At a Glance
- Tasks: Lead impactful AV strategies across TV, BVOD, CTV, Audio, and Cinema.
- Company: Join Zenith, a leading ROI agency with a focus on creativity and growth.
- Benefits: Enjoy a competitive salary, pension, private medical cover, and flexible work options.
- Other info: Inclusive workplace culture that values diversity and personal growth.
- Why this job: Shape the future of entertainment marketing while making a real impact.
- Qualifications: Experience in AV with strong leadership and communication skills required.
The predicted salary is between 55000 - 65000 € per year.
We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients' businesses.
Over the years, we have evolved our definition of ROI, as it has changed with the ever-complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media. Yes, ROI is about delivering Return on Investment; but it's also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth.
Top-line growth for our clients' businesses, growth for our people and growth for our culture. Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading. This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.
It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients. It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world's most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients.
At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world's leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.
This is an opportunity to lead high-impact AV work for one of the world's most iconic entertainment brands. As part of Publicis Imagine, you'll shape AV strategy across TV, BVOD, CTV, Audio and Cinema-bringing craft, creativity and commercial thinking together at scale. You'll work closely with planners, digital specialists and clients to create integrated solutions that genuinely move audiences. If you enjoy combining leadership with hands-on delivery, this role offers real ownership and influence.
Responsibilities:- Leading end-to-end AV planning and activation across TV, BVOD, CTV, Audio and Cinema, from brief through to review.
- Guiding and supporting a team of AV buyers to deliver consistently high-quality, accountable work.
- Partnering closely with planning, digital and paid social teams to design integrated, audience-led solutions.
- Negotiating with media owners to unlock value, innovation and effective outcomes for the client.
- Building trusted relationships with clients and stakeholders, grounded in a strong understanding of their business and goals.
- Using data, systems and market insight to understand audience behaviour and inform decision-making.
- Sharing market intelligence and encouraging fresh thinking, ensuring no two plans need to look the same.
- Solid experience within AV, with hands-on knowledge across TV, BVOD, CTV, Audio and Cinema.
- Experience leading or mentoring others, with a collaborative and supportive management style.
- Confidence working with senior clients and constructively challenging briefs when needed.
- A strong understanding of the programmatic AV ecosystem, including CTV, BVOD and digital audio.
- Clear, engaging communication and presentation skills.
- Experience managing AV audits, guarantees and accountability processes.
- Curiosity, creativity and a genuine interest in entertainment, culture and audiences.
Zenith International offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave.
You will also have access to a range of additional initiatives. Publicis Groupe works primarily from the office or our clients' office four days per week. At Zenith International, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We'll work with you to ensure the process works for you. Sharing this information will never impact your application.
Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.
AV Associate Director employer: Publicis Groupe UK
At Zenith, we pride ourselves on being an exceptional employer, offering a dynamic hybrid work environment in the heart of London. Our commitment to employee growth is reflected in our comprehensive benefits package, including enhanced parental leave and reflection days, alongside a culture that values inclusivity and collaboration. Join us to lead innovative AV strategies for iconic brands while enjoying a supportive atmosphere that fosters creativity and personal development.
StudySmarter Expert Advice🤫
We think this is how you could land AV Associate Director
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their recent projects and how they align with your skills. This will help you tailor your responses and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online platforms to get comfortable with common questions. The more you practice, the more confident you'll feel when it’s time to shine in front of the real interviewers.
✨Tip Number 4
Don’t forget to follow up after your interviews! A simple thank-you email can go a long way in leaving a positive impression. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace AV Associate Director
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the AV Associate Director role. Highlight your experience in AV, especially across TV, BVOD, CTV, Audio, and Cinema. We want to see how your skills align with our mission of delivering innovative media solutions!
Showcase Your Leadership Skills:Since this role involves guiding a team, don’t forget to mention any leadership or mentoring experiences you have. We love seeing candidates who can inspire and support others while driving high-quality work.
Be Data-Driven:We’re all about using data to inform decisions, so include examples of how you've used market insights or audience behaviour to shape your strategies. This will show us that you understand the importance of data in achieving effective outcomes.
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. It’s the easiest way for us to keep track of your application and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Publicis Groupe UK
✨Know Your AV Stuff
Make sure you brush up on your knowledge of AV across TV, BVOD, CTV, Audio, and Cinema. Be ready to discuss specific campaigns or projects you've worked on that showcase your hands-on experience. This will show your potential employer that you're not just familiar with the terms, but you can also apply them effectively.
✨Showcase Your Leadership Skills
Since this role involves guiding a team, be prepared to share examples of how you've led or mentored others in the past. Highlight your collaborative management style and how you've supported your team to deliver high-quality work. This will demonstrate that you can lead while still being hands-on.
✨Understand the Client's Needs
Research the company and its clients before the interview. Understand their business goals and how your role as an AV Associate Director can help achieve those. Being able to articulate how you can build trusted relationships and deliver tailored solutions will set you apart from other candidates.
✨Be Data-Driven
Familiarise yourself with data analytics and market insights related to audience behaviour. Be ready to discuss how you've used data to inform decision-making in previous roles. This will show that you can leverage insights to create effective AV strategies that resonate with audiences.