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- Tasks: Lead a digital marketing team for a luxury brand, managing campaigns and social media.
- Company: Join a globally renowned heritage brand in the luxury UHNW space.
- Benefits: Enjoy a hybrid work model and competitive pay based on skills and experience.
- Why this job: Be part of a dynamic team driving digital transformation in a prestigious industry.
- Qualifications: 5+ years in luxury digital marketing with strong team management and CRM experience.
- Other info: This is a 9-12 month maternity cover role starting ASAP.
The predicted salary is between 43200 - 72000 ÂŁ per year.
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This range is provided by Profiles Creative. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from Profiles Creative
We are looking for a passionate Senior Digital Marketing Manager for a 9-12 month maternity cover with a globally renowned heritage brand in the luxury UHNW space.
You will manage a team of 3- 4 and take day to day leadership responsibility for all digital marketing (earned, owned & paid) and social media channels.
Reporting directly to the CMO – you will be joining a large and well-established Marketing function working across global markets and campaigns.
This role is hybrid – London HQ
Start ASAP (9-12 month full-time contract)
The Role
- Lead and promote digital transformation and a digital culture across the organisation.
- Line manage, and coach the digital team and all external digital agencies to deliver on digital development projects, such as website development, PPC advertising, Paid Social, broader digital marketing, and digital support across the business.
- Manage the digital budget and prepare regular management reports on progress.
- Drive best in class Social Media marketing through social innovation and content creation for the social channels (organic & paid).
- Deploy customer data strategy alongside the wider CRM team.
- Drive longer-term digital brand transformation through strong collaboration with key stakeholders.
- Optimise consumer journey strategy and audiences to deliver optimal and connected communication and messaging.
The Person
- Ideally at least 5+ years of experience working in \”luxury\” Digital Marketing roles.
- Experience in luxury/retail/travel background highly advantageous.
- Expereince in both B2C & B2B also an advantage.
- Solid team management experience.
- Experience managing CRM strategy.
- Experience creating and implementing social media strategy (organic & Paid).
- Experience in managing external agencies to devise strategies and deliver results.
- Experience of budget management.
- Solid understanding of the various tools of performance marketing and analytics and how to leverage these to deliver quality site traffic and deliver sales.
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Contract
Job function
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Job function
Marketing
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Industries
Retail Luxury Goods and Jewelry and Travel Arrangements
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Senior Digital Marketing Manager FTC - Luxury employer: Profiles Creative
Contact Detail:
Profiles Creative Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Marketing Manager FTC - Luxury
✨Tip Number 1
Familiarise yourself with the luxury market and its unique digital marketing strategies. Understanding the nuances of luxury branding will help you stand out as a candidate who truly gets the industry.
✨Tip Number 2
Network with professionals in the luxury sector, especially those involved in digital marketing. Attend industry events or join relevant online groups to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Showcase your leadership skills by discussing past experiences where you've successfully managed teams or projects. Highlighting your ability to coach and develop talent will resonate well with the hiring team.
✨Tip Number 4
Stay updated on the latest digital marketing tools and trends, particularly those relevant to luxury brands. Being knowledgeable about performance marketing and analytics will demonstrate your readiness to drive results in this role.
We think you need these skills to ace Senior Digital Marketing Manager FTC - Luxury
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in luxury digital marketing roles. Emphasise any relevant achievements, particularly in managing teams and executing successful campaigns in the luxury sector.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the luxury market. Mention specific examples of how you've driven digital transformation and managed budgets effectively.
Highlight Relevant Experience: In your application, focus on your experience with both B2C and B2B strategies, as well as your familiarity with CRM and social media management. Use metrics to demonstrate your impact in previous roles.
Showcase Leadership Skills: Since this role involves managing a team, be sure to include examples of your leadership style and how you've successfully coached and developed team members in past positions.
How to prepare for a job interview at Profiles Creative
✨Showcase Your Luxury Experience
Make sure to highlight your experience in luxury digital marketing roles. Discuss specific campaigns you've worked on and how they contributed to brand growth, especially in the UHNW space.
✨Demonstrate Team Leadership Skills
Prepare examples of how you've successfully managed and coached teams in the past. Be ready to discuss your leadership style and how you foster a collaborative environment.
✨Discuss Digital Transformation Initiatives
Be prepared to talk about your experience with digital transformation projects. Share insights on how you've driven digital culture within an organisation and the impact it had on overall performance.
✨Know Your Metrics
Familiarise yourself with key performance indicators relevant to digital marketing. Be ready to discuss how you've used analytics tools to optimise campaigns and improve ROI in previous roles.
