At a Glance
- Tasks: Lead and shape a multi-market SEO programme for major clients, ensuring effective collaboration.
- Company: Join Zenith International, a leading ROI agency with a focus on growth and innovation.
- Benefits: Enjoy a competitive salary, private medical cover, pension, and unique perks like Reflection Days.
- Other info: Embrace a diverse and inclusive culture where your voice matters.
- Why this job: Make a real impact in the SEO landscape while working with top brands globally.
- Qualifications: Proven SEO experience with enterprise clients and strong communication skills are essential.
The predicted salary is between 49500 - 60500 £ per year.
Company description
We are the ROI agency, apositionwe haveproudlyheld trueto since 2005.
Our more than 6,000specialistsacross95marketsofferunparalleledcapabilitiesin Media, Data, Technology, Commerce and Content.
We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’businesses.
Over the years, we have evolved our definitionof ROI, as it has changed with the ever- complicatedcommunicationslandscape.
ROI isnolongersimplyaboutthemost efficient planning, buying and reporting of media.
Yes, ROIisaboutdelivering Returnon Investment; butit’salsoaboutgoingbeyondtodelivera
Returnon Imaginationandmoreintegratedexperiencesthatinspire Growth. Top-linegrowth forourclients’businesses, growthforourpeopleandgrowthforourculture.
Poweredbyourbest-in-classproprietarytoolsanddata, ourworkspansthefullspectrumof media communications, from analytics, data and technology to performance marketing, content and superior trading.
Thisbreadthmeanswedeliver Insightthatliesattheintersectionofconsumer, category, and brand, attributing every budget to stronger business outcomes.
Itmeanswedelivermorecreativemediasolutionsthatbringtogetherbest-in-classstrategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.
Itmeansweadoptnewdataanalyticsandvalueoptimisationtechniqueswhilebuilding relationshipswithsomeoftheworld’smostexcitingstart-ups.
Weleverageover30yearsof media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients.
At Zenith, weultimatelyseekoutamoremeaningfulkindof ROI.
Ouruniquewayofthinking inspiresgrowth for some of theworld’s leadingbrands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, Tik Tok and Verizon.
Overview
We are hiring an SEO Operations Director to shape the delivery and governance of an ambitious, multi-market SEO programme for a major client.
You’ll bring together client leaders, specialist teams and local agencies, creating the clarity and collaboration needed to turn strategy into consistent results.
This is an influential role for someone who combines strong SEO knowledge with thoughtful client leadership and excellent operational judgement.
You’ll have the opportunity to improve how teams work together across more than 70 markets while supporting people to do their best work.
Responsibilities
- Lead day-to-day client relationships, creating clear communication and trusted partnerships across senior stakeholders and specialist teams.
- Plan and oversee SEO workstreams across content, technical SEO, outreach, earned media, deployment and local-market activity.
- Own the Intent Based Planning Dashboard, connecting client and product teams while coordinating demonstrations, feedback and ongoing maintenance.
- Guide the deployment of a multi-market SEO strategy, aligning central and local teams around shared priorities, objectives and ways of working.
- Lead governance meetings, business reviews and programme updates, ensuring decisions, actions and progress are clearly communicated.
- Maintain high standards across strategic work, reporting and documentation, identifying practical opportunities to improve delivery and client experience.
- Support and organise the Data and Local SEO team’s workload, helping colleagues collaborate effectively while contributing to billing and commercial operations.
Qualifications
- Experience delivering SEO programmes for enterprise-level clients, ideally within an agency or similarly complex environment.
- Strong knowledge of multi-market SEO, including how to coordinate strategy and delivery across central, regional and local teams.
- Clear and adaptable communication skills, with the ability to make complex information accessible to different audiences.
- Sound planning and project leadership skills, including prioritising work, managing resources and keeping multiple workstreams moving.
- Confidence using data to identify organic-search opportunities, shape relevant KPIs and support performance or return-on-investment projections.
- A careful approach to quality, with the ability to identify and correct issues in reports, data and strategic outputs.
- Practical experience with relevant analytics and SEO platforms, such as Google Analytics, Adobe Analytics, Semrush, Looker Studio or comparable tools.
The role includes travel to internal and external meetings and conferences, primarily within the UK and Switzerland.
Additional information
Zenith International offers a wide range of benefits to support our employees.
Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave.
- You’ll also have access to a range of additional initiatives, including:
- Pension
- Life Assurance
- Private Medical cover
- Reflection Days
- Shared Parental Leave
Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
Publicis Groupe works primarily from the office or our clients' office four days per week.
At Zenith International, we are proud to be an equal opportunities employer.
We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
We are committed to providing a fair, accessible, and inclusive recruitment process.
If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know.
We’ll work with you to ensure the process works for you.
Sharing this information will never impact your application.
Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.
- #LI-IM2
- #J-18808-Ljbffr
SEO Operations Director employer: Publicis Groupe ANZ
Starcom is an exceptional employer that prioritises its people, fostering a welcoming and supportive culture that has earned recognition as one of Campaign’s Best Places to Work for five consecutive years. With a strong commitment to diversity and inclusion, alongside robust learning and development programmes, employees are empowered to reach their fullest potential while working on high-impact campaigns for globally recognised brands like Procter & Gamble. Located in a dynamic environment, the company offers a range of benefits including enhanced parental leave and reflection days, ensuring a balanced work-life experience for all team members.
StudySmarter Expert Advice🤫
We think this is how you could land SEO Operations Director
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Publicis Groupe ANZ and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Publicis Groupe ANZ are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Publicis Groupe ANZ on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace SEO Operations Director
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Publicis Groupe ANZ. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Publicis Groupe ANZ:Show us that you’ve done your homework! In your application, briefly mention what you admire about Publicis Groupe ANZ’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Publicis Groupe ANZ
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Publicis Groupe ANZ will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Publicis Groupe ANZ, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
