Global Paid Social Director in London

Global Paid Social Director in London

London Full-Time 60000 - 80000 £ / year (est.) No working from home possible
Publicis Groupe Holdings B.V

At a Glance

  • Tasks: Lead innovative global social campaigns across platforms like TikTok and Meta.
  • Company: Join Spark Foundry, a dynamic part of Publicis Media in London.
  • Benefits: Enjoy competitive perks including private medical cover and reflection days.
  • Other info: Inclusive culture prioritising development, wellbeing, and career progression.
  • Why this job: Make a real impact by shaping strategies for high-profile global campaigns.
  • Qualifications: Experience in Paid Social strategy and client leadership is essential.

The predicted salary is between 60000 - 80000 £ per year.

This isn’t your standard Paid Social role. You’ll be working directly with Meta, partnering with them to deliver global social campaigns across some of the most exciting platforms in the industry—TikTok, Reddit, Snapchat, LinkedIn and Pinterest. These aren’t small, siloed campaigns either. You’ll be shaping large-scale, high-impact activity across both B2C and B2B audiences, focused on awareness and consideration—right at the point where brands build momentum and influence real decisions. If you’re looking for scale, visibility and the chance to do genuinely interesting work, this is it.

Responsibilities

  • Leading multi-platform Paid Social strategy and activation across a diverse channel mix
  • Acting as a senior partner to Meta stakeholders, helping them navigate an evolving media landscape
  • Using data and testing frameworks to prove the impact of social and unlock new opportunities
  • Driving innovation and experimentation across platforms, tech and formats
  • Collaborating with wider media teams to keep social fully integrated into broader plans
  • Building and developing a high-performing, motivated team

Qualifications

  • You’re likely already operating at Account Director (or ready to step into it) and comfortable leading both people and clients.
  • Strong experience across Paid Social strategy, activation and client leadership
  • A clear point of view on platforms, innovation and the future of social
  • Confidence managing complex clients and large-scale campaigns
  • A balance of strategic thinking and operational excellence
  • A collaborative, people‑first leadership style

What’s in it for you?

  • Work at the cutting edge of social – You’ll be partnering with Meta and working across the fastest-growing and most dynamic platforms
  • Big impact, real influence – You’ll shape strategy, guide senior stakeholders and influence global campaign direction
  • Scale and variety – Global campaigns spanning multiple platforms, audiences and industries
  • Progression and visibility – A senior role with exposure across leadership and new business opportunities
  • A genuinely supportive culture – Lead a team where development, wellbeing and inclusion are a priority
  • Access to industry‑leading tools & tech – Backed by Publicis’ data and technology ecosystem

Spark Foundry offers a wide range of benefits to support our employees. Core benefits include pension, life assurance, and private medical cover, alongside enhanced policies such as reflection days and shared parental leave. You’ll also have access to a range of additional initiatives and publicist career page.

Publicis Groupe works primarily from the office or our clients' office four days per week. At Spark Foundry we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible and inclusive recruitment process. If you have any access needs – for example, related to disability, neurodivergence or a health condition – please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility and embrace change – building a culture where everyone feels seen, respected and genuinely included.

Global Paid Social Director in London employer: Publicis Groupe Holdings B.V

At Publicis Media, we pride ourselves on being at the forefront of social media innovation, offering our employees the chance to work with leading platforms like Meta and TikTok. Our supportive culture prioritises employee development, wellbeing, and inclusion, ensuring that you not only have a significant impact on global campaigns but also enjoy a fulfilling career path with ample growth opportunities. With access to cutting-edge tools and a commitment to diversity, we create an environment where every team member can thrive and contribute meaningfully.

Publicis Groupe Holdings B.V

Contact Details:

Publicis Groupe Holdings B.V Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Global Paid Social Director in London

Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

Tip Number 2

Show off your expertise! Create a portfolio or case studies showcasing your previous work in paid social campaigns. This will not only demonstrate your skills but also give potential employers a taste of what you can bring to the table.

Tip Number 3

Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how you can contribute to their goals, especially in terms of innovation and strategy. Tailor your answers to reflect their values and needs.

Tip Number 4

Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in being part of our team!

We think you need these skills to ace Global Paid Social Director in London

Paid Social Strategy
Client Leadership
Multi-Platform Activation
Data Analysis
Testing Frameworks
Innovation and Experimentation
Collaboration

Some tips for your application 🫡

Show Your Passion for Paid Social:When you're writing your application, let your enthusiasm for paid social shine through! We want to see how excited you are about working with platforms like Meta and TikTok. Share any relevant experiences that highlight your passion and knowledge in this area.

Tailor Your Application:Make sure to customise your application to reflect the specific requirements of the Global Paid Social Director role. We love seeing candidates who take the time to align their skills and experiences with what we’re looking for. It shows us you’re genuinely interested in joining our team!

Highlight Your Leadership Skills:Since this role involves leading a team and guiding clients, it’s crucial to showcase your leadership style in your application. We want to know how you empower others and drive innovation. Share examples of how you've successfully led teams or projects in the past.

Keep It Professional Yet Personal:While we appreciate professionalism, we also value authenticity. Don’t be afraid to let your personality come through in your writing. We’re looking for someone who fits into our supportive culture, so a touch of your unique voice can make a big difference!

How to prepare for a job interview at Publicis Groupe Holdings B.V

Know Your Platforms

Make sure you’re well-versed in the latest trends and features of platforms like Meta, TikTok, and LinkedIn. Research recent campaigns that have made waves and be ready to discuss how you would leverage these platforms for large-scale, high-impact activities.

Showcase Your Strategic Thinking

Prepare to demonstrate your ability to lead multi-platform Paid Social strategies. Think about past experiences where you’ve successfully guided clients or teams through complex campaigns, and be ready to share specific examples that highlight your strategic mindset.

Emphasise Collaboration

This role requires a collaborative approach, so think about how you can illustrate your people-first leadership style. Be prepared to discuss how you’ve empowered your team in the past and how you plan to integrate social into broader media strategies.

Data-Driven Decision Making

Familiarise yourself with data and testing frameworks that prove the impact of social campaigns. Be ready to talk about how you’ve used data to unlock new opportunities and drive innovation in previous roles, as this will show your analytical side.