At a Glance
- Tasks: Lead brand strategy and campaigns to drive growth in enterprise telecoms.
- Company: Dynamic telecom company focused on innovation and collaboration.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Other info: Join a vibrant team with excellent career progression opportunities.
- Why this job: Shape compelling narratives and make a real impact in the telecom industry.
- Qualifications: Proven B2B brand experience and strong storytelling skills.
The predicted salary is between 50000 - 60000 € per year.
Permanent Opportunity for a Brand Marketing Manager - B2B - Telecoms. Greater Reading area with 3 days/week in the office.
Role: Own and deliver the brand strategy driving growth across enterprise telecoms. You’ll lead upper- and mid-funnel campaigns that build awareness, credibility and demand for new products, verticals and market propositions. This role is about turning complex solutions into clear, compelling narratives—shaping messaging, campaigns and thought leadership that position us in the market and support commercial outcomes. You’ll partner closely with Product, Sales and Performance Marketing to ensure brand activity fuels pipeline, with a strong focus on integrated campaigns, storytelling and measurable impact.
What we’re looking for:
- Proven B2B brand and upper funnel campaign experience
- Brand marketing and upper funnel campaign strategy
- Experience supporting new product / market launches
- Strong brand positioning, messaging and storytelling skills
- Strategic planning and briefing
- Ability to connect brand activity to demand generation
- Agency background highly desirable
Brand Marketing Manager - B2B - Telecoms in Reading employer: Project People
As a Brand Marketing Manager in the Greater Reading area, you will thrive in a dynamic and collaborative work environment that values creativity and innovation. Our company offers a supportive culture with ample opportunities for professional growth, ensuring that your contributions directly impact our success in the telecoms sector. With a focus on integrated campaigns and storytelling, you'll be part of a team that not only drives brand awareness but also fosters meaningful connections within the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Manager - B2B - Telecoms in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the telecoms industry, especially those who work in brand marketing. Use LinkedIn to connect and engage with them—ask for insights or advice. You never know, they might just point you towards your next opportunity!
✨Tip Number 2
Show off your storytelling skills! When you get the chance to chat with potential employers, be ready to share how you've turned complex ideas into compelling narratives in your past roles. This will demonstrate your fit for the Brand Marketing Manager position.
✨Tip Number 3
Prepare for interviews by researching the company’s recent campaigns and products. Think about how you can contribute to their brand strategy and come up with fresh ideas that align with their goals. This shows you're proactive and genuinely interested in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s make your dream job a reality together!
We think you need these skills to ace Brand Marketing Manager - B2B - Telecoms in Reading
Some tips for your application 🫡
Show Off Your Brand Savvy:When you're crafting your application, make sure to highlight your experience in B2B brand marketing. We want to see how you've successfully driven campaigns that build awareness and demand, so don’t hold back on those impressive stats!
Tell a Compelling Story:This role is all about storytelling, so use your application to showcase your ability to turn complex ideas into clear narratives. Share examples of how you've shaped messaging and campaigns that resonate with target audiences—this will really catch our eye!
Connect the Dots:Make it clear how your past experiences connect brand activity to demand generation. We’re looking for someone who can demonstrate a strategic approach to planning and execution, so be sure to include specific examples of your impact on pipeline growth.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Project People
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand strategy and recent campaigns. Understand their messaging and how they position themselves in the telecoms market. This will help you articulate how your experience aligns with their goals and demonstrate your genuine interest.
✨Showcase Your Campaign Successes
Prepare specific examples of upper-funnel campaigns you've led in the past. Be ready to discuss the strategies you employed, the challenges you faced, and the measurable outcomes. This will highlight your proven B2B brand experience and your ability to drive growth.
✨Master the Art of Storytelling
Since this role focuses on turning complex solutions into compelling narratives, practice articulating your ideas clearly and engagingly. Think about how you can present your previous work as a story that showcases your skills in brand positioning and messaging.
✨Connect the Dots Between Brand and Demand
Be prepared to discuss how your brand activities have directly contributed to demand generation in your previous roles. Highlight any collaborations with sales or product teams that resulted in successful launches or campaigns, showing your understanding of integrated marketing.
