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- Tasks: Create and manage engaging content across social media platforms while driving influencer partnerships.
- Company: Join Public Desire, a bold global footwear brand with a cult following and trend-setting reputation.
- Benefits: Enjoy staff discounts, exclusive product drops, and opportunities for career growth in a vibrant office.
- Why this job: Be part of a creative team shaping digital trends and making an impact in the fashion industry.
- Qualifications: 1-2 years in social media or influencer roles; strong content creation skills, especially on TikTok and Instagram.
- Other info: Work full-time in Manchester and collaborate closely with a dynamic marketing team.
The predicted salary is between 28800 - 43200 £ per year.
Location: Manchester (On-site, Full-Time)
Reports To: Global Head of Marketing & Brand
Salary: Competitive, based on experience
Department: Marketing
About Public Desire: Public Desire is a bold, trend-led global footwear brand for fearless, fashion-obsessed individuals. With a cult following and a powerful online presence, we’re all about leading trends, not following them. We’re now looking for a creative and socially-savvy Social Media & Influencer Assistant/Executive to join our in-house team and help grow our digital presence across all major platforms.
Role Overview: Based full-time at our Manchester HQ, this role reports directly to the Global Head of Marketing & Brand. You’ll support the development of engaging, platform-native content across TikTok, Instagram, Pinterest, YouTube, Facebook, and LinkedIn. You’ll also help drive influencer partnerships, assist in content shoots, and play a key role in the planning and delivery of creative campaigns and brand events.
Key Responsibilities:
- Social Media: Plan, create, and post daily content across all core platforms: TikTok, Instagram, Pinterest, YouTube (inc. Shorts), Facebook, and LinkedIn. Ideate and shoot social-first content in-studio and on-location—styling, filming, editing, and publishing to each channel. Stay ahead of emerging trends, viral moments, and platform updates, especially across TikTok and Reels. Engage with our community: respond to DMs, comments, mentions, and reshare UGC. Help analyse and report on social performance and provide ideas to evolve our strategy.
- Influencer Marketing: Source and connect with influencers and creators who align with Public Desire’s style and values (UK & international). Manage daily gifting and seeding campaigns, including outreach and content follow-up. Support in managing paid campaigns and longer-term ambassador partnerships. Keep influencer records and performance data organised and up-to-date. Assist in planning and delivering exciting influencer activations, collaborations, and events.
- Creative & Events: Work closely with the creative and marketing team to produce campaign, product, and behind-the-scenes content. Assist in studio and on-location shoots with styling support and social capture. Bring fresh ideas to brainstorms and contribute to the planning of events, pop-ups, and PR moments. Ensure all content and collaborations are aligned with brand tone, visuals, and messaging.
About You: 1–2 years of experience in a social media or influencer-related role within fashion, e-commerce, or lifestyle. Strong understanding of how to create engaging content across all platforms—especially TikTok, Instagram Reels, and YouTube Shorts. Confident creating and editing content using tools like CapCut, Canva, Adobe Rush, or similar. Passionate about fashion, youth culture, trends, and digital storytelling. Highly organised, proactive, and able to thrive in a fast-paced, ever-evolving environment. A natural communicator with a strong eye for visual aesthetics and social tone.
Perks: Staff discount & exclusive product drops. Vibrant office environment with a creative, fashion-forward team. Opportunities to attend industry events and influencer campaigns. Real responsibility, creative input, and career growth potential. Be part of a fast-growing global brand with big plans ahead.
Social Media & Influencer Executive employer: Public Desire
Contact Detail:
Public Desire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media & Influencer Executive
✨Tip Number 1
Familiarise yourself with Public Desire's brand identity and aesthetic. Follow their social media channels to understand their tone, style, and the type of content they share. This will help you align your ideas with their vision during interviews.
✨Tip Number 2
Showcase your knowledge of current trends on platforms like TikTok and Instagram. Prepare examples of viral content or campaigns that have caught your eye, and be ready to discuss how you would apply similar strategies for Public Desire.
✨Tip Number 3
Network with influencers and creators in the fashion space. Building relationships with potential collaborators can demonstrate your proactive approach and understanding of influencer marketing, which is crucial for this role.
✨Tip Number 4
Prepare a portfolio of your previous work in social media or influencer marketing. Include examples of content you've created, campaigns you've managed, and any analytics that showcase your impact. This will help you stand out during the interview process.
We think you need these skills to ace Social Media & Influencer Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media and influencer marketing. Focus on your achievements in previous roles, especially those related to content creation and community engagement.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fashion and digital storytelling. Mention specific examples of how you've successfully engaged audiences on platforms like TikTok and Instagram.
Showcase Your Creativity: Include links to your portfolio or examples of your work, such as social media campaigns you've managed or content you've created. This will demonstrate your ability to produce engaging, platform-native content.
Research Public Desire: Familiarise yourself with Public Desire's brand identity and recent campaigns. Understanding their style and values will help you align your application with what they are looking for in a candidate.
How to prepare for a job interview at Public Desire
✨Showcase Your Creativity
As a Social Media & Influencer Executive, creativity is key. Prepare to discuss your previous work and how you've created engaging content. Bring examples of your best posts or campaigns to the interview to demonstrate your skills.
✨Know the Brand Inside Out
Familiarise yourself with Public Desire's brand identity, values, and recent campaigns. Understanding their target audience and current trends will show your genuine interest and help you align your ideas with their vision.
✨Be Ready to Discuss Trends
Stay updated on the latest social media trends, especially on platforms like TikTok and Instagram. Be prepared to share your thoughts on emerging trends and how you would incorporate them into Public Desire's strategy.
✨Demonstrate Your Organisational Skills
This role requires strong organisational abilities. Be ready to talk about how you manage multiple projects, keep track of influencer partnerships, and analyse social media performance. Sharing specific tools or methods you use can impress your interviewers.
