Marketing Manager in Edinburgh

Our purpose is to give everyone real confidence to put their money to work. With a heritage dating back more than 175 years, we have a long history of innovation in savings and investments, combining asset management and insurance expertise to offer a wide range of solutions. Our two distinct operating segments, Asset Management and Life, work together to provide access to balanced, long-term investment and savings solutions.

Through telling it like it is, owning it now, and moving it forward together with care and integrity; we are creating an exceptional place to work for exceptional talent. We will consider flexible working arrangements for any of our roles and also offer workplace accommodations to ensure you have what you need to effectively deliver in your role.

We have an exciting opportunity in Adviser Marketing for a one-year maternity cover. This role leads the planning, delivery and optimisation of adviser facing marketing across media packages, strategic accounts and third party partners. It ensures activity is insight driven, compliant and aligned to Marketing Ways of Working, while strengthening adviser engagement and supporting high quality content delivery.

• Oversee and optimise the annual media package with external partners, ensuring timely delivery, clear budgets and strong campaign performance.
• Maintain strong agency relationships through regular check‑ins, shared planning and proactive issue resolution.
• Ensure all activity follows Marketing Ways of Working processes for high‑quality, collaborative and compliant output.
• Develop tailored content and campaign plans aligned to each partner’s channel strengths and adviser audience.
• Use insight and performance data to refine activity and prioritise high‑performing formats.
• Repurpose strong content to improve efficiency, visibility and consistency across channels.
• Manage workflows through standard briefing processes, working collaboratively with Centre’s of Excellence to ensure quality and compliance across all outputs.
• Coordinate and deliver follow‑up activity for strategic account events, including adviser‑facing email communications to drive continued engagement and reinforce key messages.
• Support the organisation of partnership events where required, ensuring alignment with partner needs, adviser expectations and overall marketing objectives.

• Ability to manage campaigns end‑to‑end across multiple external partners.
• Skilled in using performance insight to inform decisions and strengthen outcomes.
• Strong stakeholder and partner management skills, balancing competing priorities effectively.
• Confident delivering high‑quality, compliant work through structured processes.
• Ability to write clear, action‑led communications aligned to brand tone of voice.
• Strong organisational skills with attention to detail.
• Ability to translate insight into practical, meaningful action.
• Collaborative working style with internal teams and external partners.
• Adaptability and a solution‑focused approach.

Job Level: Experienced Colleague
Reporting to: Senior Marketing Manager
Recruiter: Phoebe Ewers
Closing Date: 12th May 2026
Location: Edinburgh or Stirling office (Hybrid 2 - 3 days per week)

At M&G, we’re committed to helping you thrive and supporting your wellbeing, both at work and beyond. Our benefits are designed to help you balance your professional and personal life, while planning confidently for your future. Our UK benefits include:

• A valuable pension scheme of 18%, with 13% made up of Employer Contributions and 5% Employee Contributions.
• Share Save and our Share Incentive Plan, together with access to financial wellbeing and support services.
• 38 days annual leave including bank holidays, with the opportunity to purchase up to 5 extra days and additional flexibility through our Time Off When You Need It policy.
• Comprehensive support and paid parental leave covering maternity, adoption, surrogacy, and paternity leave.
• Health & Protection cover including Private Healthcare, Critical Illness cover and Life Assurance for you, with family options.

We have a diverse workforce and an inclusive culture at M&G, underpinned by our policies and our employee-led networks who provide networking opportunities, advice and support for the diverse communities our colleagues represent. Regardless of gender, ethnicity, age, sexual orientation, nationality, disability or long term condition, we are looking to attract, promote and retain exceptional people. We also welcome those who take part in military service and those returning from career breaks.

M&G is also proud to be a Disability Confident Leader, and we welcome applications from candidates with long-term health conditions, disabilities, or neuro-divergent conditions. If you need assistance or an alternative means of applying for a role due to a disability or additional need, please let us know by contacting us at: careers@mandg.com