At a Glance
- Tasks: Lead influencer programmes and shape strategies for top brands in the UK.
- Company: Dynamic agency at the forefront of influencer marketing.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Join a collaborative team that values creativity and innovation.
- Why this job: Make a meaningful impact in the exciting world of influencer culture.
- Qualifications: Experience in influencer marketing and strong client relationship skills.
The predicted salary is between 60000 - 80000 £ per year.
We are hiring an Account Director (Influencer) to help shape the future of creator‑led growth in the UK. This role sits at the heart of strategy, creativity and delivery - leading influential work for some of the world's most recognised brands while building trusted client and creator relationships. You'll play a key role in growing our influencer proposition, supporting team development, and setting the standard for thoughtful, responsible and high‑impact influencer marketing. If you're excited by culture, collaboration and meaningful influence, this is a role where your voice will truly matter.
Responsibilities
- Leading the strategy, planning and delivery of multiple influencer programmes across UK and global clients
- Acting as a senior partner to clients, shaping influencer‑led solutions that align with wider content and media strategies
- Overseeing campaign delivery to ensure work is high quality, on time and delivered within scope and budget
- Building and guiding account teams, creating clarity, confidence and space for growth
- Championing creative excellence through test‑and‑learn approaches, platform innovation and diverse talent selection
- Supporting new business efforts by developing multi‑layered influencer strategies and identifying growth opportunities
- Contributing to the evolution of our influencer product, partnerships and internal training across the group
Qualifications
- Strong experience leading influencer or social‑first accounts within an agency or similar environment
- Confidence owning senior client relationships and navigating complex stakeholder needs
- Strategic thinking, with the ability to connect creator insight to clear business and brand outcomes
- Experience managing and developing people through supportive, inclusive leadership
- A considered approach to campaign governance, duty of care and fair talent partnerships
- Comfort working across multiple workstreams while maintaining attention to detail
- Genuine curiosity for creator culture, platforms and the future of influencer marketing
Account Director - Influencer in England employer: Publicis
As an Account Director (Influencer) with us, you'll thrive in a dynamic and collaborative environment that champions creativity and strategic thinking. We prioritise employee growth through continuous development opportunities and foster a culture of inclusivity and innovation, ensuring your contributions shape impactful influencer marketing for renowned global brands. Located in the heart of the UK, our team is passionate about culture and meaningful influence, making this an exciting place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Account Director - Influencer in England
✨Tip Number 1
Network like a pro! Get out there and connect with people in the influencer marketing space. Attend industry events, join relevant online communities, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might help you land that dream role!
✨Tip Number 2
Showcase your expertise! Create a portfolio or a personal website that highlights your previous work in influencer marketing. Include case studies, successful campaigns, and any innovative strategies you've implemented. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how you can contribute to their influencer strategy and share your thoughts on current trends in the industry. This shows you're not just interested in the job, but also passionate about the field!
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative to apply directly. It shows you're genuinely interested in joining our team and helps us get to know you better right from the start. Don’t miss out on the chance to make a great first impression!
We think you need these skills to ace Account Director - Influencer in England
Some tips for your application 🫡
Show Your Passion for Influencer Marketing:When writing your application, let your enthusiasm for influencer marketing shine through. Share specific examples of how you've engaged with creator culture and what excites you about the future of this space. We want to see your genuine interest!
Tailor Your Experience:Make sure to highlight your relevant experience leading influencer or social-first accounts. Use the job description as a guide and align your skills with what we’re looking for. This helps us see how you can fit into our team and contribute to our goals.
Be Clear and Concise:While we love creativity, clarity is key in your written application. Make your points straightforward and easy to understand. This shows us that you can communicate effectively, which is crucial for the role of Account Director.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it gives you a chance to explore more about who we are and what we do!
How to prepare for a job interview at Publicis
✨Know Your Influencer Landscape
Before the interview, dive deep into the current trends in influencer marketing. Familiarise yourself with successful campaigns and the brands behind them. This will not only show your passion for the industry but also help you discuss how you can contribute to shaping influencer-led growth.
✨Showcase Your Strategic Thinking
Prepare examples of how you've connected creator insights to business outcomes in past roles. Be ready to discuss specific strategies you've implemented and the results they achieved. This will demonstrate your ability to think strategically and align influencer solutions with broader content and media strategies.
✨Highlight Your Leadership Style
As an Account Director, you'll be guiding teams and building relationships. Share your approach to inclusive leadership and how you've supported team development in previous positions. Discuss how you create clarity and confidence within your teams, as this is crucial for the role.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and ability to navigate complex stakeholder needs. Think of scenarios where you've had to manage multiple workstreams or ensure high-quality campaign delivery. Practising these responses will help you articulate your experience effectively during the interview.
