At a Glance
- Tasks: Lead social-first content creation and build a dynamic YouTube hub.
- Company: Join a bold, digital-first platform transforming end-of-life services.
- Benefits: Hybrid work model, competitive salary, and opportunities for growth.
- Why this job: Make a real impact in a disruptive industry and shape brand presence online.
- Qualifications: Experience in social-led content marketing, especially video and YouTube.
- Other info: Fast-paced environment with a focus on innovation and collaboration.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We’re partnering with a digital-first, D2C platform business that’s reinventing one of the most traditional consumer categories in the UK, end‑of‑life services. Following the appointment of a new CEO (formerly leading a major consumer PLC), the business is in the middle of a rapid growth and turnaround journey, shifting from a legacy model to a modern, retail‑led, platform‑driven proposition. Brand, digital and distribution are at the heart of how they’re winning market share.
This is not a “traditional” business. It’s consumer, commercial, disruptive, and unapologetically bold in how it shows up online.
What you’ll be doing:
- Owning social‑first, online content across key channels (this is not a blog or thought‑leadership role)
- Building and scaling a YouTube content hub as a core growth channel, including formats, cadence and audience development
- Developing podcast partnerships and content collaborations
- Shaping how the brand shows up consistently across social, digital and search environments
- Owning content strategy, channels, messaging, cadence and briefs, managing delivery end‑to‑end
- Working closely with a Creative Director, an in‑house design team, and external agencies and production partners for creation and ideation
- Creating content that works across both organic and paid environments, understanding how formats and creative perform in acquisition channels
- Supporting paid social activity (currently handled collaboratively)
- Partnering with SEO and emerging AEO / GEO functions to ensure a joined‑up approach to brand across all online touchpoints
What they’re looking for:
- Clear understanding of the Content Marketing Manager remit, strategy, channels, cadence and briefs, not hands‑on design or heavy editing
- Strong experience in social‑led content marketing, with particular strength in video and YouTube
- Experience building content hubs and repeatable formats, not just one‑off posts
- Commercially minded, with a strong sense of how content supports growth, reach and brand performance
- Confident managing agencies and production partners end‑to‑end
- Comfortable operating in fast‑moving environments where paid and organic content intersect
Hybrid in Maidenhead, Berkshire - 3 days a week. A rare opportunity to join a high‑impact, consumer platform business, take real ownership of content and brand, and help redefine how a modern, digital‑first category shows up online.
Content Manager in Maidenhead employer: Propel
Contact Detail:
Propel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Manager in Maidenhead
✨Tip Number 1
Get your networking game on! Connect with people in the industry, especially those who work at companies you're interested in. A friendly chat can sometimes lead to job opportunities that aren't even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best content projects. This is your chance to demonstrate how you can own social-first content and drive engagement.
✨Tip Number 3
Don’t just apply blindly! Tailor your approach for each application. Research the company’s current content strategy and think about how you can contribute to their growth. Mention specific ideas in your conversations!
✨Tip Number 4
Use our website to apply! We’ve got loads of resources to help you stand out. Plus, applying through us means you’re already part of a community that values innovation and creativity in content marketing.
We think you need these skills to ace Content Manager in Maidenhead
Some tips for your application 🫡
Show Your Passion for Content: When you're writing your application, let your enthusiasm for content marketing shine through. We want to see that you’re not just ticking boxes but genuinely excited about creating engaging social-first content and building a YouTube hub.
Tailor Your Experience: Make sure to highlight your relevant experience in social-led content marketing. We’re looking for someone who understands the nuances of video and YouTube, so don’t be shy about showcasing your past successes in these areas.
Be Bold and Authentic: This isn’t a traditional business, and we love boldness! Use your application to reflect your personality and creativity. Show us how you can bring a fresh perspective to our content strategy and help redefine our brand’s online presence.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out on being part of our journey!
How to prepare for a job interview at Propel
✨Know Your Content Inside Out
Make sure you have a solid grasp of the content marketing landscape, especially in social media and video. Familiarise yourself with the latest trends on platforms like YouTube and how they can drive growth for the business. Be ready to discuss specific examples of successful campaigns you've managed.
✨Showcase Your Strategic Mindset
Prepare to talk about your approach to content strategy. Think about how you would develop a content hub and the types of formats that resonate with audiences. Highlight your experience in managing end-to-end delivery and how you ensure consistency across channels.
✨Demonstrate Your Commercial Acumen
Be prepared to discuss how content supports brand performance and drives growth. Share insights on how you've measured success in previous roles and how you plan to apply that knowledge in this new position. They want to see that you understand the business side of content marketing.
✨Be Ready for Fast-Paced Discussions
Since this role operates in a dynamic environment, practice articulating your thoughts quickly and clearly. Prepare for questions that may require you to think on your feet, especially around integrating paid and organic strategies. Show them you're adaptable and can thrive under pressure.