At a Glance
- Tasks: Lead the creation of an AI-powered affiliate marketing empire from anywhere in the world.
- Company: Puffy, a forward-thinking luxury mattress brand with a remote-first culture.
- Benefits: Competitive salary, performance bonuses, and full autonomy to drive growth.
- Why this job: Shape the future of affiliate marketing and make a real impact on a global scale.
- Qualifications: 5+ years in affiliate marketing with strong negotiation and relationship-building skills.
- Other info: Join a dynamic team led by industry leaders and enjoy complete location flexibility.
The predicted salary is between 72000 - 93600 ÂŁ per year.
Join to apply for the Head of Affiliate Marketing (Remote) role at Puffy
Position: Head of Affiliate Marketing (D2C E-commerce)
Compensation: USD $100k – $130K per annum + up to 30% Performance Bonus
Total Annual Package: Up to USD $169,000
Your Mission:
To lead and expand Puffy\’s entire affiliate marketing program, establishing innovative, high-performing partnerships that drive significant revenue growth and solidify our position as a top 5 US mattress brand.
What Is In It For You:
This isn\’t just another \”affiliate management\” role. This is your chance to become a true industry architect.
- Architect a Premier Partnership Engine. You won\’t just manage accounts—you will own the entire affiliate strategy. You will identify and launch new partnership channels, optimize campaigns for maximum profitability, and build a program that becomes a primary driver of Puffy\’s growth.
- Partner with the 1%. Work directly with our Forbes Council Member CEO and a leadership team of proven experts, gaining firsthand exposure to the strategic decisions and high-velocity execution that drives a global brand.
- Embrace Radical Flexibility. This is a fully remote role. You will have the freedom to build our global engine from anywhere in the world, enabling a lifestyle that works for you without sacrificing career momentum.
- Master an AI-Native Toolbox. While other companies are manually tracking basic performance, you will be using market-leading analytics platforms to forecast results and allocate spend to maximize profitability in a truly AI-native environment, giving you a competitive advantage few Affiliate Marketing leaders in the world will have.
What You\’ll Need:
- 5+ years of affiliate marketing experience in a D2C e-commerce environment, specifically within the North American sleep sector.
- A proven track record of successfully onboarding and scaling both organic publishers and PPC affiliate partners.
- Expert-level proficiency in market-leading affiliate tracking tools (e.g., Impact or Partnerize) and secondary analytics platforms (e.g., BrandVerity, Similarweb).
- Demonstrated success in recruiting, activating, and optimizing top affiliates with a strong focus on maximizing ROI, EPC, and ROAS.
The Puffy DNA:
- Be the Owner: We don\’t hire employees; we welcome owners. You\’re accountable for results, not activity.
- Execute with Urgency: We thrive in high-stakes environments by making thoughtful decisions quickly and acting decisively.
- Demand Excellence: We solve the hard problems that others can\’t, pushing the boundaries of our craft.
- Go All-In: When the mission demands it, we rally as one team to cross the finish line.
- Monthly performance bonuses (up to 30%)
- Generous Paid Time Off (PTO) + Public holidays
- AI First organization with access to AI-native tool stack
- International team collaboration (14+ nationalities)
Your 90-Day Objective:
- Land a New Strategic Partner: Launch one new affiliate partner generating $100K in first-click revenue within 90 days.
- Secure a Tier-1 Publisher Placement: Secure a Top 10 placement for Puffy in a Tier-1 \”Best Mattresses\” guide with a major publisher like Sleep Foundation, Forbes, or Wirecutter/NYT.
Ready to Shape Your Story?
Click \”Apply\” and take the first step.
Seniority Level
- Director
Employment Type
- Full-time
Job Function
- Business Development, Marketing, and Strategy/Planning
Industry
- Retail
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Head of Affiliate Marketing (Remote) employer: Puffy
Contact Detail:
Puffy Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Affiliate Marketing (Remote)
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend virtual events. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show your passion! When you get an interview, let your enthusiasm for affiliate marketing shine through. Share your ideas on how you’d build that AI-powered affiliate empire!
✨Tip Number 3
Prepare for the unexpected! Be ready to discuss your past successes and how you’ve tackled challenges in affiliate marketing. Use data to back up your claims and impress the hiring team.
✨Tip Number 4
Don’t forget to follow up! After interviews, send a thank-you note expressing your excitement about the role. It shows professionalism and keeps you top of mind for the hiring team.
We think you need these skills to ace Head of Affiliate Marketing (Remote)
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for affiliate marketing shine through. We want to see that you’re not just looking for a job, but that you’re genuinely excited about building something innovative in the D2C mattress industry.
Tailor Your Experience: Make sure to highlight your relevant experience in affiliate marketing, especially in the North American D2C sleep industry. We’re looking for someone who can demonstrate how their past successes align with our vision of creating an AI-powered affiliate empire.
Be Data-Driven: Since we value data-driven decision-making, include specific metrics and results from your previous roles. Show us how you’ve used data to exceed ROAS goals and build strong partnerships—numbers speak louder than words!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Puffy
✨Know Your Numbers
Before the interview, brush up on key metrics related to affiliate marketing, especially in the D2C sleep industry. Be ready to discuss your past successes with specific numbers, like ROAS and revenue generated from partnerships. This shows you’re not just a talker but someone who delivers results.
✨Showcase Your Strategy Skills
Prepare to share your vision for building an affiliate programme from scratch. Think about how you would leverage AI tools to create innovative strategies. This role is all about ownership and creativity, so demonstrate how you can architect a winning partnership ecosystem.
✨Build Rapport with the Interviewers
Since this role involves building relationships, practice your networking skills during the interview. Engage with your interviewers, ask insightful questions about their current affiliate strategy, and show genuine interest in their vision. This will highlight your relationship-building prowess.
✨Emphasise Your Autonomy
Puffy values radical freedom and accountability. Be prepared to discuss instances where you took initiative and made impactful decisions without needing layers of approval. Share examples that illustrate your ability to act decisively and drive results independently.