At a Glance
- Tasks: Be the voice that energises fans and enhances matchday experiences at Birmingham City FC.
- Company: Join the iconic Birmingham City Football Club, known for its thrilling atmosphere.
- Benefits: Competitive salary, dynamic work environment, and a chance to engage with passionate fans.
- Other info: Ideal for outgoing individuals who thrive under pressure and love football.
- Why this job: Shape the matchday experience and connect with a vibrant football community.
- Qualifications: 2+ years in presenting or live events, with excellent communication skills.
The predicted salary is between 30000 - 40000 £ per year.
Birmingham City Football Club has long been recognised for creating one of the most intense, intimidating and exciting atmospheres in football. For more than two decades, a consistent and recognisable voice has played a major role in shaping that identity and now we are searching for the next ‘Voice or Voices of St. Andrew’s’. The Club is recruiting a stadium Public Address Announcer for the Men’s First Team for the 2026/27 season. This is a key matchday role that contributes significantly to the overall fan experience, helping to set the tone, engage supporters, and work collaboratively with the wider presentation and production team to enhance the atmosphere inside the stadium.
We are seeking an individual who is available for all men’s home fixtures, demonstrates professionalism and commitment, prepares thoroughly, and can confidently improvise and adapt when required in a live environment.
Key Responsibilities
- Pre-Match Duties
- Review and prepare all matchday scripts and running orders provided by the Club’s production team
- Contribute ideas and creative input to suitable matchday segments
- Attend all relevant production meetings and rehearsals
- Deliver clear, engaging, and energetic announcements throughout the pre-match build-up
- Matchday Presentation
- Deliver announcements and presentation elements in line with the matchday running order
- Introduce matchday content, activations, and entertainment segments
- Lead crowd engagement moments and contribute to the stadium atmosphere
- Announce team news, player introductions, and key match moments
- Work closely with the in-stadium DJ, production staff, and Fan Experience team to ensure seamless delivery
- In-Game Responsibilities
- Announce substitutions, added time, attendance figures, and other operational updates
- Deliver goal announcements and score updates with appropriate tone and professionalism
- Adapt delivery style depending on match context and atmosphere
- Support half-time and post-match activations where required
What to Expect on Matchday
- Match Preparation
- Finalised scripts are typically distributed two days before matchday (MD-2)
- Opportunity to review content and collaborate on sections that may require improvisation or live interaction
- Arrival & Production
- Arrival time: approximately 2.5 hours before kick-off
- Attendance at a full production meeting involving: Producer/Director, Field Management/Runners, Audio Engineer, Screen Operator, In-Stadium DJ, Other relevant contributors
- Rehearsals and sound checks may take place prior to gates opening
- Matchday communications equipment will be distributed during this period
- Matchday Timeline
- Gates open: 1.5 hours before kick-off
- PA Announcer expected in position on pitch no later than 75 minutes before kick-off
- Pre-match presentation runs from approximately 60 minutes before kick-off through to team walkout
Typical Pre-Match Elements Include:
- Welcome announcements
- Safety messaging
- Promotional and commercial messages
- Crowd engagement moments
- Fan Cam and interactive segments
- Introductions to video/content pieces
- Team news announcements
- Team walkout and build-up moments
Skills, Experience & Attributes
- Essential:
- Minimum 2 years’ experience in presenting, announcing, broadcasting, or live events
- Excellent verbal communication and microphone presence
- Confident operating in a live, high-pressure environment
- Strong organisational and preparation skills
- Ability to engage large audiences with energy and authenticity
- Desirable:
- Previous experience within professional sport or live entertainment
- Strong connection to Birmingham and understanding of the Club’s fan culture
- Experience working within live production or event presentation teams
Personal Attributes:
- Outgoing and engaging personality
- Creative and adaptable
- Self-sufficient and reliable
- Collaborative team player
- Professional and composed under pressure
PAY: 30000 – 40000 £ / year (est.)
Public Address Announcer ( Soccer / Football ) Birmingham City FC EFL English Football League employer: Publicaddressannouncer
Dover Athletic Football Club is an excellent employer that values creativity and community engagement, making it a fantastic place for those passionate about sports and fan interaction. With a vibrant work culture centred around teamwork and inclusivity, employees have ample opportunities for personal growth and development while contributing to the electrifying atmosphere of matchdays at Crabble. Join us to be part of a dedicated team that strives to enhance the fan experience and create lasting memories for our supporters.
StudySmarter Expert Advice🤫
We think this is how you could land Public Address Announcer ( Soccer / Football ) Birmingham City FC EFL English Football League
✨Get Involved in Local Sports Communities
Dive into your local sports scene! Attend community games, coaching sessions, and meet-ups. Building relationships with coaches and team managers can help you uncover job opportunities before they even hit the job boards.
✨Leverage Internships and Volunteering
Even though you’re after a full-time role, don’t underestimate internships or volunteering in sports organisations. These positions not only give you hands-on experience but can also lead to permanent openings. Plus, it’s a fantastic way to make your face known in the industry!
✨Visit Sports Job Fairs
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✨Apply Through Our Website
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We think you need these skills to ace Public Address Announcer ( Soccer / Football ) Birmingham City FC EFL English Football League
Some tips for your application 🫡
Show Off Your Passion for Sports:In your cover letter, let your enthusiasm for sports and recreation shine through! We want to see your genuine interest in the industry and how it's shaped your career choices. Sharing specific experiences, like managing a team or organising an event, can really make you stand out.
Highlight Relevant Experience:When crafting your CV, focus on any relevant internships, volunteer work, or part-time jobs related to sports and recreation management. Make sure to quantify your achievements – did you increase team participation by a certain percentage or successfully lead a project? Numbers speak volumes!
Tailor Your CV for Sports Management:Use a CV format that emphasises your skills in leadership, teamwork, and event coordination. Don’t forget to include specific training or certifications that relate to sports management, as these can set you apart from other applicants. We love seeing candidates with relevant qualifications!
Express Your Long-Term Goals:In your application, we want to see your career aspirations in sports management. Don’t hesitate to include how you envision your future in this industry and how joining Publicaddressannouncer aligns with those goals. We’re looking for candidates who are not just a perfect fit for the role but are also excited about growing with us!
How to prepare for a job interview at Publicaddressannouncer
✨Highlight Your Passion for Sports
When chatting with Publicaddressannouncer, make sure to express your genuine love for sports and recreation. Share experiences that showcase your passion, whether it's managing a local sports team, organising events, or simply being an active participant in various activities. This helps them see you're not just a fit on paper, but also someone who truly cares about the field.
✨Showcase Your Management Skills
This role is all about managing resources and people, so be ready to discuss your leadership and organisational skills. Prepare some examples from your past experiences where you've successfully led a team or managed a project, particularly in a sports or recreation setting. Use the STAR (Situation, Task, Action, Result) technique to make your answers concise and impactful.
✨Be Prepared for Scenario-Based Questions
Expect case studies or scenario-based questions that assess your problem-solving and decision-making skills. You might be asked how you would handle a tricky situation, such as resolving a conflict between team members or managing a crisis during a major event. Think through these scenarios and practice how you’d articulate your thought process and solutions.
✨Demonstrate Enthusiasm for Team Collaboration
In the sports and recreation management field, teamwork is essential. During the interview, be prepared to discuss how you work within a team and foster a collaborative environment. Share success stories where teamwork led to a positive outcome, emphasising how you built relationships and encouraged participation among team members to achieve a common goal.