At a Glance
- Tasks: Lead influencer marketing strategies and optimise content for brand growth.
- Company: Fast-growing wellness brand with a creative and collaborative environment.
- Benefits: Competitive salary, dynamic team, and opportunities for professional development.
- Other info: Full-time office-based role with exciting career growth potential.
- Why this job: Shape the brand's creative direction and make a real impact in the wellness industry.
- Qualifications: Experience in influencer marketing and strong social media skills required.
The predicted salary is between 40000 - 50000 £ per year.
Our client, a rapidly growing wellness brand, is seeking an Influencer Marketing Manager to lead their paid influencer and content strategy. This role offers the chance to shape the brand's creative direction while working closely with the Co‑Founders and Head of Growth to scale digital performance and brand impact.
Key Responsibilities
- Lead and optimise the in‑house paid influencer program to drive brand growth and customer acquisition.
- Build and maintain relationships with agencies and influencers, ensuring high‑quality content production.
- Analyse and report on influencer performance, measuring impact on brand visibility and sales.
- Oversee commissioning and management of freelance content creators, videographers, and editors.
- Develop and execute a strategic content distribution plan across TikTok, YouTube Shorts, and Snapchat.
Essential Skills
- Proven experience in influencer marketing, social media, and content strategy within a DTC environment.
- Strong understanding of paid social advertising and e‑commerce revenue generation.
- Ability to manage multiple projects and stakeholders, including freelancers and creative agencies.
- Expertise in content production, post‑production workflows, and performance analysis.
- Strong communication skills with both creative and analytical abilities.
Working model: Full‑time, office‑based.
Ready to make an impact? Apply today!
Influencer Marketing Manager employer: Profiles Creative
Join a dynamic and rapidly growing wellness brand as an Influencer Marketing Manager, where you will have the unique opportunity to shape the creative direction of the company while collaborating closely with visionary Co-Founders and a dedicated Head of Growth. Our vibrant office culture fosters innovation and creativity, providing ample opportunities for professional development and growth in the fast-paced world of digital marketing. With a focus on meaningful work and impactful results, this role is perfect for those looking to make a significant contribution in a supportive and engaging environment.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend local events. We all know that sometimes it’s not just what you know, but who you know that can land you that Influencer Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past influencer campaigns and content strategies. We want to see your creativity in action, so make sure it’s visually appealing and highlights your best work.
✨Tip Number 3
Prepare for interviews by researching the brand inside out. Understand their current influencer strategy and think of ways you could enhance it. We love seeing candidates who are genuinely interested and ready to contribute from day one!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always on the lookout for passionate individuals ready to make an impact in the wellness space.
We think you need these skills to ace Influencer Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Influencer Marketing Manager role. Highlight your experience in influencer marketing and content strategy, especially within a DTC environment. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for wellness brands and your understanding of paid social advertising. Let us know why you're the perfect fit for this role and how you can help drive brand growth.
Showcase Your Achievements:When detailing your past experiences, focus on specific achievements. Did you increase brand visibility or sales through an influencer campaign? We love numbers, so include metrics that demonstrate your impact!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, we can’t wait to see what you bring to the table!
How to prepare for a job interview at Profiles Creative
✨Know Your Influencer Marketing Inside Out
Make sure you brush up on the latest trends in influencer marketing, especially within the wellness sector. Be ready to discuss successful campaigns you've managed and how they drove brand growth and customer acquisition.
✨Showcase Your Analytical Skills
Prepare to talk about how you've measured influencer performance in the past. Bring examples of how your analysis has led to actionable insights that improved brand visibility and sales.
✨Demonstrate Your Relationship-Building Skills
Think of specific instances where you've built strong relationships with influencers or agencies. Highlight how these connections have resulted in high-quality content production and successful collaborations.
✨Be Ready to Discuss Content Strategy
Familiarise yourself with content distribution strategies across platforms like TikTok, YouTube Shorts, and Snapchat. Be prepared to share your ideas on how to execute a strategic content plan that aligns with the brand's creative direction.
