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- Tasks: Lead and execute social media strategies across multiple platforms for a global sportswear brand.
- Company: Join a renowned global sportswear brand known for innovation and style.
- Benefits: Enjoy flexible working options, creative freedom, and opportunities for professional growth.
- Why this job: Be part of a dynamic team shaping brand storytelling and community engagement in the sportswear industry.
- Qualifications: Experience in social media management and a strong understanding of various platforms is essential.
- Other info: This role offers a chance to collaborate with creative teams and drive impactful campaigns.
The predicted salary is between 36000 - 60000 £ per year.
Our client, a global sportswear brand, is looking for a highly strategic and creative Senior Social Media Manager to lead the brand's social media presence across the UK and Europe. Reporting to the Head of Marketing, this role is responsible for shaping and executing the brand's social media strategy across all platforms, enhancing brand visibility, community engagement, and storytelling across performance and lifestyle categories. This role requires deep platform knowledge, strong creative sensibilities, and the ability to manage cross-functional collaboration with internal teams, regions, and agency partners.
Key Responsibilities
- Social Media Strategy & Execution: Define and implement a comprehensive social media strategy for Europe, supporting both regional and global brand initiatives. Plan and execute campaigns and social activations to drive brand engagement, awareness, and growth. Lead strategy across platforms including Instagram, TikTok, Facebook, Twitter, YouTube, Pinterest, Snapchat, Spotify, and region-specific platforms such as Kakao and Line.
- Content & Creative Direction: Collaborate with internal Creative teams to ensure a distinct and cohesive brand voice across all content.
PR/Social Marketing Manager employer: Provallar Executive Search Careers
Contact Detail:
Provallar Executive Search Careers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR/Social Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in social media marketing, especially within the sportswear industry. Follow key influencers and brands on platforms like Instagram and TikTok to understand what content resonates with audiences.
✨Tip Number 2
Engage with the brand's current social media channels before applying. Comment on posts, share your thoughts on their campaigns, and demonstrate your understanding of their voice and audience. This shows genuine interest and initiative.
✨Tip Number 3
Network with professionals in the industry through LinkedIn or relevant events. Connecting with current or former employees can provide insights into the company culture and expectations for the role, which can be invaluable during interviews.
✨Tip Number 4
Prepare to discuss specific examples of successful social media campaigns you've led or contributed to. Highlight your strategic thinking and creativity, as well as your ability to collaborate with cross-functional teams, which is crucial for this role.
We think you need these skills to ace PR/Social Marketing Manager
Some tips for your application 🫡
Understand the Brand: Before applying, take time to understand the global sportswear brand's identity, values, and target audience. This knowledge will help you tailor your application to align with their vision.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience in social media strategy and execution. Provide specific examples of campaigns you've led and the impact they had on brand engagement and visibility.
Showcase Creative Skills: Since the role requires strong creative sensibilities, include a portfolio or links to your previous work that demonstrate your ability to create engaging content across various platforms.
Tailor Your Application: Customise your application materials to reflect the specific requirements mentioned in the job description. Use keywords from the listing to show that you are a perfect fit for the role.
How to prepare for a job interview at Provallar Executive Search Careers
✨Know Your Platforms
Familiarise yourself with the latest trends and features on platforms like Instagram, TikTok, and Twitter. Be prepared to discuss how you would leverage these platforms for brand engagement and storytelling.
✨Showcase Your Creativity
Bring examples of past campaigns you've executed that demonstrate your creative thinking. Highlight how your ideas led to increased engagement or brand visibility.
✨Understand the Brand
Research the global sportswear brand thoroughly. Understand their values, target audience, and recent campaigns. This will help you tailor your responses and show genuine interest in the role.
✨Collaboration is Key
Be ready to discuss your experience working with cross-functional teams. Share specific examples of how you've successfully collaborated with creative teams, agencies, or other departments to achieve campaign goals.
