At a Glance
- Tasks: Create engaging social campaigns that resonate with Gen Z audiences.
- Company: Join Pubity Group, the leading Gen-Z social publisher shaking up news publishing.
- Benefits: Be part of a dynamic team with growth opportunities and a vibrant culture.
- Other info: Collaborative environment where your creativity can thrive.
- Why this job: Make an impact by crafting culturally relevant content for top brands.
- Qualifications: Passion for social media and hands-on experience in content creation.
The predicted salary is between 30000 - 40000 £ per year.
Pubity Group is the world’s largest Gen-Z social publisher. We’re a tight-knit, agile team disrupting the next generation of news publishing - working with leading brands on campaigns that drive proven business results and that young people genuinely love.
We’re looking for a Senior Social Activation Executive to join our growing team. You’ll be focused on activating branded campaigns across Pubity Group’s portfolio of social-first brands, ensuring we deliver impactful, culturally relevant and authentic content to audiences on behalf of our partners.
You will work closely with Client Services, Editorial, Creative and Strategy in London to translate briefs into high-performing, platform-native social campaigns at pace and at scale.
Key Responsibilities- Partner with Client Services, Editorial and Creative to deliver high-engagement, culturally relevant campaigns that fit the Pubity Group tone of voice.
- Create highly impactful social content across Pubity Group’s channels.
- Ensure activations are executed in a way that maximises reach, participation and shareability.
- Collaborate cross-functionally with the London team to maintain alignment from concept through to launch.
- Act as the central link between Commercial and Content teams, ensuring campaign ideas are rooted in live trends and platform behaviour.
- Monitor emerging conversations, formats and creators to inform proactive and reactive opportunities.
- Translate cultural moments into scalable brand opportunities.
- Support the Creative team in developing strategic responses to client briefs.
- Contribute insight, platform knowledge and audience understanding to strengthen creative concepts.
- Help shape storytelling approaches that feel native to each platform.
- A genuine passion for social media, advertising and marketing.
- Hands‑on experience creating social content on behalf of brands or publishers.
- Foundational skills across any of Photoshop, CapCut, Lightroom, InShot, Canva or Phonto.
- Strong understanding of, and active interest in, the digital and social space - including Instagram, TikTok, Snapchat, YouTube, Facebook and Gen‑Z‑focused news platforms.
- A self‑starter mindset, with the appetite to thrive in a fast‑paced, high‑growth environment.
- Passionate about quality work and delivering strong business outcomes for clients - as well as hitting targets.
- Brings a professional approach - dependable, going above and beyond for clients, with exemplary behaviour day to day.
- Quick learner who adapts fast in a high‑volume, high‑paced environment.
- Genuinely passionate about Pubity Group and the future we’re building.
- Collaborative by instinct - a bright, positive presence who adds value to the wider London team.
- Calm under pressure with the ability to prioritise clearly when demand is high.
- Direct and constructive communicator - comfortable giving and receiving feedback at all levels.
- Curious and culturally tuned‑in - always close to platform shifts and audience behaviour.
Pubity Group is committed to fostering equal opportunities within our organisation. We are dedicated to building a diverse workforce at every level, and we warmly invite all community members to pursue openings with us.
Activation Executive employer: Pubitygroup
Pubity Group is an exceptional employer, offering a dynamic and collaborative work environment in the heart of London. With a strong focus on employee growth and development, we empower our team to create impactful social content that resonates with Gen-Z audiences. Our commitment to diversity and inclusion, coupled with the opportunity to work on innovative campaigns for leading brands, makes Pubity Group a truly rewarding place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Activation Executive
✨Tip Number 1
Get to know the company inside out! Research Pubity Group's recent campaigns and their tone of voice. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for the interview by practising common questions and thinking about how your skills align with the role. Be ready to share examples of your past work that demonstrate your passion for social media and creativity.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the position. Plus, it keeps you on their radar!
We think you need these skills to ace Activation Executive
Some tips for your application 🫡
Show Your Passion:Let your enthusiasm for social media and marketing shine through in your application. We want to see that you genuinely care about creating impactful content and understand the Gen-Z audience.
Tailor Your Application:Make sure to customise your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. Highlight any hands-on experience you've had with social content creation, as this is key for us.
Be Authentic:We value authenticity, so don’t be afraid to let your personality come through in your writing. Show us who you are and how you can contribute to our vibrant team culture at Pubity Group.
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. This helps us keep track of applications and ensures you’re considered for the role you’re excited about!
How to prepare for a job interview at Pubitygroup
✨Know Your Platforms
Make sure you’re well-versed in the latest trends and features of platforms like Instagram, TikTok, and Snapchat. Familiarise yourself with what’s currently popular among Gen-Z audiences, as this will show your genuine passion for social media and help you connect with the team.
✨Showcase Your Creativity
Prepare a portfolio of your previous work that highlights your ability to create engaging social content. Be ready to discuss how you’ve activated campaigns in the past and how you can bring that experience to Pubity Group’s unique tone of voice.
✨Collaborate and Communicate
Demonstrate your collaborative spirit by discussing how you’ve worked with different teams in previous roles. Highlight your communication skills and be prepared to give examples of how you’ve successfully navigated feedback and contributed to creative processes.
✨Stay Culturally Tuned-In
Research current cultural moments and trends that could impact social media campaigns. Be ready to share your insights on how these trends can translate into scalable brand opportunities, showing that you’re proactive and engaged with the ever-evolving digital landscape.
