At a Glance
- Tasks: Lead influencer programmes and shape strategies for top brands in the UK.
- Company: Dynamic agency at the forefront of influencer marketing.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Join a collaborative team that values creativity and innovation.
- Why this job: Make a meaningful impact in the exciting world of influencer culture.
- Qualifications: Experience in influencer marketing and strong client relationship skills.
The predicted salary is between 60000 - 80000 £ per year.
We are hiring an Account Director (Influencer) to help shape the future of creator‑led growth in the UK. This role sits at the heart of strategy, creativity and delivery - leading influential work for some of the world's most recognised brands while building trusted client and creator relationships. You'll play a key role in growing our influencer proposition, supporting team development, and setting the standard for thoughtful, responsible and high‑impact influencer marketing. If you're excited by culture, collaboration and meaningful influence, this is a role where your voice will truly matter.
Responsibilities
- Leading the strategy, planning and delivery of multiple influencer programmes across UK and global clients
- Acting as a senior partner to clients, shaping influencer‑led solutions that align with wider content and media strategies
- Overseeing campaign delivery to ensure work is high quality, on time and delivered within scope and budget
- Building and guiding account teams, creating clarity, confidence and space for growth
- Championing creative excellence through test‑and‑learn approaches, platform innovation and diverse talent selection
- Supporting new business efforts by developing multi‑layered influencer strategies and identifying growth opportunities
- Contributing to the evolution of our influencer product, partnerships and internal training across the group
Qualifications
- Strong experience leading influencer or social‑first accounts within an agency or similar environment
- Confidence owning senior client relationships and navigating complex stakeholder needs
- Strategic thinking, with the ability to connect creator insight to clear business and brand outcomes
- Experience managing and developing people through supportive, inclusive leadership
- A considered approach to campaign governance, duty of care and fair talent partnerships
- Comfort working across multiple workstreams while maintaining attention to detail
- Genuine curiosity for creator culture, platforms and the future of influencer marketing
Account Director - Influencer in Whitehall employer: Publicis
As an Account Director (Influencer) at our company, you'll be part of a dynamic and innovative team that values creativity, collaboration, and meaningful impact. We offer a supportive work culture that prioritises employee growth through continuous learning and development opportunities, all while working with some of the world's most recognised brands in a vibrant UK market. Join us to shape the future of influencer marketing where your insights and contributions will truly make a difference.
StudySmarter Expert Advice🤫
We think this is how you could land Account Director - Influencer in Whitehall
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream role.
✨Tip Number 2
Show off your personality! When you get the chance to chat with potential employers, let your passion for influencer marketing shine through. We want to see how you think and what makes you tick!
✨Tip Number 3
Prepare for those interviews by researching the company and its recent campaigns. We love seeing candidates who are genuinely interested in our work and can discuss how they’d contribute to our influencer strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always on the lookout for fresh talent who can help us shape the future of influencer marketing.
We think you need these skills to ace Account Director - Influencer in Whitehall
Some tips for your application 🫡
Show Your Passion for Influencer Marketing:When writing your application, let your enthusiasm for influencer marketing shine through. We want to see how you connect with creator culture and how it inspires your strategic thinking. Share examples that highlight your genuine curiosity and experience in this space!
Tailor Your Application:Make sure to customise your CV and cover letter for the Account Director role. We’re looking for someone who can lead influencer programmes, so highlight your relevant experience and achievements in similar roles. Show us how you’ve shaped successful strategies and built strong client relationships!
Be Clear and Concise:While we love creativity, clarity is key in your written application. Keep your language straightforward and ensure your points are easy to follow. This will help us understand your thought process and how you approach complex stakeholder needs.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Publicis
✨Know Your Influencer Landscape
Before the interview, dive deep into the current trends in influencer marketing. Familiarise yourself with successful campaigns and the brands behind them. This will not only show your passion for the industry but also help you discuss how you can contribute to shaping influencer-led growth.
✨Showcase Your Strategic Thinking
Prepare examples of how you've connected creator insights to business outcomes in past roles. Be ready to discuss specific strategies you've implemented and the results they achieved. This will demonstrate your ability to think strategically and align influencer solutions with broader content and media strategies.
✨Highlight Your Leadership Style
As an Account Director, you'll be guiding teams and building relationships. Share your approach to inclusive leadership and how you've supported team development in previous positions. Discuss how you create clarity and confidence within your teams, as this is crucial for the role.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and ability to manage complex stakeholder needs. Think of scenarios where you've had to navigate challenges in campaign delivery or client relationships. Use the STAR method (Situation, Task, Action, Result) to structure your responses effectively.
