Activation Lead

Activation Lead

Full-Time On-site
Propel Together

Media Business Director Contract

Agency

Location: London Hybrid ideally but flexible

Contract: Minimum 3 months

Day rate: Β£400-Β£450

We're looking for an experienced freelance Media Business Director to lead digital media planning and activation across a B2B account and a wider portfolio of clients. This is a hands-on role combining senior client leadership, team direction and oversight of campaign delivery and performance.

Responsibilities:

  • Lead digital media planning and activation, aligning channels and budgets with client objectives.
  • Provide senior client counsel and build strong relationships across accounts.
  • Work with channel specialists to deliver campaigns across paid social, paid search and display/programmatic.
  • Oversee campaign performance, optimisation and reporting, turning insights into clear recommendations.
  • Guide and support the team, maintaining high standards of planning and delivery.
  • Manage budgets, resources and priorities across multiple accounts.

Skills Needed:

  • At least six years' experience in digital media planning and activation.
  • Experience operating at Business Director level or in an equivalent senior role.
  • Strong knowledge of paid social, paid search and display/programmatic.
  • A track record of leading campaigns from planning through to activation, optimisation and reporting.
  • Confidence managing senior client relationships and leading specialist teams.
  • Strong organisation, commercial awareness and the ability to get up to speed quickly.
  • B2B experience would be an advantage.

#J-18808-Ljbffr

Propel Together

Contact Details:

Propel Together Recruitment Team