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- Tasks: Lead paid acquisition, CRO, and SEO for a groundbreaking media platform.
- Company: Join a fast-growing media group redefining brand connections.
- Benefits: Hybrid work model, competitive salary, and the chance to shape marketing strategies.
- Other info: Exciting opportunity to drive performance marketing from the ground up.
- Why this job: Be part of an innovative team launching a unique advertising platform.
- Qualifications: 5+ years in growth marketing with B2B self-serve experience.
The predicted salary is between 60000 - 80000 ÂŁ per year.
Propel is partnering with a national media group that's redefining how brands connect with local audiences. From radio and outdoor to digital and live experiences, they create campaigns that move people and drive results. The next chapter is something genuinely new: a self-serve platform that makes outdoor and audio advertising, radio, billboard, OOH, as simple as Google Ads. Brands sign up for free, build a radio ad using AI in minutes, and book campaigns directly.
What you’ll be doing:
- Owning all paid acquisition, CRO and SEO across a £1.7m–£1.9m channel budget.
- Setting channel mix and strategy to hit targets including 600 new customers.
- Evaluating and optimising agency relationships, ensuring they are getting the best out of them.
- Driving performance marketing from the ground up as the platform enters its first public phase.
- Working closely with the team launching this product into market in real time.
What they’re looking for:
- 5 years+ in growth or performance marketing, strategic enough to own the vision, hands-on enough to execute.
- Strong B2B PLG or self-serve experience, having driven users to a platform who convert and serve themselves, not ecomm, not lead-gen to sales.
- Comfortable with ambiguity and a messy path forward, this is genuinely early stage.
- Experience managing agencies and knowing when (and how) to bring things in-house.
- A self-starter who's built from near zero, ideally at a high-growth startup or scale-up.
- Budget management at scale, having owned meaningful budgets and tied spend directly to growth.
đź“Ť Location: London-based | Hybrid (3 days per week in office)
A rare opportunity to shape performance marketing for a platform category that hasn't existed before, from day one of going public.
Growth Marketing Manager in Slough employer: Propel
Contact Detail:
Propel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager in Slough
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies that highlight your growth marketing successes. We want to see how you've driven results in the past, so make it easy for potential employers to see your impact.
✨Tip Number 3
Prepare for interviews by researching the company and its products. We need to understand their vision and how we can contribute to their growth. Tailor your answers to show how your experience aligns with their goals.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. Don’t miss out on this opportunity!
We think you need these skills to ace Growth Marketing Manager in Slough
Some tips for your application 🫡
Show Your Passion for Growth Marketing: When you're writing your application, let your enthusiasm for growth marketing shine through! We want to see how you've driven results in the past and how you can bring that energy to our team. Make it personal and relatable!
Tailor Your Experience: Make sure to highlight your relevant experience in B2B PLG or self-serve platforms. We’re looking for someone who’s been in the trenches, so share specific examples of how you've successfully driven users to convert on a platform.
Be Clear and Concise: We appreciate clarity! Keep your application straightforward and to the point. Use bullet points if necessary to make your achievements stand out. Remember, we want to see your skills without wading through fluff.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Propel
✨Know Your Numbers
Make sure you’re familiar with key metrics related to growth marketing, such as customer acquisition cost (CAC) and return on ad spend (ROAS). Be ready to discuss how you've managed budgets in the past and the impact of your strategies on growth.
✨Showcase Your Hands-On Experience
Since this role requires a mix of strategic vision and hands-on execution, prepare examples that highlight your direct involvement in driving user growth. Talk about specific campaigns you've led and the results they achieved.
✨Embrace Ambiguity
This position is all about navigating uncertainty, so be prepared to discuss how you've thrived in similar situations. Share stories where you’ve successfully adapted to changing circumstances or developed strategies from scratch.
✨Agency Management Insights
Given the importance of evaluating agency relationships, come equipped with insights on how you've worked with agencies in the past. Discuss what worked, what didn’t, and how you determined when to bring tasks in-house.