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For Companies At a Glance
- Tasks: Lead creative campaigns that redefine sleep wellness and inspire millions.
- Company: A fast-growing DTC brand transforming the sleep experience.
- Benefits: Flexible hours, remote work, bonuses, and access to training resources.
- Why this job: Make a significant impact in a booming industry while shaping innovative marketing strategies.
- Qualifications: 3+ years in creative strategy, strong understanding of performance marketing, and excellent communication skills.
- Other info: Collaborate with a dynamic team and enjoy opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
Imagine waking up to a world where sleep is not just a necessity, but a luxurious sanctuary. A world where every restful night is a step towards greater well-being. This is the vision of this growing DTC brand who are dedicated to transforming the sleep experience through innovative, premium products that blend stunning design with unmatched comfort. They’re on a mission to redefine sleep wellness and are looking for a Creative Strategist to lead the way and inspire millions to embrace the transformative power of sleep.
YOUR MISSION
To shape the creative direction of the brand’s marketing efforts and lead the development of high-performing campaigns that resonate with their audience. You’ll own the end-to-end creative process, from uncovering insights and developing ad strategies to analyzing performance and iterating for success. Your work will directly impact the brand’s growth and its mission to redefine sleep wellness. This is a full-time contractor position.
WHAT’S IN IT FOR YOU
- Lead innovative campaigns and shape the creative vision of a brand that’s making waves in the sleep wellness industry
- Join a high-performing team and make a significant impact on a fast-growing brand
- Earn bonuses based on the revenue generated by your creative concepts
- Work from anywhere in the world with flexible hours to accommodate global collaboration
- Collaborate with a team that values expertise, initiative, and results
- Access to training, conferences, and resources to stay ahead in your field
WHAT YOU’RE GETTING INTO
- Uncover trends and insights by doing thorough research, including tracking competitor ads, analyzing forums, reviews, and consumer narratives, to shape effective marketing strategies
- Translate data into actionable campaigns by curating high-quality briefs, setting clear standards for creative outputs, and ensuring a seamless feedback loop for designers and video teams
- Optimize ad performance by interpreting data, identifying winning elements, and iterating on successful concepts for continuous improvement
- Develop creative strategies for new product launches to ensure impactful and on-brand campaigns tailored to market needs
- Source high-performing content by collaborating with production teams on video/photo shoots and leveraging platforms like UGC channels to enhance ad campaigns
- Drive creative innovation by recognizing patterns in ad elements and assembling winning combinations that resonate with the target audience
- Collaborate closely with the team to brainstorm and align on creative concepts, ensuring campaigns reflect shared goals and strategic vision
- Project manage the creative process by overseeing timelines, coordinating with designers and video teams, and ensuring deliverables meet quality and brand standards
- Work across key platforms including Instagram, TikTok, and Pinterest
WHO YOU ARE
- Experienced: You have 3+ years of experience in creative strategy, working with DTC brands (preferably in fashion, lifestyle, or beauty)
- Female-Focused Insight: You deeply understand how to speak to a female audience and bring a calm, brand-sensitive approach to performance marketing
- Data-Driven: You have a strong understanding of performance marketing metrics and know how to translate data into actionable creative strategies
- Creative Leader: You have experience managing end-to-end creative workflows and guiding designers, video editors, and content creators toward exceptional outputs
- Hands-On Strategist: You’re comfortable diving into the details while maintaining a strategic perspective
- Organized and Proactive: You can manage multiple projects simultaneously, meet deadlines, and thrive in a fast-paced environment
- Self-Starter: You’re motivated, resourceful, and able to work independently with minimal supervision
- Strong Communicator: You have excellent English skills (written and verbal) and can clearly articulate creative ideas and strategies.
- Portfolio: You have a strong portfolio showcasing your work in developing and executing successful creative campaigns.
Bonus Points If You Have
- Experience working with sleepwear, wellness, or fashion brands
- A background in UGC (network, briefing, sourcing, or creating it yourself)
- Aesthetic intuition for photo/video shoots and ad creative
- Interest in contributing to light creative direction or participating in campaign shoots
WHAT SUCCESS LOOKS LIKE
- 30 Days: You’ve familiarised yourself with the brand voice, creative process, and key stakeholders
- 60 Days: You’re developing and executing creative strategies, analyzing campaign performance, and collaborating with cross-functional teams
- 90 Days: Your campaigns are delivering results and contributing to growth, with new concepts launching and scaling effectively
WHAT TO EXPECT FROM THE RECRUITMENT PROCESS
- A brief conversation to discuss your background, experience, and alignment with the role
- Call with the founding members to learn more about the brand’s vision and discuss how you can contribute to their mission
- You’ll be given a relevant task to showcase your skills and approach to creative strategy
- A final interview to discuss your task, answer any questions you may have, and explore how you’ll contribute to the team’s success.
Creative Strategist in London employer: Prosana
Contact Detail:
Prosana Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist in London
✨Tip Number 1
Get to know the brand inside out! Dive into their mission, values, and products. This way, when you chat with them, you can show how your creative vision aligns perfectly with their goals.
✨Tip Number 2
Don’t just talk about your past work; bring it to life! Prepare a portfolio that highlights your best campaigns, especially those that resonate with DTC brands. Show them how you’ve driven results and made an impact.
✨Tip Number 3
Be ready to brainstorm! During interviews, they’ll want to see your creative thinking in action. Think of a few innovative campaign ideas related to sleep wellness that you can pitch on the spot.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect directly with us.
We think you need these skills to ace Creative Strategist in London
Some tips for your application 🫡
Show Off Your Creative Flair: When you're crafting your application, let your creativity shine! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can inspire and lead innovative campaigns, so make sure your personality comes through.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect how your experience aligns with our mission of redefining sleep wellness. Highlight your relevant skills and past successes in creative strategy, especially with DTC brands.
Include a Strong Portfolio: Your portfolio is your chance to impress us! Make sure it showcases your best work in developing and executing successful creative campaigns. We want to see how you’ve translated insights into impactful strategies, so include examples that demonstrate your expertise.
Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team and contributing to our mission of transforming the sleep experience.
How to prepare for a job interview at Prosana
✨Know the Brand Inside Out
Before your interview, dive deep into the brand's mission and values. Understand their products and how they aim to transform the sleep experience. This knowledge will help you align your creative strategies with their vision and show that you're genuinely interested in contributing to their success.
✨Showcase Your Creative Portfolio
Bring along a strong portfolio that highlights your previous work in creative strategy, especially with DTC brands. Make sure to include campaigns that resonate with a female audience, as this is crucial for the role. Be ready to discuss the thought process behind each project and how it drove results.
✨Prepare for Data-Driven Discussions
Since the role requires a data-driven approach, brush up on performance marketing metrics. Be prepared to discuss how you've used data to inform your creative decisions in past campaigns. This will demonstrate your ability to translate insights into actionable strategies that can enhance the brand's growth.
✨Be Ready to Collaborate
The interview will likely involve discussions about teamwork and collaboration. Think of examples where you've successfully worked with designers, video teams, or other creatives. Highlight your communication skills and how you ensure everyone is aligned on the creative vision, which is key for this role.
