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For Companies At a Glance
- Tasks: Create and manage impactful paid social campaigns on platforms like Meta, TikTok, and Snapchat.
- Company: Dynamic performance marketing agency focused on innovation and client success.
- Benefits: Competitive salary, professional development, and a vibrant team culture.
- Why this job: Join a fast-paced environment where your creativity drives real results for clients.
- Qualifications: 3+ years in paid social advertising with strong analytical skills.
- Other info: Opportunity for growth and mentorship in a collaborative team.
The predicted salary is between 36000 - 60000 £ per year.
What You'll Own
- Campaign Excellence & Strategic Development
- Develop and execute high-impact paid social advertising campaigns across Meta, TikTok, Snapchat, and Pinterest.
- Consistently achieve monthly ad spend and revenue KPIs while maximising efficiency and profitability.
- Conduct data-oriented media buying with rigorous A/B testing for new creatives, audiences, and strategies to scale campaigns.
- Utilise advanced reporting tools including Shopify Reports, Motion, Agency Analytics, and Triple Whale to ensure all decisions are data-driven.
- Creative Strategy & Performance Optimisation
- Champion Creative Strategy for your clients, developing core creative testing roadmaps and measuring performance.
- Write direct-response copy that resonates with target audiences and creates thumb-stopping ads.
- Collaborate closely with the design team to find new creative angles and breakthrough concepts.
- Monitor and report on campaign success to internal teams and clients, ensuring targets are met and performance is rising.
- Client Partnership & Growth
- Foster strong client relationships by understanding their goals, setting clear expectations, and delivering exceptional service.
- Identify and develop upsell and cross-sell opportunities with existing clientele to strengthen brand foundations.
- Work closely with cross-functional teams to ensure alignment on campaign objectives and strategies.
- Present clear, data-backed insights and growth recommendations to clients.
- Stay ahead of industry trends, platform updates, and best practices to continuously refine advertising strategies.
- Actively participate in team meetings, share expertise, and contribute to the overall success of the paid social team.
- Work closely with our Head of Paid Social and the rest of the team to ensure alignment on all activity and progress.
- Develop your skills through ongoing learning and professional development opportunities.
- Use AI tools daily to increase speed, output, and quality.
- Build automations, internal tools, bots, and workflows.
- Experiment with new AI tools and models as they launch.
- Constantly look for ways to compound output using technology.
What You Bring
- 3+ years of hands-on experience in paid social advertising, with proven success managing clients with ad spend of at least £30k - £50k per month.
- Deep understanding of advertising platforms including Meta, TikTok, Google, Snapchat, and Pinterest.
- Proven track record working with cross-functional teams in an advertising agency, startup, or service-based business environment.
- Extensive experience working with D2C industry clients and understanding their unique challenges.
- T-shaped marketing knowledge with understanding of different areas of the marketing funnel.
Technical & Analytical Skills
- Strong analytical skills with exceptional attention to detail - you love tracking and interpreting data.
- Experience with reporting and analytics tools (Shopify, Triple Whale, Motion, Agency Analytics).
- Proficiency in campaign setup, audience targeting, and performance optimisation.
- Advanced understanding of creative testing methodologies and performance measurement.
- Expertise utilising AI workflows for data analysis, creative and copywriting.
Personal Attributes
- Self-motivated and proactive with a drive to consistently improve and stay current with industry trends.
- Detail-oriented with a passion for analysing and tracking data.
- Self-starter who can motivate themselves without constant guidance.
- Fluent in English, both written and verbal, with strong communication skills.
- High energy and enthusiasm for performance marketing challenges.
Your Growth Journey
- 3 Months In
- Full understanding of client objectives, campaign setups, and performance metrics.
- Successfully launched and optimised multiple campaigns across Meta and TikTok, delivering early wins.
- Identified scope for future client growth and integrated seamlessly with team workflows.
- Building strong relationships with clients and internal stakeholders.
- 6 Months In
- Fully integrated with the team and consistently exceeding performance benchmarks for your accounts.
- Beginning to explore upsell and cross-sell opportunities with existing clientele.
- Recognised for contributing valuable insights and strategic thinking to client success.
- Developing stronger brand foundations with the agency through exceptional client service.
- 12 Months In
- Driven substantial revenue growth through performance optimisation and successfully scaled multiple campaigns.
- Seen as a key player in the agency's paid social success with wider team recognition.
- Taking leadership on complex accounts and mentoring newer team members.
- Contributing to agency growth through client retention and strategic initiatives.
Paid Social Specialist (Performance Marketing Agency) in London employer: Public Nectar
Contact Detail:
Public Nectar Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Specialist (Performance Marketing Agency) in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best campaigns and results. Use data to back up your achievements and make it visually appealing. This will help you stand out when you’re chatting with potential employers.
✨Tip Number 3
Prepare for interviews by practising common questions and showcasing your knowledge of the latest trends in paid social advertising. Be ready to discuss how you’ve used data-driven strategies to achieve success in past roles.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in joining our team. Plus, it’s a great way to ensure your application gets the attention it deserves.
We think you need these skills to ace Paid Social Specialist (Performance Marketing Agency) in London
Some tips for your application 🫡
Show Off Your Experience: When you're writing your application, make sure to highlight your hands-on experience in paid social advertising. We want to see how you've managed campaigns and achieved those KPIs, so don’t hold back on the details!
Be Data-Driven: Since we love a good data story, include examples of how you've used analytics tools to drive decisions in your past roles. Mention any A/B testing you've done and how it impacted campaign performance – we’re all about that data-driven approach!
Creative Copy is Key: Don’t forget to showcase your creative side! Write a snippet of direct-response copy that you think would resonate with our target audiences. This will give us a taste of your writing style and how you can create thumb-stopping ads.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Public Nectar
✨Know Your Platforms
Make sure you’re well-versed in the advertising platforms mentioned in the job description, like Meta, TikTok, and Snapchat. Brush up on their latest features and best practices, as this will show your potential employer that you’re proactive and ready to hit the ground running.
✨Data is Your Best Friend
Since the role involves a lot of data-oriented media buying, come prepared with examples of how you've used data to drive campaign success in the past. Be ready to discuss specific metrics and tools you've used, like Shopify Reports or Agency Analytics, to back up your claims.
✨Creative Strategy Matters
Think about how you can champion creative strategies for clients. Prepare to share ideas on how you’ve developed testing roadmaps or crafted thumb-stopping ads. This will demonstrate your ability to think creatively while still being data-driven.
✨Build Relationships
Client partnership is key in this role, so be ready to talk about how you’ve fostered strong relationships in previous positions. Share examples of how you’ve understood client goals and delivered exceptional service, as this will highlight your interpersonal skills and commitment to client success.
