At a Glance
- Tasks: Manage paid search campaigns and optimise digital performance for top brands like Samsung.
- Company: Join Starcom, a leading global media agency with a vibrant culture.
- Benefits: Enjoy flexible working, wellness days, and great local discounts.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Be at the forefront of tech and media, driving impactful campaigns.
- Qualifications: Experience in PPC, strong analytical skills, and a passion for digital trends.
The predicted salary is between 36000 - 60000 £ per year.
With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward.
As part of the Samsung UK team, you will be working with a market leading business, at the forefront of the tech and media industry. You will collaborate with cross-functional teams to drive campaigns, optimize digital performance, and deliver engaging consumer experiences through data-driven insights. Ideal candidates are creative thinkers with strong analytical skills, a passion for technology, and a deep understanding of digital trends.
As a biddable Account Manager, you will be responsible for defining the optimal tactics, audiences, and placements across both search and social to deliver success against our KPIs. You will work with a team of activation experts across PMAX & AI Max, Demand Gen and Meta Advantage+, and be able to test newer tactics like Social Search and TikTok Shop. Being biddable means prioritising the clients' budget to what will deliver, being channel agnostic. Candidates will need to have experience in both search and social activation, and be able to demonstrate strategic thinking that will drive performance across both channels through optimisation, testing, and innovation.
Responsibilities:
- Media planning excellence - Developing media plans that deliver on the client KPIs and that also deliver the best commercial outcomes for Publicis Media.
- Test and learn - Creating test and learn roadmaps with a particular focus on robust test designs, hypotheses and measurement.
- Operational excellence - Driving brilliant basics across the team, and continuously work to deliver operational efficiencies through automation and smart thinking.
- PCAs - Showcasing campaign performance across leading search engines like Google or Bing by providing in depth analysis that demonstrates results and key learnings.
- Awards - Identify market-leading work that has been delivered by you and your team.
- Client contact on weekly tasks - Build strong and trusted relationships with your clients.
- Team management - Responsible for the learning & development and performance of a small team of Executives and Senior Executives.
Qualifications:
- In-depth experience and understanding of PPC across key suppliers - Google Ads and Bing.
- Active experience working with campaign & bid management software (SA360, Marin or Kenshoo) and hold a valid certification.
- Excellent prioritisation and project management skills.
- Proficient in Microsoft Office solutions - particularly Excel and PowerPoint.
- Web Analytics understanding, particularly Google Analytics or Adobe Analytics.
- Experience with budget forecasting and planning.
- Analytical thinking, mathematical skills, and attention to detail.
- Good presentation skills and inter-personal relationship skills.
You will be based in White City, London.
Additional information:
Starcom has fantastic benefits on offer to all of our employees, including flexible working, family friendly policies, and great local discounts.
Paid Search Account Manager in London employer: Publicis Groupe UK
Publicis Groupe UK is an exceptional employer, offering a dynamic work environment where creativity and innovation thrive. With a strong commitment to inclusivity and a hybrid working model, employees enjoy the flexibility to balance their professional and personal lives while contributing to impactful digital strategies for leading brands like Essity. The company fosters continuous growth through various development opportunities, making it an ideal place for those seeking meaningful and rewarding careers in the digital landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Search Account Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Publicis Groupe UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Publicis Groupe UK are looking for.
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✨Attend Industry Events
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We think you need these skills to ace Paid Search Account Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Publicis Groupe UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Publicis Groupe UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Publicis Groupe UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Publicis Groupe UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Publicis Groupe UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Publicis Groupe UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
