Marketing Manager in Stretford

Location: Trafford Park, Manchester (Hybrid, 2 days from home)

At Prospa, we’ve spent the last 5 years building a high-performance eCommerce growth agency focused on driving profitable, sustainable growth for 7-figure DTC brands. Alongside client delivery, Prospa’s continued success depends on a strong internal growth engine that consistently generates demand, builds authority, and supports new business.

The Marketing Manager role exists to:

• Own Prospa’s marketing engine end to end
• Ensure consistent output across all channels
• Support pipeline growth and new business acquisition
• Build and develop an industry-leading marketing ecosystem

You will work closely with the Growth Director, manage our Creative Executive, and collaborate across sales, partnerships, and fulfilment.

Prospa is a team of 30+ based in Trafford Park, Manchester, with hybrid working (2 days from home), a strong office culture, and regular team events. We invest heavily in training, development, and long-term progression.

This role is for an operator, not a pure creative. Someone who thrives on structure, coordination, and shipping.

Responsibilities

Marketing Leadership and Operations

• Take full ownership of Prospa’s marketing engine, ensuring consistent, high-quality output across all channels.
• Own the marketing roadmap, Activation Roadmap, campaign timelines, and delivery cadence.
• Ensure all marketing activity is tied directly to Prospa’s Ideal Customer Profile, maintaining lead quality and commercial relevance.
• Translate growth strategy into clear execution plans and priorities.
• Ensure marketing runs as a system, not a series of one-off efforts.

Activation Roadmap Ownership

• Own the Activation Roadmap as the single source of truth for Prospa’s entire marketing ecosystem.
• Plan and maintain a calendar-led roadmap covering all channels the agency operates.
• Add, sequence, and manage campaigns and initiatives to drive reach, authority, and revenue growth.
• Ensure marketing activity is coordinated and compounding across paid, organic, email, partnerships, events, and sales.
• Set clear timelines and delivery expectations, holding teams accountable to deadlines and resourcing.
• Maintain a rolling 6-month forward plan, remaining agile to performance insights, market shifts, and new opportunities.

Campaigns and Channels

• Own end-to-end execution of marketing campaigns including: Paid Ads, Webinars, Partner co-marketing campaigns.
• Own Prospa’s newsletter strategy, calendar, production, and performance.
• Manage organic distribution across email, partners, and amplification channels.
• Own website updates including case studies, blogs, landing pages, and resources.

CRM, Tracking, and Performance

• Own marketing operations within HubSpot including: Campaign setup, Workflows and automations, Reporting.
• Ensure clean attribution, UTMs, and lifecycle tracking across all marketing activity.
• Monitor marketing performance from lead through to pipeline impact.
• Report insights back into planning and prioritisation.

Team Leadership and Collaboration

• Line-manage the Creative Executive, providing clear briefs, timelines, priorities, and feedback.
• Run regular internal meetings with sales and marketing to ensure alignment between demand generation and pipeline needs.
• Provide a weekly performance and activity report to the Growth Director, covering: Activity shipped, Performance against goals, Risks and blockers.
• Coordinate closely with the Growth Director on strategy, goals, and performance.
• Work with sales to ensure marketing activity supports pipeline quality and conversion.
• Coordinate with partners on co-marketing execution.

Skills and Experience

• Experience operating within an agency or fast-paced B2B or eCommerce environment is essential.
• 4+ years’ experience in marketing, growth, or demand generation roles.
• Strong operational mindset, comfortable managing complexity and multiple channels.
• Hands-on experience with HubSpot or similar CRM and marketing platforms.
• Strong understanding of how marketing supports pipeline and revenue.
• Confident coordinating creative, campaigns, and stakeholders.
• Excellent written and verbal communication skills.
• Calm, structured, and highly organised.
• Agency experience is a strong advantage.

Progression

At Prospa, we take career progression seriously. You will enter with:

• Clear ownership and accountability
• Defined success metrics
• Regular performance reviews
• A development path aligned to increased responsibility and leadership

This role has a clear progression toward senior marketing leadership as the agency scales.

The Ideal Candidate

• Thrives in the fast-paced E-commerce and agency environment.
• Passionate about E-commerce and brand growth.
• Embodies a growth mindset and enjoys problem-solving.
• Takes ownership of their role and embraces both successes and failures.