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For Companies At a Glance
- Tasks: Create engaging content to boost visibility on search engines and social media platforms.
- Company: Join a forward-thinking brand focused on simplifying nutrition for consumers.
- Benefits: Enjoy flexible working options and opportunities for personal growth.
- Why this job: Be part of a dynamic team shaping the future of nutrition discovery and engagement.
- Qualifications: A degree in Nutrition and a passion for clear communication are essential.
- Other info: Embrace a culture of collaboration, transparency, and continuous learning.
The predicted salary is between 28800 - 48000 £ per year.
The nutritional landscape is changing, with customers struggling to have their questions answered correctly and simply. With search and social channels dominated by health claims and misinformation, AI-generated recommendations and social platforms are becoming key search tools. We are seeking a Nutritionally Accredited Copywriter to help lead this shift, ensuring our brand is present wherever consumers research or consider solutions to their health and nutritional challenges.
You will be responsible for increasing our visibility across organic search, AI-powered platforms (such as AI Overviews, LLMs, conversational search), and social media channels. Responsibilities include managing on-site content hubs, editorial content across The Locker Room and media publications, and engaging with community forums like Reddit.
Core Responsibilities
Search & AI Discovery
- Create content aligned with our organic strategies to boost visibility on traditional search engines (Google, Bing) and AI platforms (LLM answers, AI Overviews, conversational AI).
- Translate consumer behavior and discovery trends into actionable content.
- Shape brand presence within AI-generated recommendations, trip-planning tools, and social discovery journeys.
- Collaborate with SEO, content, data, and social teams to optimize strategies continually.
- Stay informed on developments in AI search, nutrition, and platform innovation to keep the brand at the forefront.
Social Discovery
- Develop strategies with the social team to increase visibility on social search platforms, focusing on Reddit, TikTok, and YouTube.
- Collaborate with the Social Media Executive and TikTok Content Creator to grow presence in social search.
- Manage social search reporting dashboards to analyze performance and identify opportunities.
- Integrate efforts across organic search, AI platforms, and social search for maximum impact.
Core Competencies
- Background in Nutrition, with a Bachelor’s or Master’s degree.
- Passion for simplifying and demystifying nutrition information.
- Curiosity about how people search and engage with nutrition marketing.
- Collaborative, data-literate, and confident in writing long-form content.
- Enthusiastic about shaping how consumers discover and engage with Protein Works.
Core Behaviours
- Pace: Embrace speed to build momentum and foster growth.
- Communication: Value teamwork and open communication.
- Trust: Follow through on commitments and offer help readily.
- Transparency: Maintain openness and remove barriers.
- Challenge: Be comfortable with discomfort and explore new territories.
- Learn: Foster experimentation and continuous improvement.
- 360 Management: Lead regardless of your position, managing up, down, and across.
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Junior Nutritional Content Executive employer: Protein Works
Contact Detail:
Protein Works Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Junior Nutritional Content Executive
✨Tip Number 1
Familiarise yourself with the latest trends in nutrition and AI technology. Understanding how consumers search for nutritional information will help you tailor your approach and demonstrate your knowledge during interviews.
✨Tip Number 2
Engage actively on platforms like Reddit, TikTok, and YouTube. By participating in discussions and sharing insights, you can showcase your expertise and passion for nutrition, making you a more attractive candidate.
✨Tip Number 3
Network with professionals in the nutrition and digital marketing fields. Attend relevant webinars or local meetups to build connections that could lead to referrals or insider information about the role.
✨Tip Number 4
Stay updated on SEO best practices and AI content strategies. Being knowledgeable about these areas will not only enhance your skill set but also show us that you're proactive and ready to contribute from day one.
We think you need these skills to ace Junior Nutritional Content Executive
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and competencies required for the Junior Nutritional Content Executive position. Tailor your application to highlight how your background in nutrition aligns with their needs.
Craft a Compelling CV: Your CV should clearly showcase your educational background in nutrition, relevant experience, and any skills related to content creation and SEO. Use bullet points for clarity and ensure it is well-structured.
Write a Tailored Cover Letter: In your cover letter, express your passion for simplifying nutrition information and your curiosity about consumer behaviour. Mention specific examples of how you've engaged with social media or AI platforms in previous roles.
Showcase Your Writing Skills: Since the role involves copywriting, include samples of your writing that demonstrate your ability to communicate complex nutritional concepts simply and effectively. This could be blog posts, articles, or social media content.
How to prepare for a job interview at Protein Works
✨Show Your Passion for Nutrition
Make sure to express your enthusiasm for nutrition and how it impacts people's lives. Share any personal experiences or projects that demonstrate your commitment to simplifying nutritional information.
✨Demonstrate Your Understanding of AI and Search Trends
Familiarise yourself with current trends in AI and how they relate to nutrition. Be prepared to discuss how you would leverage AI platforms and search engines to enhance visibility and engagement.
✨Highlight Collaborative Skills
Since the role involves working with various teams, emphasise your ability to collaborate effectively. Share examples of past teamwork experiences where you contributed to a successful project.
✨Prepare for Scenario-Based Questions
Anticipate questions that may ask how you would handle specific challenges related to content creation or social media strategies. Think through your responses and be ready to showcase your problem-solving skills.
