Ad Tech & Data Manager

Ad Tech & Data Manager

Full-Time 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead ad tech strategy and operations for global brands in luxury, hospitality, travel, and FMCG.
  • Company: Join Zenith International, a leading ROI agency with a focus on innovation and growth.
  • Benefits: Enjoy flexible working, reflection days, and comprehensive health support.
  • Why this job: Shape the future of marketing with real ownership and impactful projects.
  • Qualifications: Strong knowledge of ad tech, project management skills, and experience with digital advertising platforms.
  • Other info: Work in a dynamic environment with opportunities for personal and professional growth.

The predicted salary is between 36000 - 60000 £ per year.

We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses.

Over the years, we have evolved our definition of ROI, as it has changed with the ever-complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media. Yes, ROI is about delivering Return on Investment; but it’s also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth.

This is a hands-on, delivery-focused role for someone who enjoys owning the detail and the bigger picture — from platform setup and governance to audience strategy and roadmap leadership.

Responsibilities

  • Owning the Ad Tech foundation: You’ll take the lead on ad tech strategy and operations, ensuring platforms, tagging, identity, and verification are robust, consistent, and ready to scale across markets and channels.
  • Driving smarter data and audience activation: You’ll help teams move beyond one-off targeting to scalable, reusable audience strategies.

Qualifications

  • Strong knowledge of ad servers, DSPs, search, identity, and measurement platforms.
  • Hands-on experience with ad serving or activation platforms, ideally within Google Marketing Platform (e.g. CM360, DV360).
  • Solid experience with tagging, tracking QA, and data quality governance.
  • Proven project management skills across multiple workstreams and senior stakeholders.
  • The ability to clearly communicate recommendations and progress through decks, docs, and working sessions.
  • Familiarity with identity and privacy-safe data activation solutions.

If you’re excited by the idea of leading ad tech and data strategy, partnering with brilliant teams, and shaping how modern marketing works — we’d love to hear from you. Apply now and let’s start the conversation.

Additional information

Zenith International has fantastic benefits on offer to all of our employees, including flexible working, family-friendly policies, and great local discounts.

Ad Tech & Data Manager employer: Publicisgroupe

At Zenith, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters innovation and collaboration. With a commitment to employee growth, our comprehensive benefits package includes flexible working options, generous family leave policies, and unique opportunities like the WORK YOUR WORLD programme, allowing you to work from any Publicis office globally. Join us in shaping the future of marketing while enjoying local discounts and a supportive environment that prioritises your well-being.
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Contact Detail:

Publicisgroupe Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Ad Tech & Data Manager

✨Tip Number 1

Network like a pro! Reach out to people in the ad tech and data space, especially those who work at companies you're interested in. A friendly chat can open doors that a CV just can't.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal project that highlights your expertise in ad tech and data management. This gives you something tangible to discuss during interviews.

✨Tip Number 3

Prepare for interviews by researching the company’s recent projects and challenges. Tailor your answers to show how your experience can help them tackle their specific needs.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.

We think you need these skills to ace Ad Tech & Data Manager

Ad Tech Strategy
Audience Strategy
Platform Setup
Governance Standards
Tagging and Tracking QA
Data Quality Governance
Project Management
Communication Skills
Google Marketing Platform
DSP Knowledge
Identity Solutions
Data Activation
Segmentation Principles
Training and Enablement

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Ad Tech & Data Manager role. Highlight your experience with ad tech ecosystems and how you've turned complex challenges into scalable solutions. We want to see how you fit into our vision!

Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past work that show your hands-on experience with platforms like Google Marketing Platform. We love seeing how you’ve made an impact in previous roles.

Be Clear and Concise: When writing your application, keep it straightforward. Use clear language and structure your thoughts logically. We appreciate a well-organised application that makes it easy for us to see your qualifications at a glance.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, you’ll find all the details about the role and our company culture there!

How to prepare for a job interview at Publicisgroupe

✨Know Your Ad Tech Inside Out

Make sure you brush up on your knowledge of ad servers, DSPs, and the Google Marketing Platform. Be ready to discuss how these tools fit into the bigger picture of ad tech strategy and operations. Showing that you can navigate this ecosystem confidently will impress your interviewers.

✨Demonstrate Your Project Management Skills

Prepare examples of past projects where you've managed multiple workstreams and stakeholders. Highlight your ability to translate ambiguity into clear plans, as this role requires strong organisational skills. Use specific metrics or outcomes to showcase your success in previous roles.

✨Showcase Your Data Savvy

Be prepared to discuss how you've used first, second, and third-party data in audience strategies. Bring examples of how you've activated and optimised audience segments in platforms. This will demonstrate your hands-on experience and understanding of data-driven marketing.

✨Ask Insightful Questions

At the end of the interview, have a few thoughtful questions ready about the company's ad tech roadmap or their approach to audience management. This shows your genuine interest in the role and helps you assess if the company aligns with your career goals.

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