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- Tasks: Create high-converting copy using AI tools across various platforms.
- Company: Join a top mattress brand with a billion-dollar impact.
- Benefits: Enjoy remote work, flexible hours, and performance bonuses.
- Why this job: Become an industry leader in AI-powered conversion copywriting.
- Qualifications: 3+ years in conversion copywriting and experience with generative AI.
- Other info: Collaborate with a diverse team and thrive in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking an innovative AI-First CRO Copywriter to join our dynamic team at the forefront of internal innovation.
The Career Accelerator:
- You will compress 3 years of AI-powered conversion copywriting mastery into 1.
- You will engineer prompt systems that generate high-converting copy across landing pages, emails, ads, and social media—rapidly testing variations that would take traditional copywriters months to produce.
- You will analyse conversion data points daily, refining both your copy and our AI models with each test cycle, building pattern recognition instincts through sheer volume that takes others years to develop.
This pace energises impatient high-performers. It exhausts clock-watchers. If you get frustrated when you’re not testing fast enough, you will thrive here.
What Is In It For You:
- This isn’t just another copywriting role. This is your chance to become a true industry architect.
- Master the Future of Conversion Copywriting: You will become one of the world’s leading experts in AI-powered conversion optimisation.
- Join the Elite Organization and Partner with the 1%: Work with a top 5 mattress brand in the USA with over $1 billion USD in sales.
- Embrace Radical Flexibility: Work from anywhere. Design your peak performance environment.
- Become a Testing Velocity Machine: You will master the art of rapid experimentation, learning what most marketers never discover: that velocity beats perfection.
What You’ll Need:
- 3+ years of experience in direct-response or conversion-focused copywriting, with a proven portfolio of results.
- At least 1 year of hands-on experience using generative AI tools in a professional marketing context to create and optimise content.
- Deep knowledge of CRO principles, A/B testing methodologies, and data analysis.
- Proficiency in prompt engineering: An ability to guide AI to produce on-brand, persuasive, and contextually relevant content that meets specific conversion goals.
- An analytical and experimental mindset, with a passion for using data to find what works and an eagerness to test new ideas and technologies.
- Familiarity with AI-powered testing platforms/dashboards and analytics tools (e.g., Google Analytics).
- Exceptional editing skills and a meticulous eye for detail, ensuring AI-generated content meets the highest standards of quality, clarity, and brand voice.
- Ability to thrive in a fast-paced environment, managing multiple projects and adapting quickly to new tools and processes.
The Puffy DNA:
- Be the Owner: We don’t hire employees; we welcome owners. You’re accountable for results, not activity.
- Execute with Urgency: We thrive in high-stakes environments by making thoughtful decisions quickly and acting decisively.
- Demand Excellence: We solve the hard problems that others can’t, pushing the boundaries of our craft.
- Be AI-First: Daily multi-turn AI conversations challenge your assumptions.
- Go All-In: When the mission demands it, we rally as one team to cross the finish line.
Benefits:
- Monthly performance bonuses (up to 10%).
- The Leaders Club: Opportunity for selection to an elite lifestyle transforming recognition program featuring premium wellness memberships, exclusive professional networking events, and annual leadership retreats.
- ‘We Are’ Champion: Monthly recognition program with gift vouchers and company-wide celebration for exceptional contributions.
- Comprehensive medical, dental, and vision insurance.
- Generous Paid Time Off (PTO) + Public holidays.
- AI First organisation with access to AI-native tool stack.
- Remote First: Work from the comfort of your home office.
- International team collaboration (14+ nationalities).
Ready to Shape Your Story? Click "Apply" and take the first step.
CRO Copywriter - AI Powered (Remote) employer: Puffy
Contact Detail:
Puffy Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRO Copywriter - AI Powered (Remote)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend virtual events, and engage on social media. The more connections we make, the better our chances of landing that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially any AI-powered projects. We want to see what you can do, so make it easy for potential employers to be impressed.
✨Tip Number 3
Prepare for interviews by practising common questions and showcasing your knowledge of AI and CRO principles. We need to demonstrate that we’re not just good at writing but also understand the tech behind it.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace CRO Copywriter - AI Powered (Remote)
Some tips for your application 🫡
Show Off Your Copywriting Skills: Make sure your application showcases your best copywriting work. Include examples that highlight your experience with conversion-focused writing and any AI tools you've used. We want to see how you can create compelling content that drives results!
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. We love seeing candidates who understand what we’re looking for and can demonstrate how they fit into our innovative team.
Be Data-Driven: Since this role is all about conversion optimisation, include any relevant data or metrics from your past work. Show us how your copy has improved conversion rates or engagement. Numbers speak volumes, and we want to see your impact!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team at StudySmarter!
How to prepare for a job interview at Puffy
✨Know Your AI Tools
Make sure you’re well-versed in the generative AI tools mentioned in the job description. Familiarise yourself with how they work and be ready to discuss your hands-on experience using them to create and optimise content. This will show that you’re not just a copywriter, but an AI-savvy professional.
✨Showcase Your Testing Mindset
Prepare examples of how you've used A/B testing and data analysis in your previous roles. Be ready to explain how you’ve rapidly tested variations and what insights you gained from those tests. This will demonstrate your analytical mindset and your ability to thrive in a fast-paced environment.
✨Highlight Your Portfolio
Bring along a portfolio that showcases your best conversion-focused copywriting work. Make sure it includes examples where you’ve successfully used AI tools to enhance your writing. This will give the interviewers tangible proof of your skills and results.
✨Embrace the Company Culture
Familiarise yourself with the company’s values and culture, especially their focus on ownership and urgency. Be prepared to discuss how you embody these traits in your work. Showing that you align with their ethos will make you a more attractive candidate.