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- Tasks: Lead global marketing strategy and drive impactful communications for Proxima.
- Company: Join Proxima, a fast-growing consultancy with a collaborative culture.
- Benefits: Competitive pay, generous PTO, flexible working, and continuous development opportunities.
- Other info: Be part of a responsible business focused on wellbeing and social responsibility.
- Why this job: Shape the future of marketing in a dynamic environment and make a real impact.
- Qualifications: Senior marketing leadership experience and strong strategic capabilities required.
The predicted salary is between 120000 - 150000 £ per year.
The opportunity: As Global Vice President of Marketing at Proxima, you will own the global marketing and communications agenda for Proxima, the fastest growing business in our space. You will work closely with business leadership to shape and deliver a strategy that supports our growth, strengthens our market positioning, and amplifies Proxima’s voice with senior decision makers and within the talent market. This role blends strategic leadership with hands-on delivery. You will take on a pre-existing team (based in London, Chicago and Singapore), an agency partner network, and a marketing plan to hit the ground running. However, you will be given the support and space to shape a future facing strategy and plan as Proxima continues to grow in excess of 50% per annum in existing and new markets. Reporting into the board of management, you will play a critical role in ensuring Proxima consistently punches above its weight in the market, and outperforms its peers.
What you’ll do:
- Set and deliver marketing strategy
- Develop and own a global Marketing and Communications strategy aligned to business objectives
- Oversee global delivery across brand, content, communications, PR, digital, events, and campaigns
- Continually assess marketing activity to ensure it is measurable, performance driven, and delivering against objectives
- Bring innovation into how Proxima goes to market, improving impact, efficiency, and ways of working
- Take ownership for how Proxima is presented to its target audiences, ensuring a strong, differentiated market presence
- Align Proxima marketing with our parent company, Bain & Company, where it adds value, whilst maintaining our independent brand and plan
- Build and manage partners and suppliers
- Lead and calibrate a strong partner and Martech ecosystem to support delivery
- Take ultimate responsibility for key partner relationships, ensuring objectives are clearly embedded into planning and execution
- Identify new tools, partners, and innovations, making the case for change and setting up effective working relationships
- Own Brand guidelines and ensure all external communications align to them and reflect Proxima’s values
- Monitor the competitor landscape and use insights to inform strategy, positioning, and messaging
- Design and take accountability for launch strategies for new products, services, and major communications as well as any future acquisitions and integrations
- Participate in client sessions where appropriate, providing marketing and PR insight
- Manage senior stakeholders
- Own key senior internal relationships at SVP and EVP level for Marketing
- Lead joint planning with senior stakeholders across the business, aligning marketing activity to varying goals and priorities
- Set up effective marketing strategies with subgroups such as our recruitment, learning and operations teams as well as any specific products or market offerings
- Promote the Marketing function internally, creating visibility and momentum across the firm
- Work closely with Proxima’s experts to support and coach them in building their external profile through content, events, and media
- Develop a strong relationship with Bain Marketing to create joint plans and shared initiatives
- Lead and develop the team
- Lead, develop, and support the Marketing team, located in Chicago, Singapore and London in skills, performance, and career progression
- Champion the team and promote their impact and achievements across Proxima
- Work closely with Sales, Solutions, and HR to embed consistent branding, messaging, and communications across all activity
- Own the engine behind marketing
- Develop and own the marketing plan
- Take responsibility for budgeting and forecasting in partnership with Finance and business unit leads
- Define priority audiences and align products, services, and channels accordingly
- Oversee CRM and Martech platforms, owning performance, relationships, and commercials
- Ensure effective workload management and prioritisation across the team
- Analytics and reporting
- Ensure all metrics are accurately captured, reported, and actively used to inform decision making
- Clearly communicate marketing performance and impact to senior stakeholders
What you bring:
- Senior marketing leadership
- Proven experience leading marketing at a senior level in a complex, fast paced environment, ideally with some agency and B2B experience
- Strong strategic capability combined with a bias for delivery and measurable outcomes
- Experience working with senior stakeholders and influencing at executive level
- Commercial and analytical mindset
- Strong understanding of how marketing drives growth, reputation, and commercial results
- Confidence using data and insight to inform decisions and demonstrate impact
- Leadership presence
- Credibility, clarity, and confidence engaging with senior leaders internally and externally
- Ability to inspire, coach, and develop high performing teams
Why join Proxima:
- A bold, collaborative culture
- Our culture is one of our greatest strengths. We are inclusive, supportive, and ambitious, with a flat structure that encourages collaboration and early responsibility. You will join a friendly, open, and high-performing team.
- A responsible business
- We are committed to being a responsible business, with a strong focus on wellbeing, sustainability, and social responsibility. Our people are at the heart of our success, and we invest in their growth and development.
- Growth, learning, and opportunity
- As a fast-expanding global consultancy, Proxima offers the opportunity to shape both your career and the future of the firm.
What we offer:
- Competitive compensation and generous PTO
- Flexible hybrid working
- Continuous training and development
- Global opportunities and great office locations
- A strong, people-centered culture
Who thrives here:
You are curious, commercially minded, and motivated by impact. You enjoy shaping strategy, building teams, and seeing ideas through to execution. You are excited by the opportunity to build something and help Proxima grow its influence in the market. Time to be bold.
Global Vice President – Marketing in London employer: Proxima
Contact Detail:
Proxima Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Vice President – Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry leaders, attend events, and engage on LinkedIn. The more people you know, the better your chances of landing that VP role.
✨Tip Number 2
Showcase your expertise! Create content that highlights your marketing insights and strategies. Whether it's a blog post or a LinkedIn article, let your voice be heard in the industry.
✨Tip Number 3
Prepare for interviews by researching Proxima's current marketing strategies and challenges. Bring fresh ideas to the table that align with their goals, and demonstrate how you can drive growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Global Vice President – Marketing in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Global Vice President – Marketing role. Highlight your strategic leadership experience and how it aligns with Proxima's growth objectives. We want to see how you can amplify our voice in the market!
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use metrics and examples to demonstrate how you've driven measurable outcomes in previous roles. This will help us see the impact you could have at Proxima.
Be Authentic: Let your personality shine through in your application. We value a bold and collaborative culture, so don’t be afraid to show us who you are and what makes you passionate about marketing and leadership.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Proxima
✨Know Your Marketing Strategy Inside Out
Before the interview, dive deep into Proxima's current marketing strategy and recent campaigns. Be prepared to discuss how you would enhance their global marketing and communications agenda, and bring innovative ideas that align with their growth objectives.
✨Showcase Your Leadership Skills
As a candidate for Global Vice President, it's crucial to demonstrate your leadership experience. Prepare examples of how you've successfully led teams in fast-paced environments, focusing on measurable outcomes and team development. Highlight your ability to inspire and coach others.
✨Understand the Competitive Landscape
Research Proxima's competitors and be ready to discuss insights you've gathered. Show how you can leverage this knowledge to inform marketing strategies and positioning. This will demonstrate your analytical mindset and commercial awareness.
✨Engage with Senior Stakeholders
Prepare to discuss your experience working with senior stakeholders. Think of specific instances where you've influenced executive-level decisions. This will showcase your credibility and ability to align marketing activities with broader business goals.