Zenith International, part of Publicis Groupe, is seeking a Measurement Director to translate complex attribution and MMM outputs into sharper media decisions and real business impact. You’ll lead analytics at the intersection of data, strategy and performance to optimise investment and measurement across markets.
You’ll shape frameworks for attribution, MMM and experimentation, build scalable dashboards, and partner with global teams to drive insights that inform budget allocation and
Global Measurement Director: Attribution & MMM Leader employer: Publicis Groupe ANZ
Starcom is an exceptional employer that prioritises its people, fostering a welcoming and supportive culture that has earned recognition as one of Campaign’s Best Places to Work for five consecutive years. With a strong commitment to diversity and inclusion, alongside robust learning and development programmes, employees are empowered to reach their fullest potential while working on high-impact campaigns for globally recognised brands like Procter & Gamble. Located in a dynamic environment, the company offers a range of benefits including enhanced parental leave and reflection days, ensuring a balanced work-life experience for all team members.