Biddable Associate Director
Biddable Associate Director

Biddable Associate Director

Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead biddable innovation and manage a team across Paid Social and Programmatic.
  • Company: Join APEX Digital, Publicis Media’s Biddable Centre of Excellence.
  • Benefits: Enjoy flexible working, reflection days, and great local discounts.
  • Why this job: Make an impact in a fast-paced environment with ambitious brands.
  • Qualifications: Experience in Paid Social, strong analytical skills, and team leadership.
  • Other info: Hybrid working model with excellent career growth opportunities.

The predicted salary is between 43200 - 72000 £ per year.

APEX Digital is Publicis Media’s Biddable Centre of Excellence, where trading excellence meets data-driven strategy to deliver Guaranteed Outcomes for some of the world’s most ambitious brands. We operate across the full marketing funnel, driving measurable performance and sustainable growth at scale. We’re looking for a Biddable Lead to play a pivotal role across Paid Social and Programmatic, with an initial focus on Paid Social activation, innovation, and leadership. This is a high-impact position working across a broad portfolio of APEX clients spanning Starcom, Zenith, Spark, and Digitas.

If you thrive in a fast-moving environment where performance, people leadership, and product innovation intersect — this is your stage.

Responsibilities
  • Lead the Biddable engagement strategy across agency hubs, with an initial focus on Paid Social delivery and innovation.
  • Manage and develop a team of Biddable Account Managers, ensuring high-quality, consistent client delivery.
  • Own performance, pacing and profitability across your client portfolio.
  • Own the Paid Social training and upskilling programme, ensuring the team is fully competent and confident across Social platforms.
  • Act as the senior point of contact for agency stakeholders, providing strategic guidance and escalation support.
  • Champion the APEX value proposition and Paid Social best practice across agencies and clients.
  • Build strong internal, agency and platform partnerships, embedding a culture of optimisation and continuous improvement.
Qualifications
  • Extensive hands-on experience in Paid Social, with Meta and TikTok essential; experience across DSP platforms desirable (DV360, The Trade Desk, Amazon DSP).
  • Strong understanding of biddable media KPIs, optimisation levers, measurement frameworks and attribution methodologies.
  • Excellent analytical and problem-solving skills, with the ability to translate data into clear, actionable insights.
  • Confident and credible communicator, able to present performance, insights and recommendations clearly to clients and senior stakeholders.
  • Proven experience managing, mentoring and developing teams, fostering a supportive, high-performance culture.
  • Strong Excel proficiency, with experience using data to manage pacing, performance and commercial outcomes.
  • A genuine interest in the digital marketing landscape, with curiosity for emerging biddable technologies, platforms and automation opportunities.
Additional information

Starcom has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:

  • WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
  • REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
  • HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
  • FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
  • FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
  • GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

Biddable Associate Director employer: Publicisgroupe

Publicis Media is an exceptional employer, offering a dynamic work environment where innovation and performance thrive. With a strong focus on employee well-being, we provide extensive benefits including flexible working options, additional leave for personal reflection, and comprehensive family-friendly policies. Our commitment to professional growth is evident through tailored training programmes and a culture that champions continuous improvement, making it an ideal place for those looking to advance their careers in digital marketing.
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Contact Detail:

Publicisgroupe Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Biddable Associate Director

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.

✨Tip Number 2

Prepare for interviews by researching the company and its culture. Understand their approach to biddable media and come armed with insights and ideas. We want to see your passion for Paid Social and how you can contribute to their success!

✨Tip Number 3

Showcase your skills through practical examples. Whether it’s a case study or a portfolio of your work, we love seeing how you’ve driven performance and innovation in past roles. Make sure to highlight your experience with Meta and TikTok!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team at APEX Digital and contributing to our biddable excellence.

We think you need these skills to ace Biddable Associate Director

Paid Social Expertise
Meta Advertising
TikTok Advertising
DSP Platforms Knowledge
Biddable Media KPIs
Data Analysis
Analytical Skills
Problem-Solving Skills
Team Management
Mentoring and Development
Excel Proficiency
Communication Skills
Performance Optimisation
Digital Marketing Knowledge
Curiosity for Emerging Technologies

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in Paid Social and Programmatic. We want to see how your skills align with the role, so don’t hold back on showcasing your achievements!

Showcase Your Analytical Skills: Since this role requires strong analytical abilities, include examples of how you've used data to drive performance in previous roles. We love seeing how you can turn numbers into actionable insights!

Be Authentic: Let your personality shine through in your application. We’re looking for someone who’s not just qualified but also a great fit for our team culture. Share your passion for digital marketing and any innovative ideas you have!

Apply Through Our Website: For the best chance of success, make sure to apply directly through our website. This way, we can easily track your application and ensure it gets the attention it deserves. We can’t wait to hear from you!

How to prepare for a job interview at Publicisgroupe

✨Know Your Biddable Basics

Make sure you brush up on your knowledge of Paid Social platforms, especially Meta and TikTok. Be ready to discuss how you've used these platforms in past roles and the results you've achieved. This will show your hands-on experience and understanding of the biddable media landscape.

✨Showcase Your Analytical Skills

Prepare to demonstrate your analytical prowess by discussing specific KPIs and optimisation strategies you've implemented. Bring examples of how you've translated data into actionable insights that led to improved performance. This will highlight your problem-solving skills and ability to drive results.

✨Communicate with Confidence

Practice presenting your ideas clearly and confidently. You might be asked to explain complex concepts to clients or stakeholders, so being able to articulate your thoughts effectively is crucial. Consider doing mock presentations to get comfortable with this.

✨Emphasise Team Leadership Experience

Since this role involves managing a team, be prepared to share your experiences in mentoring and developing others. Discuss how you've fostered a high-performance culture and supported your team in achieving their goals. This will demonstrate your leadership capabilities and commitment to team success.

Biddable Associate Director
Publicisgroupe

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