Data & AdTech Manager in London

We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients' businesses.

Over the years, we have evolved our definition of ROI, as it has changed with the ever-complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media. Yes, ROI is about delivering Return on Investment; but it's also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth.

Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading. This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.

If you love turning complex ad tech ecosystems into elegant, scalable solutions - and get a buzz from building foundations that power smarter marketing - this role has your name on it. We're looking for an Ad Tech & Data Manager to lead Ad Technology and Audience Strategy across a diverse portfolio of global clients spanning luxury, hospitality, travel, and FMCG sectors.

This is a hands-on, delivery-focused role for someone who enjoys owning the detail and the bigger picture - from platform setup and governance to audience strategy and roadmap leadership.

Responsibilities

• Owning the Ad Tech foundation: You’ll take the lead on ad tech strategy and operations, ensuring platforms, tagging, identity, and verification are robust, consistent, and ready to scale across markets and channels.
• Driving smarter data and audience activation: You’ll help teams move beyond one-off targeting to scalable, reusable audience strategies.

Qualifications

• Strong knowledge of ad servers, DSPs, search, identity, and measurement platforms.
• Hands-on experience with ad serving or activation platforms, ideally within Google Marketing Platform (e.g. CM360, DV360).
• Solid experience with tagging, tracking QA, and data quality governance.
• Proven project management skills across multiple workstreams and senior stakeholders.
• The ability to clearly communicate recommendations and progress through decks, docs, and working sessions.
• Familiarity with identity and privacy-safe data activation solutions.

Additional information

Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• FAMILY FRIENDLY POLICIES - We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING.