At a Glance
- Tasks: Lead exciting events and marketing programmes that drive growth and engagement across EMEA.
- Company: Join Protolabs, a leader in digital manufacturing with a diverse and inclusive culture.
- Benefits: Enjoy flexible working, annual bonuses, well-being support, and learning opportunities.
- Other info: Be part of a supportive team that values authenticity and creativity.
- Why this job: Make a real impact in a dynamic role while collaborating with creative thinkers.
- Qualifications: 3-5 years in B2B event marketing and strong project management skills required.
The predicted salary is between 40000 - 50000 € per year.
Be yourself at Protolabs. We are an equal opportunity employer, and we are committed to building a diverse team that feels they are valued in the workplace. We encourage you to apply even if you do not meet every single requirement.
Why Protolabs? We are the leaders in digital manufacturing. Our culture is centred around meaningful work that brings new and innovative products to market at unprecedented speeds. We are a diverse team that takes pride in our smart, genuine, humble, and passionate people.
Join Protolabs as our Event & Regional Marketing Specialist – EMEA! You will lead high-impact trade shows, roadshows, industry events, and integrated marketing programmes that drive pipeline growth, customer engagement, and revenue across the region. This role combines hands-on event leadership with strategic demand generation for the EMEA market, working closely with Sales, Product Management, Marketing Communications, and the wider EMEA Demand Generation team.
What you'll do:
- Lead the planning and execution of Protolabs’ EMEA trade show, roadshow, sponsorship, and event marketing programme in line with regional growth and commercial goals.
- Own the centralised EMEA event calendar, ensuring alignment across sales priorities, product launches, campaign activity, and regional marketing plans.
- Deliver end-to-end event execution, including budgeting, logistics, vendor management, travel coordination, registrations, staffing, onsite setup, and post-event reporting.
- Partner closely with Sales, Demand Generation, Product Marketing, and regional marketing teams to maximise event impact, audience targeting, customer engagement, and follow-up activity.
- Identify opportunities to strengthen Protolabs’ brand presence through speaking engagements, sponsorships, customer presentations, and industry participation.
- Support event messaging, presentations, and content development in collaboration with Product Marketing, Sales, and subject matter experts.
- Own regional demand generation activity for the UK market, delivering localised campaigns that support pipeline growth, customer acquisition, and strategic account engagement.
- Execute integrated marketing programmes across digital, email, webinars, events, ABM, and other channels to engage target audiences and drive results.
- Support full-funnel marketing activity, from acquisition and nurture through to pipeline acceleration and customer engagement.
- Track, measure, and report on event and campaign performance, using data and insights to optimise future activity and demonstrate ROI.
- Partner with Demand Generation and Revenue Operations to improve lead tracking, attribution, reporting visibility, and funnel performance.
- Manage promotional merchandise and sample programmes, including supplier relationships, inventory, fulfilment, budgeting, and reporting.
- Act as a central point of coordination for EMEA events and trade shows, ensuring smooth collaboration across internal teams, external partners, timelines, and deliverables.
- Continuously look for ways to improve marketing effectiveness, event experiences, customer engagement, and commercial impact across the region.
What it takes:
- 3–5 years of experience in B2B event marketing, field marketing, program marketing, demand generation, or project management roles.
- Proven success delivering trade shows, roadshows, sponsorships, and integrated marketing programmes across multiple regions or markets.
- Experience executing regional demand generation campaigns that support pipeline growth and commercial objectives.
- Strong project management and organisational skills, with the ability to manage multiple priorities and deadlines effectively.
- Experience partnering closely with sales teams and cross-functional stakeholders in international business environments.
- Confidence using CRM systems, marketing automation platforms, spreadsheets, and Microsoft Office applications.
- Willingness and ability to travel across EMEA as needed, approximately 20–25% of the time.
- Excellent communication, collaboration, and stakeholder management skills.
- A highly organised approach, with strong attention to detail and a focus on operational excellence.
- A proactive, self-motivated mindset with the ability to work independently and solve problems effectively.
