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- Tasks: Build and manage a strategic new-business pipeline across key sectors.
- Company: Proper Good, a creative agency focused on impactful storytelling.
- Benefits: Freelance contract with base fee plus commission and flexible working.
- Why this job: Join a passionate team and help shape powerful, purpose-driven content.
- Qualifications: Strong understanding of the advertising landscape and proven business development experience.
- Other info: Collaborate with founders and enjoy a dynamic, supportive environment.
The predicted salary is between 36000 - 60000 £ per year.
New Business Manager (Freelance)
Company
Proper Good — Stories that connect, inspire and create lasting impact.
With our background in documentary making for some of the world\’s biggest broadcasters, we know that nothing moves and connects us like a human story. From branded films to original stories we blend documentary roots with brand strategy and creative, to create powerful, purpose-driven content. One team. End-to-end. Built for performance.
Overview
Proper Good has had an amazing couple of years growing our business, working with fantastic new clients, from some of the UK’s biggest charities to sparky new start-ups. As we enter our next phase of growth, we’re looking for a freelance New Business Manager to help take us to the next level.
We’re after someone who can open doors, spark conversations, and has the tenacity (and the black book) to help us grow and fulfill our potential. You’ll bring both strategic thinking and practical hustle — balancing pipeline building with smart positioning that keeps Proper Good front-of-mind across the industry as the go-to partner for content production.
We’re looking for someone with a strong understanding of both the agency/advertising landscape with a proven track record in working at a high level within creative industries.
What you’ll do
• Build and manage a strategic new-business pipeline across key sectors (charity, purpose-driven brands, start-ups).
• Position Proper Good as a go-to partner for content and creative production.
• Identify and convert qualified leads into live briefs.
• Collaborate with our founders to shape outreach campaigns and proposal materials.
• Track, measure and report on performance against agreed KPIs.
What success looks like (first 90 days)
• 30 qualified conversions
• 10 client meetings booked
• 6 proposals issued
• A consistent inbound and outbound rhythm established
- Strengthened agency reputation through new partnerships.
Who you are
• A well-connected business developer or agency leader with a strong understanding of the advertising and creative landscape.
• Proven experience generating and closing opportunities at a senior level.
• Tenacious, personable, and able to represent the Proper Good brand with confidence and warmth.
The deal
Freelance contract — modest base fee plus commission. Flexible working, with the support of a small, ambitious creative team.
If you’re interested in working with a creative agency who believe in the power of human storytelling to make real change, please get in touch.
New Business Manager (Freelance) employer: Proper Good
Contact Detail:
Proper Good Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land New Business Manager (Freelance)
✨Tip Number 1
Network like a pro! Reach out to your contacts in the industry and let them know you're on the lookout for new opportunities. A personal connection can often open doors that a CV can't.
✨Tip Number 2
Be proactive! Don’t just wait for job postings to appear. Research companies you admire, like Proper Good, and pitch your ideas directly. Show them how you can add value to their team.
✨Tip Number 3
Prepare for those interviews! Brush up on your knowledge of the agency landscape and come armed with examples of how you've successfully generated leads or closed deals in the past.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Proper Good team.
We think you need these skills to ace New Business Manager (Freelance)
Some tips for your application 🫡
Show Your Passion for Storytelling: When you're writing your application, let your love for storytelling shine through. We want to see how you connect with the power of human stories and how that aligns with our mission at Proper Good.
Tailor Your Experience: Make sure to highlight your relevant experience in the creative industries. We’re looking for someone who understands the agency landscape, so be specific about your past roles and achievements that relate to this position.
Be Personable and Authentic: We value warmth and confidence, so don’t be afraid to let your personality come through in your writing. Show us who you are beyond your CV; we want to know the real you!
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure it reaches the right people.
How to prepare for a job interview at Proper Good
✨Know Your Story
Before the interview, think about your own journey in business development. Be ready to share specific examples of how you've opened doors and sparked conversations in previous roles. This will show Proper Good that you understand the importance of storytelling in connecting with clients.
✨Research the Company
Dive deep into Proper Good's work and their unique approach to content production. Familiarise yourself with their past projects and clients. This knowledge will help you tailor your responses and demonstrate your genuine interest in becoming part of their team.
✨Prepare Your Black Book
Since they’re looking for someone with a strong network, come prepared with a list of potential leads or contacts you could leverage. Discuss how you plan to use these connections to build a strategic new-business pipeline for Proper Good.
✨Showcase Your Tenacity
Be ready to discuss times when you faced challenges in business development and how you overcame them. Highlight your practical hustle and strategic thinking, as these qualities are essential for the role and will resonate well with the team at Proper Good.