At a Glance
- Tasks: Plan and execute high-impact events that connect marketing with sales.
- Company: Join a dynamic team at a leading ad tech company.
- Benefits: Competitive pay, great perks, and hybrid working options.
- Other info: Work in a vibrant environment with opportunities for career growth.
- Why this job: Make a real impact through creative storytelling and engaging events.
- Qualifications: Experience in event marketing and strong content creation skills.
The predicted salary is between 45000 - 55000 € per year.
As a Marketing Manager, you’ll play a critical role within our International Marketing team, helping brand marketers connect with our sales teams through memorable, high‑impact experiences that drive real commercial outcomes. Reporting to the VP of Marketing, you will play a key role in planning, promoting, and running various company and partner events. These events include executive roundtables, trade events, webinars, and industry sponsorships. You’ll lead events from inception through execution and post‑event reporting, ensuring every initiative delivers measurable demand for the business.
You’ll work closely with Sales, Content, and Product, and external partners to craft compelling event narratives and engaging presentations that resonate with target accounts. If you're a strategic marketer with a passion for events, storytelling and creating relevant connections for sales teams, this is your opportunity to join a collaborative, high-reaching team that values creativity, ownership, and results.
What You’ll Achieve
- Plan, implement, and optimise a portfolio of owned and sponsored in‑person events and webinars, leading all aspects from concept through post‑event analysis.
- Create compelling event presentations, sales decks, one‑pagers, and follow‑up materials used by Sales to advance conversations with leads and target accounts.
- Amplify marketing activity across multiple channels including email, social and sales channels to maximise attendance and engagement.
- Own event logistics end‑to‑end—including budgeting, forecasting, venue sourcing, vendor management, and on‑site execution.
- Lead event budgets responsibly, tracking spend and return on investment against targets and providing clear performance reporting to Senior Leadership.
- Drive post‑event momentum by developing content to engage leads and support pipeline progression.
- Track all event leads and engagement activity, ensuring accurate attribution, reporting, and timely sales follow‑up.
- Partner closely with Sales to support lead prospecting, account engagement, and follow‑up strategies tied to event activity.
What you’ll bring with you
- Proven experience in event, or B2B marketing, ideally within ad tech, martech, or digital media environments.
- Demonstrated success using events and webinars to generate demand, engage key accounts, and support sales pipeline growth.
- Excellent content and storytelling skills, with the ability to shape event narratives and collaborate on impactful keynote presentations.
- Experience in marketing automation tools to create compelling landing pages and invites (e.g. HubSpot, Marketo, Eloqua).
- Experience handling complex event logistics, budgets, vendors, and timelines with confidence and attention to detail.
- Highly detailed, proactive, and comfortable leading multiple events and deadlines in parallel.
Why you might stand out from other talent:
- Understanding of retail media and/or the wider digital advertising ecosystem.
- Experience leading or coordinating marketing and advertising industry events, including sponsorships and partner activations.
- Confidence working closely with senior sales leaders and external collaborators.
- Hands‑on experience with Salesforce (or similar CRM) for lead tracking and reporting.
Because You Matter
We know that we have some of the brightest and most talented employees in the world, and we believe in rewarding them accordingly. If you work here, expect competitive compensation, a great benefits package and endless opportunities to advance your career. We offer hybrid working opportunities, with our office space located in the Iconic Television Centre, White City. As part of our dedication to enhance our inclusive and diverse workforce, Epsilon is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity, pregnancy and maternity, marriage and civil partnership or religion or belief. We are committed to providing reasonable adjustments for candidates in our application process.
Marketing Manager (Events) employer: Publicis Groupe UK
Epsilon is an exceptional employer that values creativity, ownership, and results, making it an ideal place for a Marketing Manager (Events) to thrive. Located in the iconic Television Centre, White City, we offer a collaborative work culture, competitive compensation, and a comprehensive benefits package, alongside endless opportunities for career advancement. Our commitment to inclusivity ensures that every employee feels valued and empowered to contribute to meaningful projects that drive real commercial outcomes.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager (Events)
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meet-ups to connect with people in the marketing world. You never know who might have a lead on your dream job or can introduce you to someone at a company you're eyeing.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past event successes, including metrics and outcomes. This will help you stand out when chatting with potential employers and demonstrate your ability to drive results.
✨Tip Number 3
Leverage social media! Use platforms like LinkedIn to share your insights on marketing trends and events. Engaging with content relevant to your field can attract attention from recruiters and hiring managers.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate marketers who can bring their creativity and strategic thinking to our team. Your next big opportunity could be just a click away!
We think you need these skills to ace Marketing Manager (Events)
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in event marketing. We want to see how your skills align with the role, so don’t be shy about showcasing your past successes!
Show Off Your Storytelling Skills:Since storytelling is key in this role, use your application to demonstrate your ability to craft compelling narratives. Share examples of how you've engaged audiences at events or through presentations.
Be Detail-Oriented:We love candidates who pay attention to detail! Ensure your application is free from typos and clearly structured. This reflects your ability to manage complex event logistics effectively.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at Publicis Groupe UK
✨Know Your Events Inside Out
Before the interview, dive deep into the types of events the company hosts. Familiarise yourself with their past events and think about how you can contribute to making them even better. This shows your genuine interest and helps you speak confidently about your ideas.
✨Craft Compelling Narratives
Since storytelling is key in this role, prepare a few examples of how you've successfully crafted event narratives in the past. Be ready to discuss how these stories engaged audiences and drove results, as this will highlight your strategic marketing skills.
✨Showcase Your Budgeting Skills
Be prepared to discuss your experience with managing event budgets. Bring specific examples of how you've tracked spending and measured ROI. This will demonstrate your attention to detail and ability to handle complex logistics, which are crucial for this position.
✨Engage with Sales Strategies
Understand how your role as a Marketing Manager will support the sales team. Think about how you've collaborated with sales in the past to drive lead engagement and follow-up strategies. Sharing these experiences will show that you can bridge the gap between marketing and sales effectively.