Programmatic Manager

Programmatic Manager

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead programmatic campaigns, optimise performance, and manage a team to deliver outstanding results.
  • Company: Join Zenith International, a global leader in innovative marketing solutions with a diverse client portfolio.
  • Benefits: Enjoy flexible working, reflection days, and great local discounts, plus a chance to work anywhere for 6 weeks.
  • Why this job: Be part of a dynamic team that drives creativity and innovation in the fashion industry.
  • Qualifications: Proficient in major DSPs, strong analytical skills, and a proactive, results-oriented mindset required.
  • Other info: Embrace a culture of inclusion and professional development with various employee resource groups.

The predicted salary is between 36000 - 60000 £ per year.

BRAND: ZenithJob Function: Media PerformanceLocation: London, United KingdomExperience Level: IntermediateWorkplace Type: Hybrid

Company description

We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients\’ businesses.

Over the years, we have evolved our definition of ROI, as it has changed with the ever- complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media.

Yes, ROI is about delivering Return on Investment; but it\’s also about going beyond to deliver a

Return on Imagination and more integrated experiences that inspire Growth. Top-line growth

for our clients\’ businesses, growth for our people and growth for our culture.

Powered by our best-in‐class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading.

This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.

It means we deliver more creative media solutions that bring together best‐in‐class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.

It means we adopt new data analytics and value optimisation techniques while building

relationships with some of the world\’s most exciting start‐ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward‐thinking and accountable to our clients.

At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world\’s leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.

OverviewThis role works across Spotify and a new business win.

Spotify is a leading global audio‐streaming platform, offering on‐demand access to over 100 million tracks, podcasts and audiobooks to hundreds of millions of users worldwide. It operates a freemium model, combining ad‐funded listening with paid subscriptions across 180+ markets.

The Programmatic Manager is a key role across both accounts – taking lead responsibility for end‐to‐end programmatic planning and account management, while closely overseeing activation teams based in India and Colombia.

You will be the London point‐person for all things Programmatic, with direct client contact and day‐to‐day responsibility for building strong relationships with the Client, Digital Hub teams, and counterparts across the wider Digital Activation team (Social and Search).

This role offers the chance to plan and own dynamic performance and brand campaigns across Display, Video, Connected TV and DOOH for two exciting, but very different, brands. You\’ll take end‐to‐end ownership of operations, inspire and lead a small offshore team, and learn from a wider agency group working with leading data‐driven clients.

Responsibilities

Manage end‐to‐end account responsibilities, including client relationships, media planning, operations, team management, finance, and reporting.

Act as the programmatic expert, advising clients on campaign performance, optimisation, and strategy to meet business objectives.

Lead programmatic strategy and planning, ensuring alignment and effective communication with internal and external stakeholders.

Own the campaign lifecycle, from setup and asset coordination to reporting and financial reconciliation.

Inspire and lead the offshore activation team, fostering a collaborative and knowledgeable environment.

Contribute to the development and initiatives of the Zenith Global Programmatic Team through case studies, training, and team projects.

Qualifications

Proficient in major DSPS (i.e. Google\’s DV360, Amazon AAP, Tradedesk) and extensive knowledge of the RTB and wider programmatic landscape

Previous experience working directly with clients is preferred

Strong stakeholder management and analytical skills

Additional informationZenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Planswe also offer;

WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.

REFLECTION DAYS – Two additional days of paid leave to step away from your usual day‐to‐day work and create time to focus on your well‐being and self‐care.

HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.

FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.

FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.

GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office‐based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG\’s (Employee Action Groups).

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Programmatic Manager employer: Publicis Groupe UK

Zenith International is an exceptional employer, offering a vibrant work culture that champions inclusivity and innovation. With a strong commitment to employee growth through diverse talent engagement programmes and flexible working options, employees can thrive in a supportive environment while enjoying unique benefits like Reflection Days and the opportunity to work remotely from anywhere in the world. Located in London, the company provides access to great local discounts and fosters collaboration among its global teams, making it an ideal place for those seeking meaningful and rewarding careers.
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Contact Detail:

Publicis Groupe UK Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Programmatic Manager

Tip Number 1

Familiarise yourself with the specific programmatic tools mentioned in the job description, such as DV360 and The Trade Desk. Having hands-on experience or case studies ready to discuss can set you apart during interviews.

Tip Number 2

Network with current or former employees of Zenith International on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights and potentially lead to referrals.

Tip Number 3

Stay updated on the latest trends in programmatic advertising and be prepared to discuss how these trends could impact Zenith's strategies. This shows your proactive approach and genuine interest in the role.

Tip Number 4

Prepare to demonstrate your analytical skills by bringing examples of how you've optimised campaigns in the past. Being able to articulate your thought process will highlight your problem-solving abilities, which are crucial for this position.

We think you need these skills to ace Programmatic Manager

Proficiency in major DSPs & Ad servers (e.g. DV360, Amazon AAP, The Trade Desk, CM360)
Strong analytical skills
Critical thinking
Problem-solving abilities
Excellent communication skills
Campaign performance monitoring
Flawless campaign execution
Knowledge of programmatic landscape
Client relationship management
Ability to prioritise and organise workload
Team management and training
Understanding of finance processes and QA adherence
Experience with full-funnel Programmatic activation
Adaptability to industry developments

Some tips for your application 🫡

Understand the Role: Before applying, make sure to thoroughly read the job description for the Programmatic Manager position. Understand the key responsibilities and qualifications required, such as proficiency in major DSPs and strong analytical skills.

Tailor Your CV: Customise your CV to highlight relevant experience and skills that align with the job requirements. Emphasise your expertise in programmatic advertising, campaign management, and any specific tools mentioned in the job description.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention how your background and skills can contribute to Zenith International's goals, particularly in driving excellence in campaign delivery and optimisation.

Showcase Your Achievements: In both your CV and cover letter, include specific examples of past successes in programmatic campaigns. Use metrics to demonstrate how you have met or exceeded performance targets, which will help illustrate your capability to deliver results.

How to prepare for a job interview at Publicis Groupe UK

Understand the Programmatic Landscape

Make sure you have a solid grasp of the programmatic advertising landscape, including major DSPs and ad servers like DV360 and The Trade Desk. Be prepared to discuss how these tools can optimise campaign performance.

Showcase Your Analytical Skills

Highlight your analytical abilities during the interview. Be ready to provide examples of how you've used data to drive decisions and improve campaign outcomes in previous roles.

Demonstrate Team Leadership

As a Programmatic Manager, you'll be managing a team. Share your experiences in leading teams, mentoring others, and how you ensure everyone is aligned with campaign goals and deadlines.

Prepare for Client Interaction Scenarios

Since building strong client relationships is key, prepare for questions about how you would handle client meetings and present programmatic performance. Think of examples where you've successfully communicated complex information to clients.

Programmatic Manager
Publicis Groupe UK
Location: London
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