Digital Account Director

Company description

Who We Are in the UK? Spark Foundry, the Acceleration Agency. We help brands to identify, learn and respond to opportunities faster than the competition. Every client has an area of their business they need to accelerate, from short-term goals to long-term transformation. We’ve proven our approach during the most difficult year on record. Now we’re using it to provide a launchpad for their future. Come be an accelerator with us.

How we accelerate

• Planning: an approach that works in practice rather than theory, arming planners with the ability to create cutting edge campaigns
• Intelligence: a suite of tools that give definitive answers to big questions, and uncovers actionable insights about real people
• Trading: a model built on flexibility and trusted relationships, underpinned with bold guarantees
• Relationships: a culture of asking challenging questions to better understand the brief – we are not a ‘yes’ agency
• People: a strong history of recruiting talent from diverse backgrounds and accelerating their careers

Our Commitment

We are diverse through our experience, people and the clients we look after - and we celebrate that diversity. Our people hold us accountable to our beliefs and via regular surveys and our grass roots D&I team, The Collective, and internal next generation board, Firestarters, we hold regular events and work continually towards generating ideas, initiatives and educating our people to ensure we are a diverse and inclusive agency. As part of our dedication to create an inclusive and diverse workforce, Spark Foundry is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion.

Overview

We’re looking for a Digital Planning Account Director to lead strategy for one of the UK’s most high-profile and influential transport clients. This is a role where your digital expertise will be seen by millions, with campaigns that shape public perception and drive real behavioural change. You’ll be at the heart of a client-agency partnership that values innovation, collaboration, and strategic thinking—working on briefs that span everything from large-scale digital brand campaigns to precision-targeted online behavioural messaging. With a talented digital planning team by your side and strong creative and activation partners, you’ll have the platform to deliver audience-first, data-led digital campaigns that get noticed nationwide. If you’re looking for a role where your digital work has tangible impact, this is it.

What you’ll be doing

• Leading the digital planning process, ensuring campaigns are insight-driven, measurable, and impactful
• Partnering closely with strategy, digital activation, and creative teams to deliver innovative online campaigns
• Acting as a senior point of contact for the client, building strong, trusted relationships
• Managing and mentoring a talented digital planning team, ensuring they’re supported, motivated, and producing exceptional work
• Overseeing the smooth delivery of digital campaigns, from brief through to post-campaign evaluation and optimisation

What we’re looking for

• Significant digital media planning experience, ideally with high-profile, multi-stakeholder clients
• Strong leadership skills, able to inspire teams and guide client conversations on digital strategy
• A confident communicator with the ability to translate digital insight into actionable plans
• Experience delivering large-scale, measurable digital campaigns across paid, owned, and earned channels
• Collaborative, adaptable, and comfortable working in fast-paced, data-driven environments

Why this role

This is a rare opportunity to work on one of the UK’s most high-profile public sector digital campaigns, with the chance to make a genuine impact on people’s everyday lives. You’ll be part of a collaborative client-agency partnership, supported by a talented and passionate digital team, with the scope to create campaigns that truly get noticed online.

Additional information

Spark has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

• WORK YOUR WORLD: opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS: Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS: 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES: We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP BIRTHDAY DAY OFF: You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS: This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us! Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process. Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).