Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead CRO strategies, execute A/B tests, and analyze results to boost client conversions.
- Company: Join Propeller, a dynamic digital agency focused on hospitality, luxury, and lifestyle sectors.
- Benefits: Enjoy 25 days off, a wellness budget, free snacks, and fun social events.
- Why this job: Be part of a passionate team delivering exceptional results and making a real impact.
- Qualifications: 3+ years in CRO, strong analytical skills, and experience with tools like Google Analytics.
- Other info: Hybrid work model with a vibrant office in Central London.
The predicted salary is between 44000 - 66000 £ per year.
Who we are
We are Propeller – a 360° digital agency delivering exceptional online experiences. We form strategic digital partnerships with a broad array of clients with a focus on the hospitality, luxury and lifestyle sectors. Looking to join a brilliant team who love what they do? We\’re dedicated to delivering exceptional results for our clients by helping them capture digital attention and turn that attention into more conversions, engagement, and bookings.
Key detail
- CRO Lead, £55k-60k (dependent on experience)
- Hybrid working (3 days in our Angel office)
- Minimum of 3 years’ experience
- Digital agency working in the Hospitality, Travel, Food & Drink and Entertainment sectors
What you\’ll need to succeed:
- Compelling experience and a solid track record of ideating, executing and analysing large-scale A/B & Multivariate tests for a range of clients
- The ability to own A/B test and learn programmes, including the technical delivery of tests
- The ability to plan & implement the CRO strategy to drive improvements to conversion rate and other key KPIs
- Experience in UX research and design and advanced web performance analytics
- Solid experience in using CRO and analytics tools, such as Google Analytics, Optimizely, VWO, and Hotjar, to gather insights and inform optimisation efforts
- The ability to manage multiple CRO projects simultaneously, ensuring on-time and on-budget delivery
- Experience in providing actionable insights and data-driven recommendations to inform business strategies and decisions
- The ability to organise and lead CRO workshops
- The ability to lead client communication for CRO-related workstreams, working closely with the Account Management team, which manages the day-to-day relationship with clients
We\’re looking for someone who is:
- An experienced CRO professional who can be client facing and efficient with CRO tools
- Strong analytical skills
- Organised, thorough, with a keen attention to detail
- An intuitive thinker who is willing to work autonomously
- Used to delivering to a high standard despite pressure of deadlines
- Consistently proud of the quality of their work
- Willing to speak up and put their opinion across
- An exceptional verbal and written communicator
It would be beneficial if additionally you had:
- Experience working within a digital agency
- Knowledge of SEO
What you get from us:
- 25 days annual leave (excluding public holidays)
- Annual budget for you to spend on your personal wellbeing
- Central London office with our own bar, free drinks & snacks
- Regular social events and after work drinks
- Treats on your Birthday & at Christmas
If this sounds like something you might enjoy, and you feel you would make a difference to Propeller, we would love to hear from you.
Propeller | CRO Lead employer: Propeller
Contact Detail:
Propeller Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Propeller | CRO Lead
✨Tip Number 1
Familiarize yourself with the latest trends in conversion rate optimization (CRO) and be prepared to discuss them during your interview. Show that you are not only experienced but also passionate about staying ahead in the field.
✨Tip Number 2
Prepare specific examples of successful A/B tests you've conducted in the past. Be ready to explain your thought process, the tools you used, and the impact your work had on client outcomes.
✨Tip Number 3
Demonstrate your ability to manage multiple projects by discussing how you prioritize tasks and ensure timely delivery. Highlight any experience you have in leading workshops or client communications related to CRO.
✨Tip Number 4
Showcase your analytical skills by discussing how you use data to inform decisions. Be prepared to talk about specific analytics tools you’ve used and how they have helped you drive improvements in conversion rates.
We think you need these skills to ace Propeller | CRO Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in A/B testing, CRO strategies, and any relevant tools you've used. Emphasize your achievements in previous roles, especially those related to the hospitality or digital agency sectors.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and CRO. Mention specific projects where you successfully improved conversion rates and how your analytical skills can benefit Propeller.
Showcase Your Analytical Skills: Provide examples of how you've used analytics tools like Google Analytics or Optimizely to drive results. Highlight any significant insights you've derived from data that led to successful outcomes.
Prepare for Client-Facing Scenarios: Since the role involves client communication, be ready to discuss how you've managed client relationships in the past. Prepare examples of how you've led workshops or presented findings to clients effectively.
How to prepare for a job interview at Propeller
✨Showcase Your A/B Testing Expertise
Be prepared to discuss your experience with A/B and multivariate testing in detail. Share specific examples of tests you've ideated, executed, and analyzed, highlighting the impact they had on conversion rates and KPIs.
✨Demonstrate Your Analytical Skills
Since strong analytical skills are crucial for this role, come equipped with insights from your previous projects. Discuss how you used tools like Google Analytics, Optimizely, or Hotjar to inform your optimization strategies.
✨Prepare for Client Communication Scenarios
As the role involves leading client communication, think of scenarios where you've successfully managed client relationships. Be ready to explain how you handle feedback and present actionable insights to clients.
✨Exhibit Your Organizational Skills
With multiple CRO projects to manage, it's essential to demonstrate your organizational abilities. Share your methods for prioritizing tasks and ensuring timely delivery, even under pressure.
