At a Glance
- Tasks: Lead the strategic development and performance of exciting premium brands across various channels.
- Company: Join a leading global branded food business with a focus on innovation.
- Benefits: Gain real ownership, exposure to multiple functions, and career progression opportunities.
- Other info: Work in an entrepreneurial team where ideas move quickly and responsibility is valued.
- Why this job: Become the Mini Managing Director of a brand and shape its future direction.
- Qualifications: Experience in FMCG marketing with strong commercial awareness and creativity.
The predicted salary is between 60000 - 80000 £ per year.
The Business
Our client is a leading branded food business with global reach, operating across multiple international markets and home to a portfolio of premium consumer brands that continue to shape their categories. Their brands combine outstanding consumer awareness, genuine emotional connection and powerful impulse purchase dynamics, creating products that consumers actively seek out and retailers actively champion.
Innovation is embedded within everything they do. Significant investment continues to flow into consumer insight, brand development, shopper marketing and New Product Development, ensuring their portfolio remains at the forefront of changing consumer behaviours and emerging market trends.
Unlike many organisations where Brand Managers become specialists in one narrow area, this business believes in creating commercially complete marketers. Their philosophy is to give talented people genuine ownership, broad exposure and the opportunity to influence every aspect of brand performance.
This is an exciting period for the UK business. Continued investment, ambitious growth plans and a strong innovation pipeline have created an outstanding opportunity to join one of the most progressive marketing teams in FMCG.
The Opportunity
This is far more than a traditional Brand Manager position. You will become the commercial custodian of one of the business's most exciting premium brands, taking ownership across Grocery, Convenience and Out of Home channels while helping shape the future direction of the brand over the coming years. Think of the role as becoming the Mini Managing Director of your brand.
You will own the complete marketing mix, balancing strategic brand planning with day-to-day commercial execution, whilst working closely with Sales, Category, Shopper Marketing, Operations, Supply Chain, Finance, Insight and Innovation teams to deliver ambitious growth plans. From identifying emerging consumer trends and creating innovation pipelines, through to launching market-leading NPD, developing packaging, managing agencies, analysing commercial performance and presenting compelling brand plans, you'll influence every stage of the brand's journey. This breadth of responsibility is rarely found at Brand Manager level and provides an exceptional platform for future career progression.
What You'll Be Responsible for
- Leading the strategic development and commercial performance of premium consumer products
- Developing and delivering ambitious annual brand plans and longer-term growth strategies
- Owning the complete innovation pipeline from concept through to successful market launch
- Identifying new consumer occasions, formats and growth opportunities across Grocery, Convenience and Out of Home
- Managing packaging development, creative execution and agency relationships
- Translating consumer insight and market data into commercially successful marketing initiatives
- Working closely with Sales and Category teams to create compelling retailer activation programmes
- Managing cross-functional project teams spanning Marketing, NPD, Supply Chain, Operations and Finance
- Monitoring brand performance and recommending actions that accelerate sales, share and profitability
- Championing your brand throughout the business whilst building strong relationships with international stakeholders
Why this Role
- Become the Mini Managing Director of one of the business's most exciting premium brands
- Own the complete marketing mix with genuine end-to-end responsibility
- Lead exciting innovation projects that will shape future category growth
- Work with premium brands that consumers genuinely love and retailers actively support
- Gain exposure across Grocery, Convenience and Out of Home channels
- Join a global FMCG business renowned for investing in its brands and developing outstanding marketers
- Work within an entrepreneurial UK team where ideas move quickly and good people are given real responsibility
- Build an exceptional platform towards Senior Brand Manager, Marketing Controller and future Marketing Leadership opportunities
Candidate Profile
We are looking for an ambitious FMCG marketer who combines commercial thinking with genuine consumer curiosity. Currently operating as a Brand Manager or an outstanding Assistant Brand Manager ready for a significant step forward. Blue Chip FMCG experience is highly desirable. Experience developing brands within highly competitive consumer markets. Strong commercial awareness with the ability to balance creativity and analytical thinking. Experience working across cross-functional project teams. Passion for innovation, consumer insight and brand growth. Confident presenting ideas and influencing stakeholders across multiple functions. High energy, naturally curious, commercially ambitious and excited by the opportunity to take genuine ownership.
If you're looking for a role that offers considerably more ownership, breadth and career development than a traditional Brand Manager opportunity, this could be the defining move in your marketing career.
Brand Manager in Leeds employer: PT Executive
Join a leading branded food business that champions innovation and offers Brand Managers the unique opportunity to act as Mini Managing Directors of premium brands. With a strong focus on employee growth, you will enjoy a dynamic work culture that encourages creativity and collaboration across various functions, ensuring your contributions directly impact brand performance. This role not only provides extensive exposure to the marketing mix but also paves the way for significant career advancement within a globally recognised FMCG company committed to developing outstanding marketers.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for PT Executive and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like PT Executive are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with PT Executive on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at PT Executive. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Manager in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit PT Executive. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of PT Executive:Show us that you’ve done your homework! In your application, briefly mention what you admire about PT Executive’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at PT Executive
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at PT Executive will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At PT Executive, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
