At a Glance
- Tasks: Lead creative marketing strategies to boost awareness and engagement for a meaningful cause.
- Company: Join a passionate charity dedicated to supporting the homeless in London.
- Benefits: Enjoy 27 days holiday, flexible working, and a chance to make a real difference.
- Why this job: Be part of a dynamic team driving impactful change in the community.
- Qualifications: Experience in marketing, creativity, and strong communication skills required.
- Other info: Opportunity to shape the future of our marketing and engage with diverse audiences.
The predicted salary is between 36000 - 60000 £ per year.
We're looking for a Head of Marketing to bring energy, creativity, and focus to our marketing activity - boosting awareness, growing supporter engagement and helping drive income across fundraising streams. You'll also play a part in the wider leadership of the organisation as a member of our management team.
Ideal candidate
You’ll help shape and deliver our communications and marketing activities across digital channels and in the real world. This includes:
- Supporting the development and delivery of our annual marketing strategy to meet fundraising targets and service requirements.
- Building and running multi-channel marketing campaigns from concept to launch, working with colleagues and partners to deliver strong results.
- Supporting fundraising acquisition by engaging new prospects – individual philanthropists, companies, trusts and foundations, and local authorities.
- Taking our social media to the next level – creating an editorial calendar and producing engaging content for Instagram, Facebook, X/Twitter, YouTube, blogs and more.
- Managing Providence Row's digital profile, including maintenance and development of the website, social media, external website listings and links, and Google Ads.
- Overseeing the production of organisational marketing materials.
- Monitoring and responding to social engagement, ensuring our voice is consistent, confident and human.
- Developing business cases for new marketing initiatives, and measuring impact so we keep improving.
- Supporting annual planning and budgets, keeping everything GDPR-compliant and aligned with charity and statutory requirements.
For homeless people, or those at risk of homelessness, finding employment and housing opportunities can feel like an uphill battle, even more so if they’re affected by physical, mental health or substance misuse issues. Providence Row works with those affected by homelessness and those vulnerably housed in London, offering an integrated service of crisis support, advice and progression programmes. We ensure that people often excluded from mainstream services gain the support and opportunities they need to create a safe, healthy and sustainable life away from the streets.
Benefits
27 days holiday plus
Head of Marketing in City of London employer: Providence Row
Contact Detail:
Providence Row Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing in City of London
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world and let them know you're on the hunt for a Head of Marketing role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, social media strategies, and any successful fundraising initiatives you've led. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Research organisations that align with your values and reach out directly. Express your interest in their marketing efforts and how you could contribute to their mission.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from passionate candidates. Make sure to tailor your application to highlight how your experience aligns with our goals in boosting awareness and engaging supporters.
We think you need these skills to ace Head of Marketing in City of London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for marketing and our mission shine through. We want to see how your energy and creativity can boost awareness and engagement!
Tailor Your Experience: Make sure to highlight your relevant experience in multi-channel marketing campaigns. We’re looking for someone who can take our social media to the next level, so share specific examples of your past successes!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, especially when it comes to your ideas for supporting fundraising acquisition and developing new marketing initiatives.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity with us.
How to prepare for a job interview at Providence Row
✨Know the Organisation Inside Out
Before your interview, dive deep into understanding the mission and values of the organisation. Familiarise yourself with their current marketing strategies and campaigns, especially those related to fundraising. This will not only show your genuine interest but also help you tailor your responses to align with their goals.
✨Showcase Your Creativity
As a Head of Marketing, creativity is key! Prepare examples of past marketing campaigns you've led, focusing on how you brought innovative ideas to life. Be ready to discuss how you can take their social media presence to the next level and engage new supporters through fresh, exciting content.
✨Demonstrate Leadership Skills
Since you'll be part of the management team, it's crucial to highlight your leadership experience. Share specific instances where you've successfully led a team or collaborated with colleagues to achieve marketing objectives. Emphasise your ability to inspire and motivate others towards common goals.
✨Prepare for Data-Driven Discussions
The role involves measuring impact and improving strategies based on data. Brush up on your knowledge of analytics tools and be prepared to discuss how you've used data to inform marketing decisions in the past. This will demonstrate your analytical skills and commitment to continuous improvement.