Commerce Analytics Director in London

Publicis Connected Media UK is a fully end-to-end offering that unites media, commerce, CXM, social and data to deliver connected consumer experiences and drive exceptional business outcomes for our clients. Powered by Publicis Connected Identity, the UK’s richest people-based data set built on real behaviours, it helps major brands move beyond siloed marketing and make more confident decisions in fast-changing conditions. Those insights truly differentiate our AI and agentic solutions to predict impact, create messaging and reach the right people. The more than 3500‑strong team spans Starcom, Zenith, Spark Foundry, Digitas, Performics, PMX, Epsilon, Lotame, Publicis Commerce and Influential. Publicis Connected Media is part of Publicis Groupe.

We are hiring a Digital Commerce Analyst to turn complex data into clear, actionable insight that helps global brands win on the digital shelf. This is a role where your analysis directly shapes decisions—from identifying growth opportunities to improving how products perform online. You’ll work at the intersection of data, strategy, and execution, helping teams translate signals into meaningful impact. If you’re motivated by making data useful and driving real outcomes, you’ll thrive here.

Responsibilities

• Own end-to-end analytics for priority markets, transforming digital shelf data into meaningful insights and recommendations.
• Build and maintain a clear, reliable view of performance across retailers, categories, and markets.
• Identify growth opportunities by setting baselines and sizing the commercial impact of improvements.
• Analyse key signals such as content quality, product availability, search visibility, and ratings to highlight priority actions.
• Translate complex data into clear, structured recommendations that support strategy and execution teams.
• Track KPIs and develop dashboards and reports that show performance across visibility, conversion, and sales outcomes.
• Improve data processes and workflows to make insight generation faster, more reliable, and easier to act on.

Qualifications

• Strong analytical skills, with experience turning data into clear insight and practical recommendations.
• Confident communication skills, with the ability to present findings to both technical and non-technical audiences.
• Experience working with e-commerce, retail media, or digital shelf data sources.
• Ability to structure, manage, and interpret data from multiple sources with accuracy and attention to detail.
• Experience measuring performance, setting baselines, and linking analysis to commercial outcomes.
• Familiarity with tools such as Excel, Power BI, or similar data visualisation platforms.
• Curiosity and a learning mindset, with an interest in digital commerce and continuous improvement.

Benefits

Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives.

Publicis Groupe works primarily from the office or our clients’ office four days per week.

Publicis Media is proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs—for example, related to disability, neurodivergence, or a health condition—please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change—building a culture where everyone feels seen, respected, and genuinely included.