- Strong commercial awareness and an understanding of how events and campaigns contribute to pipeline and revenue generation.
- The ability to thrive in fast-paced, collaborative, and evolving environments.
- An analytical mindset, with the ability to measure performance and identify opportunities for optimisation.
- A creative and solutions-focused approach to customer engagement and event experiences.
- Understanding of integrated marketing, ABM strategies, and customer lifecycle marketing.
- Familiarity with AI-enabled marketing tools, workflow automation, and modern marketing technology is a plus.
- Experience marketing to manufacturing, engineering, industrial, or technical audiences would be highly advantageous.
- A solution-first mentality.
What's in it for you:
Our success is built on our people. We are committed to creating an environment where everyone feels empowered to be their authentic selves and do their best work. Alongside a supportive and inclusive culture, we offer a range of benefits designed to make work both rewarding and enjoyable:
- Annual company bonus – we celebrate success together and reward both individual contributions and overall business performance.
- Flexible and hybrid working – we support flexible ways of working wherever possible and encourage open conversations about what works best for you.
- Well-being support – access to OpenUp, providing professional psychological support to help you stay healthy and balanced.
- Daily lunch and snacks – shared meals in the office create space to connect, recharge, and strengthen collaboration.
- Learning & development opportunities – access to external training and events, as well as our in-house LEARN platform, offering a wide range of courses and workshops to support your growth.
- Regular team events and socials – fostering connection, collaboration, and a strong sense of community.
Events & Regional Marketing Specialist in Telford employer: Protolabs
Protolabs is an exceptional employer that champions diversity and inclusion, fostering a culture where every individual feels valued and empowered to contribute their unique perspectives. With a commitment to employee growth through extensive learning opportunities and a flexible working environment, Protolabs not only prioritises well-being with supportive resources but also celebrates success through annual bonuses and team events, making it a rewarding place to work in the dynamic field of digital manufacturing.
StudySmarter Expert Advice🤫
We think this is how you could land Events & Regional Marketing Specialist in Telford
✨Tip Number 1
Network like a pro! Reach out to people in your industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with yours. This will help you show that you're not just a fit for the role, but also for the team at Protolabs.
✨Tip Number 3
Practice your pitch! Be ready to talk about your experience and how it relates to the Events & Regional Marketing Specialist role. Highlight your successes in event marketing and how you can bring value to Protolabs.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in showing your enthusiasm for the position. Plus, it keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Events & Regional Marketing Specialist in Telford
Some tips for your application 🫡
Be Authentic:When you're writing your application, let your true self shine through! We want to see your personality and passion for the role. Don’t be afraid to share your unique experiences that make you a great fit for our team.
Tailor Your Application:Make sure to customise your CV and cover letter to highlight how your skills and experiences align with the Events & Regional Marketing Specialist role. We love seeing how you can contribute to our goals, so don’t hold back!
Showcase Your Achievements:Use specific examples to demonstrate your successes in previous roles, especially in event marketing or demand generation. Numbers and results speak volumes, so if you've driven growth or engagement, let us know!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy and straightforward!
How to prepare for a job interview at Protolabs
✨Know Your Events Inside Out
Before the interview, make sure you research Protolabs' recent events and marketing strategies. Familiarise yourself with their trade shows, roadshows, and sponsorships. This will not only show your enthusiasm but also help you discuss how your experience aligns with their goals.
✨Showcase Your Project Management Skills
Be ready to share specific examples of how you've successfully managed multiple events or campaigns in the past. Highlight your organisational skills and ability to juggle various priorities, as this role requires a highly organised approach.
✨Demonstrate Your Collaborative Spirit
Since this position involves working closely with sales and cross-functional teams, prepare to discuss how you've effectively collaborated in previous roles. Share stories that illustrate your communication skills and ability to build strong relationships.
✨Bring Data to the Table
Protolabs values measurable business impact, so be prepared to talk about how you've tracked and reported on event performance in the past. Use data to demonstrate your success and show how you can optimise future activities for better results.
