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- Tasks: Analyse marketing data to drive insights and optimise campaigns.
- Company: Join a dynamic team focused on enhancing marketing effectiveness.
- Benefits: Enjoy a hybrid work model and flexible hours.
- Why this job: Make a real impact by translating data into actionable insights.
- Qualifications: Experience in marketing analytics, strong SQL skills, and proficiency with analytics tools required.
- Other info: Contract role for 3 months, starting ASAP in London.
Overview Direct message the job poster from PropelContracts – Associate Director – Heading up the Contract division within PropelResponsibilities The role requires someone to analyse marketing data to drive insights, optimise campaigns, and improve marketing effectiveness across the clients marketing initiatives.Qualifications Experience in marketing analytics or data analysisStrong analytical skills with proficiency in SQLExperience with marketing analytics tools and platformsUnderstanding of marketing metrics, KPIs, and attribution modelsAbility to translate data into actionable marketing insightsExcellent communication and presentation skillsExperience working with Tableau or Looker is a bonusSeniority level Mid-Senior levelEmployment type ContractJob function MarketingIndustries Marketing Services
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Marketing Data Analyst employer: Propel
Contact Detail:
Propel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Data Analyst
✨Tip Number 1
Familiarise yourself with the specific marketing analytics tools mentioned in the job description, such as Tableau or Looker. Having hands-on experience or even completing a short course on these platforms can give you an edge during interviews.
✨Tip Number 2
Brush up on your SQL skills, as proficiency in this area is crucial for the role. Consider working on real-world projects or datasets to demonstrate your ability to extract and analyse data effectively.
✨Tip Number 3
Prepare to discuss specific marketing metrics and KPIs that you've worked with in the past. Being able to articulate how you've used data to drive insights and optimise campaigns will showcase your practical experience.
✨Tip Number 4
Practice your communication and presentation skills, as you'll need to convey complex data insights clearly. Consider creating a mock presentation based on a marketing campaign analysis to refine your delivery.
We think you need these skills to ace Marketing Data Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in marketing analytics and data analysis. Emphasise your proficiency in SQL and any relevant tools you've used, such as Tableau or Looker.
Craft a Compelling Cover Letter: In your cover letter, explain how your analytical skills can drive insights and optimise campaigns. Use specific examples from your past experiences to demonstrate your ability to translate data into actionable marketing insights.
Highlight Relevant Skills: Clearly outline your understanding of marketing metrics, KPIs, and attribution models in your application. This will show that you have the necessary knowledge to succeed in the role.
Prepare for Communication: Since excellent communication and presentation skills are required, consider preparing a brief summary of how you would present data insights. This could be useful for potential interview discussions.
How to prepare for a job interview at Propel
✨Showcase Your Analytical Skills
Be prepared to discuss your experience in marketing analytics and data analysis. Highlight specific projects where you used SQL to derive insights and optimise campaigns, as this will demonstrate your proficiency in the skills required for the role.
✨Familiarise Yourself with Marketing Metrics
Understand key marketing metrics, KPIs, and attribution models before the interview. Being able to discuss these concepts confidently will show that you have a solid grasp of what drives marketing effectiveness.
✨Prepare Examples of Actionable Insights
Think of examples where you translated complex data into actionable marketing insights. This will help you illustrate your ability to make data-driven decisions and communicate them effectively during the interview.
✨Brush Up on Visualisation Tools
If you have experience with Tableau or Looker, be ready to discuss how you've used these tools to present data. If not, consider familiarising yourself with their functionalities, as this could give you an edge in the interview.
