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For Companies At a Glance
- Tasks: Create and execute data-driven email campaigns to engage and retain traders.
- Company: Join a leading platform revolutionising proprietary trading.
- Benefits: Competitive pay, full medical coverage, flexible PTO, and remote work options.
- Why this job: Make a real impact in the prop trading space with your creativity and insights.
- Qualifications: Experience with email marketing tools and a passion for data-driven strategies.
- Other info: Collaborative team culture with opportunities for professional growth.
The predicted salary is between 36000 - 60000 £ per year.
About Prop Firm Match Global FZCO
Prop Firm Match Global FZCO is the leading platform for discovering, comparing, and selecting proprietary trading firms. We help traders make confident, informed decisions by offering side‐by‐side comparisons, verified reviews, and data‐backed insights from the top prop firms worldwide. Our mission is to bring transparency, access, and clarity to the prop trading space.
Role mission
To leverage Prop Firm Match's growing trader base by designing and executing targeted, data‐driven email marketing campaigns that personalize communication across the buyer's journey — improving engagement, conversion, and retention.
Top 5 Performance Objectives
- Map and Optimize the Trader Lifecycle (First 60–90 Days)
- Analyze the trader's full journey on the Prop Firm Match platform and define key communication touchpoints.
- Develop and document tailored email sequences aligned with onboarding, engagement, and retention stages.
- Establish KPIs for open rates, CTR, and conversion metrics for each stage of the journey.
- Build and Automate Email Campaigns (Quarter 1–2)
- Design and deploy automated workflows and segmented campaigns using ActiveCampaign.
- Create dynamic tags and lists to enable personalized communication based on trader behavior and profile.
- A/B test templates, subject lines, and CTAs to continuously improve campaign performance.
- Drive Measurable Growth in Engagement and Conversions (Quarter 2–3)
- Deliver consistent quarter‐over‐quarter increases in email engagement and platform reactivation.
- Link campaign metrics (CTR, reactivation rate, conversion) to overall user acquisition and retention KPIs.
- Provide actionable insights to product and growth teams based on campaign data.
- Collaborate Cross‐Functionally to Align Messaging
- Work closely with content, product, and growth teams to ensure email messaging supports broader marketing and product launches.
- Coordinate timing and design of campaigns tied to feature updates, promotions, or firm comparisons.
- Maintain Compliance, Consistency, and Reporting Systems
- Ensure GDPR compliance, clear opt‐in/opt‐out management, and accurate data hygiene.
- Build and maintain weekly performance dashboards and monthly summary reports for leadership visibility.
- Create reusable templates and documentation for scalable execution.
Key traits of top performers
- Email Marketing Expertise: Translate strong technical knowledge of ActiveCampaign and automation tools into clear, personalized email journeys.
- Data‐Driven Mindset: Use metrics to continuously refine campaigns, not just launch them.
- Behavioral Segmentation: Develop tagging and segmentation systems that mirror real user intent and engagement levels.
- Cross‐Functional Collaboration: Partner effectively with growth and content teams to ensure unified messaging across channels.
- Copy & Strategy Alignment: Craft concise, engaging copy that connects with traders at different awareness stages.
Before applying, please take into account that:
- If you don't meet every single qualification but believe you can excel in the role based on what it requires — we encourage you to apply.
- We are an equal opportunity employer and welcome applicants from all backgrounds, experiences, and perspectives.
- Even if it's not listed as a formal requirement, we truly value candidates who have clear familiarity with the prop trading industry and us, our mission and what we do.
Hiring Process
- Video Self‐Introduction: A short asynchronous video where you introduce yourself, share your background, and reflect your communication style and personality.
- HR Deep Dive: A focused conversation exploring your career journey, motivation, and alignment with how we operate at Prop Firm Match Global FZCO.
- Professional Interview with Head of Content – Gabrielle Marie Pelaez Sanchez: A 30‐minute discussion on your professional achievements, approach to strategy execution, and ability to drive growth through content and SEO alignment.
- (Optional) Task: A short, role‐specific challenge designed to showcase your thinking, creativity, and approach to real job scenarios.
- (Optional) Interview with Top Management: A strategic conversation to explore long‐term collaboration potential, cross‐departmental mindset, and leadership approach.
- Offer Stage: If successful, we'll start with an informal offer discussion, followed by a formal written offer.
Why Join Prop Firm Match Global FZCO?
- Contribute to a growing platform shaping the future of proprietary trading.
- Work within a flat, collaborative team where your input is valued.
- Competitive compensation, including base pay and benefits.
- 100% medical, dental, and vision coverage (U.S. only), including gender‐affirming care.
- Flexible PTO including sick time, holidays, refresh days, and sabbatical leave after five years.
- Work remotely with the flexibility you need to maintain balance and focus.
- A professional, transparent, and healthy work environment that values both results and people.
Email Marketing Specialist in London employer: Prop Firm Match Global – FZCO
Contact Detail:
Prop Firm Match Global – FZCO Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email Marketing Specialist in London
✨Tip Number 1
Get your video self-introduction spot on! This is your chance to show off your personality and communication style. Keep it engaging, concise, and make sure to highlight your passion for email marketing and the prop trading industry.
✨Tip Number 2
Do your homework on Prop Firm Match! Familiarise yourself with our platform, mission, and the trader lifecycle. This will help you align your answers during the HR deep dive and show that you're genuinely interested in what we do.
✨Tip Number 3
Prepare for the professional interview by showcasing your email marketing expertise. Bring examples of past campaigns you've worked on, especially those that drove engagement and conversions. We love data-driven minds!
✨Tip Number 4
Don’t shy away from the optional task! It’s a great opportunity to demonstrate your creativity and strategic thinking. Use this chance to show how you can craft compelling email journeys that resonate with traders.
We think you need these skills to ace Email Marketing Specialist in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for email marketing and the prop trading industry shine through. We want to see that you’re genuinely excited about the role and our mission!
Tailor Your Application: Make sure to customise your CV and cover letter to highlight relevant experience and skills that align with the job description. We love seeing how your background fits into what we do at Prop Firm Match!
Be Data-Driven: Since this role is all about leveraging data, don’t forget to mention any metrics or results from past campaigns you've worked on. Show us how you’ve used data to drive engagement and conversions!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Prop Firm Match Global – FZCO
✨Know Your Email Marketing Tools
Familiarise yourself with ActiveCampaign and other email marketing tools mentioned in the job description. Be ready to discuss how you've used these platforms in the past to create targeted campaigns and improve engagement.
✨Understand the Trader Lifecycle
Research the trader's journey on Prop Firm Match and think about how you would map out key communication touchpoints. Prepare to share your ideas on how to optimise email sequences for onboarding, engagement, and retention.
✨Showcase Your Data-Driven Mindset
Be prepared to discuss specific metrics you've used to measure campaign success. Think of examples where you've A/B tested emails or adjusted strategies based on data insights to drive growth.
✨Emphasise Cross-Functional Collaboration
Highlight any experience working with content, product, or growth teams. Share examples of how you’ve aligned messaging across different channels and contributed to broader marketing initiatives.
