At a Glance
- Tasks: Champion Publicis platforms, design training, and enhance workflows for seamless operations.
- Company: Join a leading global agency focused on innovation and client satisfaction.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Why this job: Make complex systems work beautifully and drive impactful change in a collaborative setting.
- Qualifications: Experience in marketing tech or media operations, strong analytical and communication skills.
- Other info: Be part of a high-performing team with a focus on continuous improvement and innovation.
The predicted salary is between 60000 - 80000 £ per year.
The Associate Director of Platform Enablement is the operational backbone of facilitating seamless workflows for our client teams, reporting directly into SVP, Platform Operations. This global role sits across technology, data, and marketing ensuring the integrated agency ecosystem runs on a fully activated, insight-generating, and efficiently connected solutions. You will support the end-to-end enablement of Publicis' proprietary platforms (inclusive of media planning/activation, analytics, commerce, workflow platforms), driving adoption, proficiency, and innovation across a high-performing cross-functional team.
You will partner closely with media, strategy, production, and commerce teams to ensure that the primary tools in the Publicis toolkit are bringing value and helping teams work efficiently.
What You’ll Do- Serve as the day-to-day internal champion for all activated Publicis platforms and emerging tools as they are onboarded.
- Design and deliver onboarding programs, training materials, and ongoing education to ensure full team proficiency across all platforms.
- Build a culture of platform fluency democratizing access to data and insights across disciplines so every team member can self-serve with confidence.
- Help facilitate feedback loops to gauge strategy and media teams’ satisfaction and capture future enhancement opportunities.
- Collaborate on establishing a cadence for on-going platform usage metrics, reporting on adoption health, flagging gaps and driving corrective action.
- Identify ways to eliminate friction in platform workflows, continuously improving the speed and quality with which insights move from data to decisions.
- Previous experience in marketing technology, media operations, platform enablement, or product management, ideally within an agency environment but not mandatory.
- Demonstrated experience with marketing intelligence, media planning, or analytics platforms is preferred.
- Strong analytical instincts with the ability to translate complex data outputs into clear, strategic narratives.
- Proven track record of driving change management through building training programs that stick and increase adoption.
- Deep comfort operating in a matrixed, multi-stakeholder environment balancing agency priorities with client expectations.
- Experience working with, or strong interest in, Agentic AI driven workflows.
- Strong project management skills with high attention to detail and a bias for process improvement.
- Excellent communication and presentation skills; confident in presenting to agency teams and clients.
The Associate Director of Platform Enablement is critical to ensuring Publicis delivers on turning proprietary technology into a competitive advantage that delights clients. This is a role for someone who loves making complex systems work beautifully. Success in this role is measured by platform adoption rates, training effectiveness, workflow efficiency gains, and user base satisfaction.
Associate Director, Platform Enablement in Reading employer: Publicis Media
Contact Detail:
Publicis Media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Director, Platform Enablement in Reading
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your projects and achievements. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience aligns with their needs, especially around platform enablement and team collaboration.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Associate Director, Platform Enablement in Reading
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in marketing technology and platform enablement. We want to see how your skills align with the role, so don’t hold back on showcasing relevant projects!
Showcase Your Analytical Skills: Since this role involves translating complex data into strategic narratives, include examples of how you've done this in the past. We love seeing candidates who can make data-driven decisions, so let us know how you’ve used analytics to drive change.
Highlight Your Training Experience: As you'll be designing onboarding programs and training materials, share any previous experience you have in creating educational content. We’re keen to see how you’ve helped teams become proficient with new tools or platforms.
Apply Through Our Website: We encourage you to submit your application through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Publicis Media
✨Know the Platforms Inside Out
Make sure you’re familiar with Publicis' proprietary platforms and tools. Research how they work, their benefits, and any recent updates. This will help you speak confidently about how you can drive adoption and proficiency during the interview.
✨Showcase Your Change Management Skills
Prepare examples of how you've successfully implemented training programs or driven change in previous roles. Highlight your ability to create engaging onboarding materials and how you’ve measured their effectiveness. This will demonstrate your fit for the role's focus on training and adoption.
✨Emphasise Collaboration
Since this role involves working closely with various teams, be ready to discuss your experience in cross-functional collaboration. Share specific instances where you’ve partnered with media, strategy, or production teams to achieve a common goal, showcasing your teamwork skills.
✨Be Data-Driven
Brush up on your analytical skills and be prepared to discuss how you’ve used data to inform decisions in past roles. Think of examples where you translated complex data into actionable insights, as this aligns perfectly with the role’s requirements.