At a Glance
- Tasks: Lead global social campaigns across exciting platforms like TikTok and Meta.
- Company: Join Spark Foundry, part of Publicis Media, in a dynamic and inclusive environment.
- Benefits: Enjoy competitive benefits including private medical cover and reflection days.
- Other info: Embrace a supportive culture focused on development, wellbeing, and inclusion.
- Why this job: Make a big impact by shaping strategies and influencing global campaigns.
- Qualifications: Experience in Paid Social strategy and strong leadership skills required.
The predicted salary is between 70000 - 90000 £ per year.
This isn’t your standard Paid Social role. You’ll be working directly with Meta, partnering with them to deliver global social campaigns across some of the most exciting platforms in the industry—TikTok, Reddit, Snapchat, LinkedIn and Pinterest. These aren’t small, siloed campaigns either. You’ll be shaping large-scale, high-impact activity across both B2C and B2B audiences, focused on awareness and consideration—right at the point where brands build momentum and influence real decisions. If you’re looking for scale, visibility and the chance to do genuinely interesting work, this is it.
Responsibilities
- Leading multi-platform Paid Social strategy and activation across a diverse channel mix
- Acting as a senior partner to Meta stakeholders, helping them navigate an evolving media landscape
- Using data and testing frameworks to prove the impact of social and unlock new opportunities
- Driving innovation and experimentation across platforms, tech and formats
- Collaborating with wider media teams to keep social fully integrated into broader plans
- Building and developing a high-performing, motivated team
Qualifications
- You’re likely already operating at Account Director (or ready to step into it) and comfortable leading both people and clients.
- Strong experience across Paid Social strategy, activation and client leadership
- A clear point of view on platforms, innovation and the future of social
- Confidence managing complex clients and large-scale campaigns
- A balance of strategic thinking and operational excellence
- A collaborative, people‑first leadership style
What’s in it for you?
- Work at the cutting edge of social – You’ll be partnering with Meta and working across the fastest-growing and most dynamic platforms
- Big impact, real influence – You’ll shape strategy, guide senior stakeholders and influence global campaign direction
- Scale and variety – Global campaigns spanning multiple platforms, audiences and industries
- Progression and visibility – A senior role with exposure across leadership and new business opportunities
- A genuinely supportive culture – Lead a team where development, wellbeing and inclusion are a priority
- Access to industry‑leading tools & tech – Backed by Publicis’ data and technology ecosystem
Spark Foundry offers a wide range of benefits to support our employees. Core benefits include pension, life assurance, and private medical cover, alongside enhanced policies such as reflection days and shared parental leave. You’ll also have access to a range of additional initiatives and publicist career page.
Publicis Groupe works primarily from the office or our clients' office four days per week. At Spark Foundry we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible and inclusive recruitment process. If you have any access needs – for example, related to disability, neurodivergence or a health condition – please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility and embrace change – building a culture where everyone feels seen, respected and genuinely included.
Global Paid Social Director employer: Publicis Groupe ANZ
At Performics (Publicis Media), we pride ourselves on being at the forefront of social media innovation, offering our employees the unique opportunity to collaborate directly with Meta and lead impactful global campaigns across dynamic platforms like TikTok and LinkedIn. Our supportive culture prioritises employee development, wellbeing, and inclusion, ensuring that you not only have access to industry-leading tools but also the chance to grow within a high-performing team that values your contributions. With a focus on meaningful work and real influence, this role is perfect for those looking to make a significant impact in the world of paid social.
StudySmarter Expert Advice🤫
We think this is how you could land Global Paid Social Director
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your expertise! Create a portfolio or case studies showcasing your previous work in paid social campaigns. This will not only demonstrate your skills but also give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how you can contribute to their goals, especially in terms of innovation and strategy. Tailor your answers to reflect their values and needs.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in being part of our team!
We think you need these skills to ace Global Paid Social Director
Some tips for your application 🫡
Show Your Passion for Paid Social:When you're writing your application, let your enthusiasm for paid social shine through! We want to see how you can bring innovative ideas to the table and how you've tackled challenges in the past. Make it personal and relatable!
Tailor Your Experience:Don’t just send a generic CV! Highlight your relevant experience in leading paid social strategies and managing complex clients. We love seeing specific examples of your work that align with what we do at StudySmarter.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and skills are easy to spot. Use bullet points if it helps to break things down!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Publicis Groupe ANZ
✨Know Your Platforms
Make sure you’re well-versed in the latest trends and features of platforms like Meta, TikTok, and LinkedIn. Research recent successful campaigns and be ready to discuss how you would leverage these platforms for large-scale B2C and B2B strategies.
✨Showcase Your Leadership Style
Prepare examples that highlight your collaborative, people-first leadership approach. Think about times when you empowered your team or guided clients through complex challenges, as this role requires strong client management and team development skills.
✨Data is Your Best Friend
Brush up on your data analysis skills! Be ready to discuss how you’ve used data and testing frameworks in past roles to drive innovation and prove campaign impact. This will show your strategic thinking and operational excellence.
✨Be Ready to Innovate
Think outside the box! Prepare to share ideas on how you would drive innovation across social platforms. Discuss any experimental approaches you've taken in previous roles and how they led to successful outcomes.
