We're recruiting on behalf of a global, PE-backed group with a diverse, multi-brand portfolio spanning multiple international markets. This is a rare opportunity for a commercially driven marketing leader to take on a true group-level CMO mandate, shaping brand strategy, driving growth, and building a world-class marketing function at scale.
About the role
Reporting into the Chief Commercial Officer, you'll lead the group's global marketing and communications strategy across a wide portfolio of brands/business units. You'll blend strategic vision with hands‑on operational excellence, driving brand consistency at group level while empowering local teams to adapt for their markets.
This appointment reflects the organisation's continued investment in marketing as a strategic driver of growth. You'll lead a large, global marketing and communications function, working closely with a Group Creative Director, business unit marketing leaders, and the executive team to deliver on growth, reputation, and revenue goals.
What you'll be doing
- Defining and delivering group-wide brand strategy, balancing global consistency with local market adaptation
- Owning and driving digital strategy end‑to‑end, from performance marketing and digital channels to marketing technology and data‑driven optimisation, as a core growth engine, not just a support function
- Shaping marketing strategy across brand, digital, communications, and customer acquisition to drive measurable commercial growth
- Leading multi‑jurisdictional communications and PR, including executive positioning and crisis communications
- Building strong relationships across the business to embed marketing into commercial and growth plans
- Leading, developing, and scaling a large global marketing team
- Owning budgets and ROI across all marketing and communications investment
- Acting as a strategic partner to the executive team on growth, market entry, and new launches
What we're looking for
- Digital – strong, credible experience across digital and performance marketing, not just traditional brand
- Brand building – a genuine passion and track record for building brands, not just running campaigns
- Complex multi‑brand – experience operating across a multi‑brand or house‑of‑brands structure, balancing central strategy with local/business unit autonomy
- Scale / reach – experience leading and scaling substantial marketing teams across multiple markets or geographies
- Operating style – thrives in fast‑paced, high‑growth environments where priorities evolve quickly and marketing is expected to have measurable commercial impact.
- Competition – sharp commercial instincts, with a track record of winning share in a genuinely competitive market
- DNA – a strong cultural fit with an ambitious, high‑energy, no‑ego leadership style; a career trajectory that shows clear upward progression
Additionally
- Candidates should be UK based, with the ability to work hybrid from London
- Additional languages are a bonus but not essential
Is this you?
To help candidates assess their fit, we're particularly looking for leaders whose experience has been gained in environments such as:
- Predominantly in‑house marketing leadership, rather than agency‑side careers
- Commercially driven, fast‑paced organisations, rather than exclusively large, highly matrixed corporates
- A predominantly permanent leadership career, rather than one built primarily through interim or fractional appointments
Chief Marketing Officer in London employer: psd group
Join a leading property investment business that values its employees and fosters a collaborative work culture. With a strong focus on professional development, you will have ample opportunities to grow your career while working on diverse projects across the UK. Enjoy competitive benefits and the chance to make a meaningful impact in a dynamic environment that prioritises innovation and excellence.
