Our client, an affordable luxury contemporary women\’s activewear brand, is seeking a Marketing Manager to lead its next chapter of brand growth across the UK and Europe.
Excellent salary. Career progression. Collaborative team. A management that supports and care.
This is a strategic and hands-on role, ideal for a growing marketing leader who thrives in creative, cross-functional environments and wants to shape brand relevance at the intersection of fashion, movement, and culture.
Your Role
Brand Strategy & Creative Direction
- Define and own the brand vision across sport and lifestyle categories
- Build long-term marketing strategies grounded in consumer insights and commercial goals
- Elevate brand storytelling and cultural relevance through campaigns, content, and partnerships
Integrated Marketing & Key Account Activation
- Lead 360° seasonal campaigns across media, social, retail, digital, and experiential channels
- Partner with key retailers to co-create full-funnel marketing activations
- Localise campaigns for the UK and key European markets ensuring cultural and consumer alignment
Cross-Functional & Campaign Leadership
- Lead campaign planning and execution from brief to delivery, including production and performance analysis
- Deliver impactful activations across DTC and wholesale channels, from store takeovers to digital launches
- Align closely with sales, product, digital, and merchandising teams to ensure a unified brand voice
Budget Oversight & ROI Analysis
- Own the UK & European marketing budget with clear tracking and performance insights
- Prioritise high-impact initiatives, ensuring spend drives both brand value and commercial return
- Contribute to monthly and quarterly planning cycles with strategic input and results-led adjustments
What You Bring
Experience
- Solid background in brand, account, or integrated marketing roles within activewear, fashion, lifestyle, or sportswear
- Proven track record of building brand equity and delivering successful campaigns across multiple markets
- Comfortable working in matrixed or international business environments
- Leadership experience, managing teams and stakeholders across functions
Skills & Mindset
- Strategic yet agile—able to shape long-term plans while jumping into day-to-day execution
- Confident working across retail, media, content, and digital marketing channels
- Skilled at localising global campaigns and understanding regional consumer nuances
- A natural collaborator and clear communicator, with strong influencing skills
- Passionate about movement, culture, and building inclusive brand communities
What You Will Get
- Competitive base salary + annual bonus + regular salary reviews
- 33 days including 8 bank holidays
- Exclusive employee discounts across all brands
- Regular team events—think summer sports days and winter socials
- Clear career progression and development opportunities
- Collaborative, inclusive work culture with supportive leadership
- Entrepreneurial spirit with ethical and sustainable values
- International exposure across a diverse, global supply chain.
Contact Detail:
Provallar Executive Search Recruiting Team