Head of Social - Agency (London Area)

As the Head of Social for this global integrated agency within the sports, entertainment and leisure industries, you will spearhead the social media division, crafting and executing innovative strategies that set new benchmarks in the industry.

This senior, hands-on role is ideal for a visionary leader with a broad understanding of the digital marketing and creative landscape, who thrives in a fast-paced, entrepreneurial environment and is passionate about delivering best-in-class results.

You will lead an expert team across all areas of social, fostering a culture of innovation and collaboration.

The Role

• Develop and implement a comprehensive social media strategy that aligns with client objectives, encompassing all aspects of social media marketing, from content creation and community management to paid social advertising and influencer marketing.
• Lead the team in delivering measurable results across key metrics.
• Act as a strategic partner to clients, providing expert guidance on social media trends, best practices, and emerging opportunities.
• Recruit, onboard, and lead a talented team of social media specialists, fostering a collaborative, innovative and high-performing environment.
• Provide strategic direction and oversight for all social media content, ensuring alignment with client objectives, brand guidelines, and audience trends.
• Communicate performance data and insights to clients and internal teams, providing recommendations for optimization and improvement.
• Integrate social media strategies with other marketing efforts, such as content marketing, SEO, email marketing, and paid advertising.

The Person

• Ideally at least 6 years of experience leading high-impact social media campaigns, demonstrating a deep understanding of social media strategy and execution.
• Expertise across various social media platforms, including TikTok, Instagram, Facebook, LinkedIn, and YouTube.
• Exceptional leadership skills, with the ability to inspire, motivate, and guide a team to achieve exceptional results.
• A strong analytical mindset, with a focus on data-driven decision-making and performance optimization.
• An entrepreneurial spirit, with a passion for innovation, experimentation, and pushing creative boundaries.
• A willingness to be hands-on in all aspects of social media, from strategy development to content creation and community management.
• A strong understanding of the broader digital marketing landscape, including content marketing, SEO, paid advertising, and analytics.