The Role
You'll own acquisition strategy across a variety of digital marketing channels, working with agencies to deliver high-performing campaigns that drive customer growth.
This is a strategic role. Rather than being hands‑on in ad platforms every day, you'll be responsible for planning campaigns, reviewing performance, optimising conversion journeys and ensuring marketing investment delivers the strongest possible return.
You'll be involved in:
- Developing customer acquisition strategies across paid digital channels.
- Working with agencies across Google Ads, Meta, paid search and paid social.
- Overseeing landing pages and conversion optimisation.
- Monitoring campaign performance and identifying opportunities for growth.
- Analysing campaign data and making recommendations to improve results.
- Collaborating with internal stakeholders to plan and execute acquisition campaigns.
- Managing campaign budgets and ensuring strong ROI.
About You
We're open to speaking with people from one of two backgrounds.
Option 1 – Agency
You've built your career in a performance marketing agency, managing paid media campaigns for clients. You're comfortable discussing campaign strategy, challenging recommendations and working across channels such as Google Ads, Meta, paid search and paid social. You're now looking for the opportunity to move client-side and take greater ownership.
Option 2 – In-house
You're currently working in a Performance Marketing, Growth Marketing or Acquisition Marketing role within a consumer-facing business. This could be a fintech, card issuer, payments business, subscription business or high-growth scale‑up. You've planned and optimised acquisition campaigns across multiple digital channels and enjoy using data to improve marketing performance.
Whichever route you've taken, you'll have a strong understanding of digital acquisition, excellent analytical skills and experience working with agencies and multiple stakeholders.
Why Join?
- Join one of the UK's fastest-growing consumer fintechs.
- Revenues have doubled in the last year and the business is already profitable.
- Own acquisition strategy with real autonomy and visibility.
- Work in a collaborative, ambitious team during an exciting phase of growth.
Performance Marketing - Fintech employer: Propel
At Propel, we pride ourselves on being an excellent employer that fosters a dynamic and inclusive work culture. Our Customer Experience Associates enjoy a hybrid working model, ample opportunities for professional growth within Customer Success and Operations, and a commitment to ongoing development, all while making a meaningful impact on customer interactions in a fast-paced environment.
