EMEA ABM Programs Director — Scale Multi‑Channel Demand in Reading
EMEA ABM Programs Director — Scale Multi‑Channel Demand

EMEA ABM Programs Director — Scale Multi‑Channel Demand in Reading

Reading Full-Time 80000 - 120000 £ / year (est.) Home office (partial)
Proofpoint

At a Glance

  • Tasks: Lead ABM strategies and campaigns to boost engagement and pipeline in EMEA.
  • Company: A leading cybersecurity firm focused on innovation and growth.
  • Benefits: Flexible work environment, competitive pay, and comprehensive benefits package.
  • Why this job: Make a significant impact in the fast-paced world of cybersecurity marketing.
  • Qualifications: 8+ years in B2B marketing, preferably in SaaS or cybersecurity.
  • Other info: Join a dynamic team with opportunities for professional development.

The predicted salary is between 80000 - 120000 £ per year.

A cybersecurity leader is seeking a Director of Account Based Marketing Programs for EMEA to drive engagement and pipeline creation. The ideal candidate has over 8 years of experience in B2B marketing, especially in SaaS or cybersecurity. You will manage the EMEA ABM strategy, coordinate campaigns, and ensure effective measurement of program success. Join a flexible work environment with competitive compensation and comprehensive benefits.

EMEA ABM Programs Director — Scale Multi‑Channel Demand in Reading employer: Proofpoint

As a leading cybersecurity firm, we pride ourselves on fostering a dynamic and inclusive work culture that prioritises employee growth and innovation. Our flexible work environment, coupled with competitive compensation and comprehensive benefits, empowers our team to thrive while making a meaningful impact in the EMEA region. Join us to be part of a forward-thinking organisation that values your expertise and supports your professional journey.
Proofpoint

Contact Detail:

Proofpoint Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land EMEA ABM Programs Director — Scale Multi‑Channel Demand in Reading

Tip Number 1

Network like a pro! Reach out to connections in the cybersecurity and SaaS sectors. Attend industry events or webinars to meet potential employers and get your name out there.

Tip Number 2

Showcase your expertise! Create a personal website or LinkedIn profile that highlights your experience in B2B marketing and ABM strategies. Share insights or case studies to demonstrate your knowledge.

Tip Number 3

Prepare for interviews by researching the company’s current ABM initiatives. Be ready to discuss how you can drive engagement and pipeline creation based on their specific needs.

Tip Number 4

Don’t forget to apply through our website! We’ve got loads of opportunities, and applying directly can give you a better chance to stand out in the hiring process.

We think you need these skills to ace EMEA ABM Programs Director — Scale Multi‑Channel Demand in Reading

B2B Marketing
Account Based Marketing (ABM)
SaaS Marketing
Cybersecurity Knowledge
Campaign Management
Program Measurement
Engagement Strategies
Pipeline Creation
Strategic Planning
Team Coordination
Flexibility in Work Environment
Analytical Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects your experience in B2B marketing, especially in SaaS or cybersecurity. Highlight relevant achievements and skills that align with the role of EMEA ABM Programs Director.

Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this position. Share specific examples of how you've driven engagement and pipeline creation in previous roles.

Showcase Your Strategic Thinking: In your application, demonstrate your ability to manage ABM strategies and coordinate campaigns. We want to see how you measure success and adapt strategies based on data.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates!

How to prepare for a job interview at Proofpoint

Know Your Stuff

Make sure you brush up on the latest trends in B2B marketing, especially within the SaaS and cybersecurity sectors. Familiarise yourself with the company's ABM strategies and be ready to discuss how your experience aligns with their goals.

Showcase Your Experience

Prepare specific examples from your past roles that demonstrate your success in managing ABM programs. Highlight campaigns you've led, the metrics you used to measure success, and how you adapted strategies based on performance.

Engagement is Key

Since this role focuses on driving engagement, think about how you can bring innovative ideas to the table. Be ready to discuss how you would approach multi-channel demand generation and what tools or platforms you would leverage.

Ask Insightful Questions

Prepare thoughtful questions that show your interest in the company’s vision and challenges. Inquire about their current ABM initiatives, how they measure success, and what the team culture is like. This not only shows your enthusiasm but also helps you gauge if it’s the right fit for you.

EMEA ABM Programs Director — Scale Multi‑Channel Demand in Reading
Proofpoint
Location: Reading

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