At a Glance
- Tasks: Develop and implement innovative paid search strategies for top brands like P&G.
- Company: Join a friendly team at Publicis PGOne in the heart of London.
- Benefits: Flexible working, wellness days, and global work opportunities await you.
- Why this job: Make an impact with strategic thinking and data analysis in performance marketing.
- Qualifications: Experience in SEM campaigns and a passion for performance media is essential.
- Other info: Great career growth potential with structured training and mentoring.
The predicted salary is between 36000 - 60000 £ per year.
Publicis PGOne is a true Power of One solution. A seamless, connected, and integrated team that amalgamates all of the Groupe’s services to navigate and work across one of our highest profile clients – P&G, one of the world’s largest consumer goods companies and home to iconic, trusted brands, including Braun, Fairy, Febreze, Gillette, Oral B, Pampers, and more. PGOne is based in the Publicis Chancery Lane office, a smaller, friendly environment in the heart of London.
We are now looking for a Senior Paid Search (SEM) Executive to join our team. Whether you’re an established Senior Exec looking to gain significant exposure to a category leader or a driven Executive looking for that next step upwards, we’d love to hear from you.
The role involves developing and implementing innovative paid search approaches for our clients. This is a strategic role focused on data analysis and insight generation to drive performance marketing excellence.
Responsibilities
- Support the development of strategic paid search frameworks and approaches aligned with client business objectives
- Work with our activation teams to translate strategic recommendations into campaign execution plans
- Analyse campaign performance data to identify strategic opportunities and insights
- Assist in developing testing frameworks and hypotheses to drive continuous improvement
- Support the creation of strategic recommendations and presentations for clients
- Help identify emerging trends and opportunities in the paid search landscape
- Collaborate with cross-functional teams to ensure paid search strategy aligns with broader marketing objectives
- Contribute to strategic planning sessions and brainstorms
- Learn and develop expertise in advanced Google Ads features and beta opportunities
Qualifications
- Preferably hands-on experience in building and managing SEM / paid search campaigns
- Strong understanding and experience with Google Ads and SA360
- Strong ambition to advance your career as a well-rounded performance media specialist, with a passion for strategic thinking
- Proven track record of driving performance outcomes for clients
- Demonstrated ability to take ownership of tasks, effectively prioritise, and manage multiple responsibilities
- Intermediate presentation skills, including experience with client work-in-progress updates and monthly reports
This role offers excellent development opportunities including structured training in paid search strategy and platforms, mentoring from senior team members, exposure to client strategy meetings, and the opportunity to develop into a Manager role.
Additional Information
- Starcom has fantastic benefits on offer to all of our employees, including Pension, Life Assurance, Private Medical and Income Protection Plans.
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to focus on your well-being and self-care.
- HELP@HAND BENEFITS - 24/7 helpline to support you on a personal and professional level.
- FAMILY FRIENDLY POLICIES - We provide 26 weeks of full pay for family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF - You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS including membership discounts with local restaurants and retailers.
Publicis Groupe operates a hybrid working pattern with full-time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
Paid Search Senior Executive employer: Publicis Media
Contact Detail:
Publicis Media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Search Senior Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with current employees at Publicis PGOne. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies showcasing your best paid search campaigns. When you get the chance to chat with hiring managers, let your results do the talking.
✨Tip Number 3
Be ready for the interview! Research the latest trends in paid search and come armed with insights on how you can contribute to their team. This shows you’re not just interested, but also proactive.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at Publicis PGOne.
We think you need these skills to ace Paid Search Senior Executive
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Paid Search Senior Executive role. Highlight your experience with Google Ads and any strategic projects you've worked on that align with our needs.
Show Off Your Data Skills: Since this role is all about data analysis and insight generation, don’t forget to mention specific examples of how you've used data to drive performance in past campaigns. We love numbers!
Be Creative in Your Approach: We’re looking for innovative thinkers, so feel free to showcase any unique strategies or frameworks you’ve developed in your previous roles. Show us how you can think outside the box!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows your enthusiasm for joining our team at Publicis PGOne.
How to prepare for a job interview at Publicis Media
✨Know Your PPC Inside Out
Make sure you brush up on your Google Ads and SA360 knowledge. Be ready to discuss specific campaigns you've managed, the strategies you implemented, and the results you achieved. This will show your hands-on experience and strategic thinking.
✨Data is Your Best Friend
Prepare to talk about how you've used data analysis to drive performance in past roles. Think of examples where you've identified trends or insights that led to successful campaign adjustments. This will highlight your analytical skills and ability to generate actionable insights.
✨Showcase Your Strategic Mindset
Be ready to discuss how you develop strategic frameworks for paid search. Think about how you align these strategies with client objectives and how you collaborate with activation teams. This will demonstrate your ability to think beyond just execution.
✨Practice Your Presentation Skills
Since you'll be involved in client presentations, practice explaining complex ideas clearly and concisely. Prepare a mock presentation on a past campaign or a hypothetical strategy. This will help you feel more confident and showcase your communication skills during the interview.