At a Glance
- Tasks: Lead YouTube paid media strategies and deliver impactful campaigns for high-profile clients.
- Company: Join Performics UK, a pioneering performance marketing agency with a focus on innovation.
- Benefits: Enjoy competitive benefits including pension, private medical cover, and flexible working arrangements.
- Other info: Inclusive workplace culture that values diversity and supports employee wellbeing.
- Why this job: Be part of a dynamic team driving brand impact through creative media solutions.
- Qualifications: Experience in paid media, Google Ads, and strong leadership skills required.
Company description
Performics UK is the performance marketing arm of Publicis Media, committed to exceeding business goals by blending Data, Tech, Ops, and Talent to accelerate performance impact daily. With over two decades of experience, we harness technology and innovation to generate and convert consumer demand across search, social, display, and commerce channels. Embracing a deep understanding of consumer intent and behaviour, we thrive on data-driven insights, guiding our planning and optimisation processes through rapid trials, real-time enhancements, and intelligent analytics.
As the world’s first Performance Orchestration agency, we have a proven track record of driving performance impact across diverse sectors and markets, leveraging our industry expertise to innovate and transform swiftly. Performics is dedicated to delivering award-winning results and empowering all Publicis Media UK clients.
Overview
YouTube has become a central platform in our client’s overall communications strategy – representing, in many ways, the home of their content outside their owned platforms.
The successful candidate will be integral to the successful operations on all of our paid activations across YouTube–and being part of adedicated paid media activation team that works to flawlessly deliver a large volume of campaigns every year aligned with the client’s high-profile sporting and cultural sponsorships (Tennis, Golf, Cinema etc).
You’ll be working with senior client stakeholders, ensuring that our paid activations deliver clear, measurable brand impact.
Responsibilities
Strategy &MediaPlanning
- Develop paid YouTube strategies, ensuring implementation is actioned to a high standard across the team.
- Lead upfront media planning and strategic responses to global briefs alongside the account Lead.
- Identify, scope and propose relevant new opportunities that are realigned to broader business goals.
- Collaborate with agency and other internal client teams to align YouTube with other broader media and owned channels (Search, other social platforms).
- Work on quarterly reviews and strategic updates.
- Hold a close working relationship with Google and other partners to account on client service, performance, and innovation.
Leadership
- Build strong client relationships and present clear, strategic thinking.
- Coach and manage entry-level talent, support their growth through feedback and training.
- Maintain high standards of delivery, process, and performance.
- Act as a visible and supportive leader, set the tone for a high-performing and inclusive culture.
- Recognise team wins and create an environment where people feel valued and motivated.
- Act as a role model for behaviour, quality and professionalism.
Data& Insights
- Lead on Reporting and insights to develop and track measurement frameworks that align paid initiatives with client KPIs.
- Ensure the team can interpret, action, and communicate insights campaign reports and platform insights eg YouTube Studio.
- Translate data and insights into clear, actionable media optimisations and recommendations.
Operations
- Own processes that ensure quality team output, including campaign planning and QA.
- Own and reinforce Quality Assurance processes within the team.
- Continuously review team ways of working, improve team efficiencies and team wellbeing.
- Collaborate with internal teams to remove blockers and support cross-functional initiatives.
- Apply test learnings to optimise performance and guide planning cycles.
Qualifications
- Prior experience in paid search, paid social or programmatic.
- Experience with Google Ads Platform.
- Proficient in activating YouTube campaigns and using YouTube Studio.
- Experience in devising and implementing strategy.
- Team player with management experience.
- A proactive leader who champions best practice and operational excellence.
- Comfortable navigating complex clients and large projects.
- A strong collaborator who brings people together to solve problems and deliver great work.
- Great attention to detail and following processes.
Additional information
Publicis Media offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including:
Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
Publicis Groupe works primarily from the office or our clients' office four days per week.
At Publicis Media, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.
Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.
Biddable Account Director - 12 months maternity cover employer: Publicis Groupe
Publicis Groupe is an exceptional employer, offering a dynamic work culture that fosters creativity and collaboration in the heart of Greater London. With a strong focus on employee growth, we provide comprehensive benefits such as Pension, Life Assurance, and Private Medical cover, ensuring our team feels valued and supported. Join us to lead innovative strategies for renowned brands like Disney, while enjoying a workplace that champions inclusivity and professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Biddable Account Director - 12 months maternity cover
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Biddable Account Director - 12 months maternity cover
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Publicis Groupe from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Publicis Groupe specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Publicis Groupe
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Publicis Groupe, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Publicis Groupe you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Publicis Groupe that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Publicis Groupe, so think on your feet and don't hesitate to showcase your creativity!