At a Glance
- Tasks: Lead digital marketing strategies and manage CRM migration to Hubspot.
- Company: Join a top reseller of production and content creation tech in the UK.
- Benefits: Earn up to £80,000 plus excellent benefits in a hybrid role.
- Other info: Collaborative culture with opportunities for career growth.
- Why this job: Make a real impact in a dynamic environment with innovative projects.
- Qualifications: Extensive B2B digital marketing and Hubspot CRM experience required.
The predicted salary is between 48000 - 64000 £ per year.
We are seeking a dynamic, strategic, and results-driven Senior Digital Marketing & CRM Manager to work for one of the most innovative and collaborative resellers of production and content creation technology in the UK. We are looking for a hands-on leader to report directly to the Marketing Director, and collaborate closely with internal stakeholders to craft and execute digital marketing strategies that align with overall vision.
CRM & social media strategy & development is a large focus for this role – managing a migration to Hubspot – so extensive experience with this platform is needed for this role. This is a hybrid role offering a basic salary of up to £80,000 + excellent benefits.
The Role
- Develop and implement strategic digital marketing plans to drive customer engagement, growth and expand market presence while keeping an eye on the bigger picture.
- Set and lead the CRM platform strategy and migration to Hubspot.
- Work with the Marketing Director to allocate budgets for a variety of channels (Paid & Organic Social, Email, Website).
- Work closely with Content & Creative to promote a "digital first" content strategy.
- Manage a team of Digital & Content Execs.
- Lead contract negotiations with external suppliers and agencies when needed.
- Lead the business development team, fostering a collaborative and results-oriented environment.
- Oversee the entire sales cycle, from lead generation to closing deals, ensuring targets are met or exceeded.
- Monitor and analyse key performance indicators (KPIs) to guide decision-making.
- Ensure that growth strategies align with the company's quality and brand integrity commitment.
- Collaborate with Sales and all the front-line teams to ensure a seamless cross-functional customer experience.
The Person
- Extensive experience in a senior B2B Digital Marketing role from a relevant industry.
- CRM experience using Hubspot.
- Migration PM experience would be great!
- Social Media strategy and execution experience (Organic & Paid).
- Ability to strategize across all digital marketing channels.
- Ability to set and justify budgets for all channels.
- Confident creating and presenting strategic plans to C-Suite.
- A strategic thinker who can balance ambitious growth plans with maintaining the highest standards of quality and integrity.
- Strong communication and presentation skills.
- A warm, diligent, and driven leader, a people person - known for achieving success through teamwork and collaboration.
B2B Digital Marketing & CRM Lead in London employer: Profiles Creative
Join a dynamic team in the heart of London, where creativity meets opportunity in the fast-paced world of film, TV, and streaming marketing. As a Senior Producer, you'll not only lead high-profile campaigns but also benefit from a collaborative work culture that values innovation and mentorship, ensuring your professional growth while working on projects that resonate with audiences globally. With flexible working arrangements and a focus on employee well-being, this is an exceptional place to thrive in your career.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Digital Marketing & CRM Lead in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and don’t be shy about letting people know you’re on the hunt for a B2B Digital Marketing & CRM Lead role. You never know who might have the inside scoop on an opportunity!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your digital marketing strategies, CRM successes, and any cool projects you've led. This is your chance to shine and demonstrate how you can drive results.
✨Tip Number 3
Prepare for interviews by researching the company’s current digital marketing efforts and think of ways you could enhance their strategies. Bring fresh ideas to the table and show them you’re ready to hit the ground running!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace B2B Digital Marketing & CRM Lead in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the B2B Digital Marketing & CRM Lead role. Highlight your experience with Hubspot and any relevant digital marketing strategies you've implemented. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how you can contribute to our team. Be sure to mention specific achievements that demonstrate your strategic thinking and leadership skills.
Showcase Your Results:When detailing your past experiences, focus on the results you've achieved. Use metrics and KPIs to illustrate your impact in previous roles. We love numbers that tell a story about your success in driving customer engagement and growth!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you're keen on joining our innovative team!
How to prepare for a job interview at Profiles Creative
✨Know Your HubSpot Inside Out
Since this role heavily focuses on CRM and migrating to HubSpot, make sure you brush up on your HubSpot knowledge. Familiarise yourself with its features, benefits, and how it can enhance customer engagement. Be ready to discuss your past experiences with the platform and how you've successfully implemented strategies using it.
✨Showcase Your Strategic Thinking
This position requires a strategic mindset, so prepare to share examples of how you've developed and executed digital marketing plans in the past. Think about specific campaigns that drove customer engagement and growth, and be ready to explain your thought process behind them.
✨Prepare for Budget Discussions
You'll need to set and justify budgets for various channels, so come prepared with insights on how you've managed budgets in previous roles. Be ready to discuss how you allocate resources effectively across paid and organic social, email, and website channels to maximise ROI.
✨Emphasise Team Collaboration
As a hands-on leader, your ability to work collaboratively is key. Prepare to talk about how you've led teams in the past, fostered a results-oriented environment, and ensured seamless cross-functional collaboration. Highlight any specific instances where teamwork led to successful outcomes.
