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- Tasks: Drive growth and positioning for tech solutions through strategic marketing initiatives.
- Company: Join a well-established organisation with a global presence.
- Benefits: Professional development, collaborative culture, and opportunities for progression.
- Why this job: Influence commercial outcomes and work with enterprise clients on complex solutions.
- Qualifications: Experience in product marketing and strong communication skills required.
- Other info: Dynamic role with exposure to innovative marketing strategies.
The predicted salary is between 60000 - 80000 £ per year.
Proprec Search is looking for a Senior Product Marketing Manager to support the growth and positioning of a portfolio of technology-led solutions. This is a strategic role that sits across product, sales and marketing. The successful candidate will be responsible for developing go-to-market approaches, refining how solutions are positioned, and supporting commercial teams in engaging enterprise clients across multiple regions.
Key responsibilities:
- Market insight and positioning
- Carry out market analysis to understand customer needs, market trends and competitor activity
- Develop clear value propositions, customer segmentation and messaging frameworks
- Go-to-market delivery
- Plan and deliver go-to-market activity for new and existing solutions
- Work closely with internal stakeholders to ensure alignment between product offering and market demand
- Commercial support
- Develop sales materials, presentations and supporting content
- Provide tools and insight to support business development and sales teams
- Campaigns and content
- Support the delivery of marketing campaigns, including digital activity and thought leadership
- Work with wider marketing teams to contribute to lead generation initiatives
- Performance and improvement
- Monitor key metrics such as pipeline contribution and engagement
- Use data and feedback to refine messaging and overall approach
Skills and experience:
- Experience in a product marketing, solutions marketing or proposition marketing role within a business-to-business environment
- Strong understanding of collaboration tools, unified communications, end-user computing or endpoint management
- Experience delivering go-to-market strategies for complex solutions
- Background working with enterprise-level clients
- Ability to work across teams and influence stakeholders
- Strong communication and presentation skills
- Commercial awareness with a data-led approach
- Proven experience in a relevant marketing role within a technology or services-led organisation
What is on offer:
- Opportunity to join a well-established organisation with an international presence
- Exposure to enterprise clients and complex solution environments
- Collaborative and supportive working culture
- Opportunities for professional development and progression
- A role with the ability to influence commercial outcomes and strategic direction
For further information or a confidential discussion, please contact Proprec Search.
Senior Product Marketing Manager employer: PropRec Search
Contact Detail:
PropRec Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for opportunities. A personal recommendation can go a long way in landing that Senior Product Marketing Manager role.
✨Tip Number 2
Prepare for interviews by researching the company and its products inside out. Understand their market positioning and be ready to discuss how you can contribute to their growth and success. Show them you mean business!
✨Tip Number 3
Don’t just wait for job postings; be proactive! Reach out directly to companies you admire, like Proprec Search, and express your interest in potential roles. Sometimes, the best opportunities are created rather than found.
✨Tip Number 4
Utilise our website to apply for roles. We’ve got a streamlined process that makes it easy for you to showcase your skills and experience. Plus, it shows you’re serious about joining our team!
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Product Marketing Manager. Highlight your experience in product marketing and any relevant skills that align with the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this strategic role. Share specific examples of your past successes in go-to-market strategies and how you've influenced stakeholders.
Showcase Your Market Insight: In your application, demonstrate your understanding of market trends and customer needs. We love candidates who can analyse data and provide insights that drive decision-making. Let us know how you've done this in previous roles!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows us you're keen to join our team!
How to prepare for a job interview at PropRec Search
✨Know Your Market Inside Out
Before the interview, dive deep into market analysis. Understand customer needs, market trends, and competitor activity related to the technology-led solutions you'll be working with. This knowledge will not only impress your interviewers but also help you articulate how you can contribute to their go-to-market strategies.
✨Craft Your Value Proposition
Be ready to discuss clear value propositions and messaging frameworks you've developed in previous roles. Think about how you can tailor these to fit the specific needs of Proprec Search's portfolio. Having concrete examples will show that you can hit the ground running.
✨Showcase Your Collaboration Skills
Since this role involves working closely with various teams, prepare examples that highlight your ability to influence stakeholders and align product offerings with market demand. Share stories that demonstrate your collaborative spirit and how you’ve successfully navigated cross-functional projects.
✨Data-Driven Decision Making
Be prepared to discuss how you've used data and feedback to refine marketing approaches in the past. Highlight any key metrics you've monitored, such as pipeline contribution or engagement rates, and how these insights have shaped your strategies. This will showcase your commercial awareness and analytical mindset.